Lonely at the Tail-end of the Long Tail - Can Social Media Spice Up My eLearning Initiative
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If you are an independent educator, author or a small publisher how can you use social media as an 'AMPLIFIER' to promote your initiative and how can you use social media as a 'GLUE' to foster learning conversations that help your learners deepen their understanding.
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Lonely at the Tail-end of the Long Tail - Can Social Media Spice Up My eLearning Initiative
- 1. Lonely at the Tail-End of the Long Tail Can Social Media Spice Up my eLearning Initiative?
- 2. Presentation made at ‘Learning with Social Media Educating the Facebook Generation’ Conference New Delhi, 10 December 2010
- 4. Amazon, Netflix b If you are an aggregator or a platform, life on the Long good! Tail is usually good!
- 5. But if you are an author, independent educator or a Oops! small publisher…
- 6. DON’T WORRY. SUPPLY CREATES ITS OWN DEMAND Oops!
- 7. DON’T WORRY. SUPPLY CREATES ITS OWN DEMAND I built but they never came ZERO
- 8. My experience of dealing with loneliness at the tail-end of the long tail Started a company to provide m eLearning products for imparting skills required for flourishing in the 21st century
- 9. First Product: an iPhone App l on Critical Thinking Skills
- 10. Then an eBook: eBook: Fire Up the Learner Within Self- - The Art of Self-Directed Learning
- 11. Created a website :www.TimelessLifeskills.co.uk z
- 12. Tried fostering ‘Learning Conversations’ on the website z
- 13. Started a Blog z
- 14. Migrated the ‘Learning n Conversations’ to Facebook
- 15. Experimented with Twitter and other forms that would appeal to the Facebook generation z
- 18. Created Visual Tweets and put them on platforms like Scribd and SlideShare z
- 21. s
- 22. s
- 23. On Scribd alone 8 months statistics were…
- 24. Moral of the Story! self- If you are an independent educator, self-publishing author or a small publisher… - Use Social Media as an ‘AMPLIFIER’ to promote your ‘AMPLIFIER AMPLIFIER’ e-learning initiative - Use Social Media as a ‘GLUE’ to foster learning ‘GLUE GLUE’ conversations and help your learners deepen their understanding
- 25. What Next? m- Plan to try social media in m-learning - like Bubbly, which is Twitter with a VOICE! z