Search engine optimization (SEO) involves improving a website's visibility in organic search results. To optimize a site, one should define the target audience, research keywords, select keywords, research competitors, place keywords strategically on pages, build links on the site and from other sites, create fresh content regularly, and measure success over time. Hiring an SEO consultant can help clarify goals and determine how long it may take to see results. Various free tools are available to assist with optimization efforts.
7. Keywords Placement <title>organic green tea from Star imports organic teas</title> Visible Body Text <body> and </body> Meta Tags Images (Alt Text) Domain & File Names
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In other words: It is a way of helping your potential customers find your website among millions of other site.
In order for your target audience to find your site on search engines, your pages must contain keyword phrases that match the phrases your target audience is typing into search engine. The two most important tags to place keywords are in title tag and in the visible body text, because search engines index this text and palce significant weight on this text.Add modifiers like “buy” or “buying” “shop” or “shopping” “free” etc…
Poor HTML coding can prevent search engines bots from indexing your pages. Create an xml map for your website. Linking to other relevant websites and blogs can help a lot in ranking, also try Directories & press releases. Be personal when asking for links, do not spam people with emails asking them to link, look at their site or blog, craft a personalized email addressing them with first name.