Teaching Literacy in the Snapchat Era

TEACHING LITERACY
IN THE SNAPCHAT ERA
MICHELLE PACANSKY-BROCK
brocansky.com

Photo by William Bout on Unsplash
How do you choose a hotel now?

In the social era, value is derived through
connections and relationships.

…you can see anyTV show
you want to see anytime
you want to see it. …while
you’re doing something else
— even while you’re out of
the house. … It can also
videotape something off
one channel while you’re
watching another channel.

Photo by Priscilla Du Preez on Unsplash

“…we must put digital literacy at the core of the curriculum.We spend
countless hours teaching our students to navigate the world of research and
published books.And yet we graduate them into a world where the vast
majority of the information they consume professionally and personally will
come through the Internet.The literate culture of books and published
articles is one of the great achievements of our culture; it is necessary to
lifelong learning and must remain central to the education of our students.
But it must be placed side-by-side with instruction on how to best use and
critique the information environments that students inhabit on a daily basis.”
Mike Caulﬁeld, @holden
director of blended and networked learning at Washington State University
Can Higher Ed Save the Web?
https://er.educause.edu/articles/2017/1/can-higher-education-save-the-web

informal learning is fueled by  
technology, creativity, and sharing.
In the Snapchat Era,

A shift is taking place in schools all over the world as
learners are exploring subject matter through the act
of creation rather than the consumption of content.
2016 K12 Horizon Report
New Media Consortium

“My online instructor cared about me”
Jaggars, S. S. & Xu, D. (2016). How do online course design features inﬂuence student performance?
Jaggars, S. S. & Xu, D. (2015). Predicting Online Student Outcomes from a Measure of Course Quality,
is correlated with higher online student success.

-Samantha Becker Adams, @SamBeckTweets,  
Educational Futurist
"We should cultivate
environments for learners
where they are encouraged
to experiment, fail, iterate,
dream and do,"

“If I have my students do
something, I want it to be really
useful to them and to others.”
-Laura Gibbs, @OnlineCrsLady
University of Oklahoma
Photo by Samuel Zeller on Unsplash
Ch 6: Unlocking Learning, Best
Practices for Teaching with
Emerging Technologies
http://teachingwithemergingtech.com/open-version/
http://mythfolklore.net/

Laura Gibbs
University of Oklahoma
Final Student ePortfolio Project: https://sites.google.com/view/musicaldemonslayers
Teaches Mythology and Folklore,Ancient Indian Epics Online

Meaningful Learning in
the Snapchat Era won’t
be achieved if it is
locked inside a Learning
Management System.

Teaching online is
an opportunity, not
a barrier.

INNOVATIONS
in online teaching & learning
are central to improving the
relevancy of literacy instruction.

Image by Alex Knight on Unsplash
Be human.

Share their own stories.
Share their own struggles.
Show their own growth over time.
Meaningful online instructors…

Seeing and hearing each other
is correlated with higher online student success.
Borup, J., West, R. E., & Graham, C. R. (2012). Improving online social presence through asynchronous video. The Internet and Higher Education, 15(3), 195-203.
Pacansky-Brock, M. (2014). Learning out loud: Increasing voluntary voice comments in online classes. In Lowenthal, P., York, C., & Richardson, J. (Eds.), Online
learning: Common misconceptions, beneﬁts, and challenges. Nova Science.

Mike Smedshammer
English Faculty,  
Distance Education Coordinator
Modesto Junior College

Storytelling
fosters
empathy.

“Hi Professor. i have a
question for you.”
Photo by Asa Rodger on Unsplash

Dr. Pat Hendrickson, Southern New Hampshire University

Meaningful Assignments
photo by Mayur Gala from Unsplash.

Design for
challenge-based
learning.

Made with Adobe SparkVideo (free!).
https://youtu.be/qDWiOzPECIo

Spring 2012
3 4-year institutions
sample: 780 seniors
http://meaningfulwritingproject.net/
Michele Eodice,Anne Ellen Geller, & Neal Lerner
The Meaningful Writing Project

More than 1 in 3 students described a personal connection
as a reason why their project was meaningful.
Eodice, M., Geller,A., & Lerner, N. (2016). The Meaningful Writing Project: Learning,Teaching and Writing in Higher Education. Logan:
University Press of Colorado.

79%
21%
Yes No
For the project you
found meaningful,
had you written
anything similar?
Eodice, M., Geller,A. E., & Lerner, N. (2017). The Meaningful Writing Project: Learning,Teaching and Writing in Higher Education. Norman: Utah State University Press.

79%
21%
Yes No
For the project you
found meaningful,
had you written
anything similar?
(Teaching innovations matter!Try new things!)

23%
77%
Yes No
Are there ways in which
this project might
contribute to the kinds
of writing you hope to
do in the future?

In a crowded marketplace,
ﬁtting in is a failure.  
In a busy marketplace, not
standing out is the same as
being invisible.
-Seth Godin

passive consumers active creators of content

Design learning assignments that
are meaningful because mobile
devices are used.

Janet Mitchell-Lambert
English Faculty
Cerritos College

Prompt: Find a place that reminds you of a poem you
read for class and share what it is, state why, and share
a couple of lines of the poem.

Making writing meaningful with
digital curation.
populr.me Adobe Spark Page (new) Google Sites Pinterest

Make Your Own Museum
Digital Curation Project
Meg Phelps
Art Appreciation (Online)
Ventura Community College
Project Showcase including project overview, student examples, and student feedback.
https://padlet.com/megphelps/8bthfyk9vemd

"This was a very unique, enjoyable project. I felt we
really had a chance to show what we learned,
while getting creative ourselves. It was also very
challenging. For me, even coming up with a theme
was a challenge, but I had a lot of fun with it. ...it
was a lot of work but it really gives us a chance to
show what we have learned."
- FALL 17 Student

“This assignment was cool
because it was different than
writing a boring paper."
-- Student FALL 17

The Giving Pledge
Clifton Justice
English Faculty
California State University Channel Islands
http://cliftonjustice.populr.me/the-giving-pledge

Project Overview
 
Read 
 
Curate 
Write 
 
Compose a letter (1,000+
words/ 4 full pages w 2+
sources) explaining the Giving
Pledge and its connection to
your writing, identifying the
issues/organizations you want
to commit to, and describing
why these issues are important
to both you and the world.
The Giving Pledge is a digitally-inspired writing project by Clifton Justice, English faculty at CSU Channel Islands.
Passion Board
The Giving Pledge

The Giving Pledge
Passion Board
A passion board is a collection of images, sayings,
articles, poems, videos, and other inspirations about
what is important to you. You will use the passion
board as a tool for imagining the causes/organizations
you want to support in your giving letter.
Passion Board Example
The Giving Pledge is a digitally-inspired writing project by Clifton Justice, English faculty at CSU Channel Islands.
Final Letter Example

photo by Mayur Gala from Unsplash.
Sharing your
teaching
innovations will
change the world.
Thank you to the faculty and
students featured in this
presentation for sharing their
contributions.

Teaching Literacy in the Snapchat Era

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