1. LETTER OF TRANSMITTAL
August 09,2016
Md. Ruhul Amin
Lecturer of Green business school
Green University of Bangladesh
Subject: Submission of Assignment report.
Dear Sir,
I would like to take this opportunity to thank you for the guidance and support you have provided
me during the course of this report. Without your help, this report would have been impossible to
complete. With deep gratitude, I also acknowledge the help provided by Mr. Shariful Huq,
Customer Development Manager Grameen phone Ltd.
To preparethe report I collectedwhat I believeto be most relevantinformationto makemyreport
as analytical and reliable as possible. I have concentrated my best effort to achieve the objectives
of the report and hope that my endeavor will serve the purpose. The practical knowledge and
experience gathered during report preparation will immeasurably help in my future professional
life. I request you to excuse me for any mistake that may occur in the report despite of our best
effort.
I would really appreciate it you enlighten me with your thoughts and views regarding the report.
Also, if you wish to enquire about an aspect of my report, I would gladly answer your queries.
Thank you again for your support and patience.
Yours Sincerely,
Group Name : 5 sparks
2. Acknowledgement
All praise to God, the almighty, and the merciful. Without his blessing and endorsement this
report would not have been accomplished.
The successful completion of this report might never be possible in time without the help some
person whose inspiration and suggestion made it happen. First of all I want to thank my
honorable teacher Md. Ruhul Amin for helping me completing my report on “Internal and
external communication systems of Grameenphone Ltd. ” in the context of Grameen phone.
I would also like to thank Mr. Shariful Huq, customer development manager at Grameen Phone,
and my friend who helped me by providing informative instructions. Without them this project
would have been very difficult.
And finally I also express my sincere gratitude to all those who participated to prepare the
report. They were busy employee of Grameen Phone.
3. Executive Summary
Grameen Phone is the number one mobile operator with 55.8 market share (September, 2015).
Number of subscribers stands at 2865 mn (Sep'15).
For 2015 up to end 03, total revenues were SOT 55.1 ho versus R0T48.6 hr for same comparable
period in 2014, whereas 525 for 2015 up to end 0.3 was SOT 523 against BDT 537 for the same
period in 2014.
This project was designed to assess the Communication process in grameen Phone .it is generally
recognized that, although Grameen phone is leading the market of mobile telecommunication
industry, they have some communication error. Grameen Phone Communicate with the agents,
dealers, employees in the following way:
# Mobile Phone
# Online
# Face to face communication.
Basically these are the communication process GP used in operate their organization.
GrameenPhone divides its communication process into three sectors
These are explained below:
Communication with the customer
Communication with the organization
Communication with the dealers or agents
The Communication process of Grameen Phone helps the organization to enlarge its business.
So there is no doubt that “Business communication skill is important for a business to achieveits
organizational goal”.
4. Table of contents
Topic No. Contents Page no.
Chapter 1 Introduction 4- 4
1.2 Objectives of the study 4
1.3 Significance of the study 4
1.4 Methodology 4
1.5 Limitation of the study 4
Chapter 2 Overview of company profile 4
2.1 Overview of Grameenphone 4
2.2 Ownership Structure 4
2.3 Aim 4
2.4 Mission 4
2.5 Vision 4
2.6 GP’s values 4
2.7 GP’s Brand promise 4
2.8 Social Initiatives 4- 4
Chapter 3 Communication systems of GP 4
3.1 Department of the company 4
3.2 Communication systems of GP 4
3.3 Communication methods in the organization 4- 4
3.4 Communication Flow in GP 4- 4
3.5 Communication method with customer 4- 4
3.6 Communication with the agents 4
Chapter 4 Analysis of the communication systems of GP 4
4.1 Analysis 4- 4
Chapter 5 Findings and Recommendation 4
5.1 Findings of Grameen Phone Limited: 4
5.2 Recommendation: 4
5.3 Conclusion: 4
5. Chapter 6 Appendix 5
6.1 Referance 5
6.2 Customer Service Points 5
6.3 Mobile Phone Subscribers in Bangladesh 5- 5
6.4 Bibliography 5