Rick Wimberly, notification industry expert and president of Galain Solutions reveals his top ten predictions for 2011.

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2. Top 10 Emergency Notification
Predictions for 2011
Rick Wimberly
President, Galain Solutions, Inc.

3. About Everbridge
• Leader in incident notification systems
• Fast-growing global company with
more than 1,000 clients in more
than 100 countries
• Serve the Global 2000, healthcare
systems, state and local government,
federal government, military, financial
services firms, and universities
• 100% focused on incident notification
solutions that merge technology
and expertise
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4. Agenda
Part 1: Presentation
Top 10 Emergency Notification Predictions for 2011
Part 2: Q&A
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5. Note:
Q&A slides are currently
available to everyone on
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Use the
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questions.
5

6. Top 10 Emergency Notification
Predictions for 2011:
Rick Wimberly
President, Galain Solutions, Inc.

7. 1 IPAWS builds momentum
• Emergency Alert System (EAS) matures – first
national test conducted
• IPAWS visibility will increase
• More will learn about Commercial Mobile Alert
System (CMAS)

8. IPAWS in Action
Alerting Alert Origination Public Alerting
Authorities > Tools > Systems > Public
Mobile
Cell Phones and
Local Pagers
Commercial Mobile
Alert Services Radio
(CMAS) AM, FM, Satellite
State
IPAWS TV
Emergency
Compliant Alert System Digital, Analog, Cable,
Tools and Satellite
(EAS)
Tribal
(Commercial &
Government products IPAWS OPEN
i.e. alert & notification National Weather Weather
systems, incident Service Radio
management tools)
Internet
Territorial
Web
Browsers, Sites,
Existing Systems and Widgets
Future Systems
Federal ENS, Sirens,
(President of FM RBDS,
the United States) Digital Signage,
Accessibility Devices

9. 2 CAP is king
Common Alerting Protocol (CAP) is an XML-
based data format for exchanging public
warnings and emergencies between alerting
technologies. CAP allows a warning message to
be consistently disseminated simultaneously over
many warning systems to many applications. CAP
increases warning effectiveness and simplifies the
task of activating a warning for responsible
officials.

10. The future for CAP
• Adoption will increase through IPAWS and beyond
• Will show up in RFPs
• More vendors will comply
• Could become condition of funding

11. 3 Broadcasters – public safety unite
Momentum forged by
• New EAS equipment requirements
• National EAS test
• Convergence of interests Commercial
Service Regulatory

12. 4 Integration moves forward
• System of systems catches on
• Disparate systems become troublesome

13. 5 Social media takes hold
• Experimentation continues
• Still figuring it out
• New tools will emerge

14. 6 Need for independent guidance
• Bewildering array of options & “voices”
• Integration more important
• IPAWS more important
Determine
Needs
• Help available Outreach
RFP
Development
Independent
Guidance
Option
Procedures
Evaluation
Integration

15. 7 Healthcare & education plug in
• Major growth in these areas
• Need for collaboration becomes
more acute

16. 8 Greater academic focus, new research
Reliance grows – gaps understood
• New center being formed
• IPAWS mission “make alerts more effective”
• EMI considering training

17. 9 Focus on data quality
• Data gaps become more obvious
- Today, data changes rapidly – usual sources
need supplementing
- Citizen sign-ups still low
• Solutions?

18. 10 Citizens want more
• Won’t understand why they aren’t alerted
• People with disabilities, older adults, and
those with limited English proficiency will
be more vocal
• Better solutions will be expected

19. Incident Notification
Marc Ladin
Chief Marketing Officer, Everbridge
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20. Missed anything?
Q&A Slides are currently
available on
blog.everbridge.com
Use the
Q&A
function to
submit
your
questions.
20

21. Incident notification solutions address
common communication challenges
• Communicate quickly, easily, and • Reduce miscommunications and
efficiently with large numbers of control rumors with accurate,
people in minutes, not hours, making consistent messages
sure that the lines of communication
are open
• Satisfy regulatory requirements
• Receive feedback from your with extensive and complete
messages by using polling reporting of communication attempts
capabilities to know who needs and two-way acknowledgements
immediate assistance or who can from recipients
come to work
• Deliver prepared and timed
• Ensure two-way communications messages to each audience group,
to stay in contact with message by function, by scenario
receivers
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23. Communication
Contact information resources
White papers, literature, case studies
www.everbridge.com/resources
Upcoming webinars:
Rick Wimberly System Demo (March 3)
www.everbridge.com/webinars
rick.wimberly@galainsolutions.com
Follow us:
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1-615-207-5074 facebook.com/everbridgeinc
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Marc Ladin
marc.ladin@everbridge.com
1-818-230-9700