Hashtags are now an established part of social marketing (and for the hardcore ones, physical) conversations.

1. How to Use the #Hashtag for
Killer Social Media Marketing
Hashtags are now an established part of social
marketing (and for the hardcore ones, physical)
conversations. The growth of the use of the hashtag
in the past suggests that its benefits are well
established; and in addition to centralizing and
encouraging conversations, the #hashtag can help
create innovative branding ideas.

2. Hashtags are now an established part of social
marketing (and for the hardcore ones, physical)
conversations. The growth of the use of the hashtag
in the past suggests that its benefits are well
established; and in addition to centralizing and
encouraging conversations, the #hashtag can help
create innovative branding ideas.

3. Moreover, they are now active across channels.
Now that they are no more exclusive to Twitter, it is
possible to create a unified hashtag cloud across
social channels to ensure optimal engagement and
traffic.
There are some few things to keep in mind when
considering brand or campaign hashtags:

4. Keep your brand hashtag consistent and unique,
and use it on all of your social sites.
Make campaign hashtags for your social contests
and promotions, to generate more engagement and
awareness of your marketing efforts.
Keep your business hashtags relatively short, so
they’re easy to remember (and spell) for your
consumers.

5. Ingrid Gee, Internet Marketing Consultant. Blue
Dress® Marketing, an Internet Marketing Company
headquartered in Knoxville, TN. Internet Marketing
Developed, Implemented and Managed to Full
Circle! Organic Internet Search Engine Guru. Turn
Key Internet Optimization Programs Placing You
Everywhere and Anywhere You Need to Be Online®
ingrid@bluedressinc.com
865-951-5887