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Mission, Message, Marketing:Getting Through the Tough Times
Mission, Message, Marketing:Getting Through the Tough Times How you doin’?
Mission, Message, Marketing:Getting Through the Tough Times ,[object Object],[object Object]
 Be sure your message is        	clear and accurate,[object Object]
 Be sure your message is        	clear and accurate
 Marketing is not a 4-letter 	word,[object Object]
Mission, Message, Marketing:Getting Through the Tough Times Back to basics…
Mission, Message, Marketing:Getting Through the Tough Times “Why don’t we do a golf tournament?”
Mission, Message, Marketing:Getting Through the Tough Times Analyze revenue sources
Mission, Message, Marketing:Getting Through the Tough Times “We can’t bother the Board.”
Mission, Message, Marketing:Getting Through the Tough Times Staff:One for all…
Mission, Message, Marketing:Getting Through the Tough Times got donors?
Mission, Message, Marketing:Getting Through the Tough Times Communication:The message
Mission, Message, Marketing:Getting Through the Tough Times “We need your help to help us because we need your help.”
Mission, Message, Marketing:Getting Through the Tough Times Donor research: ,[object Object]
ability
interest,[object Object]
Mission, Message, Marketing:Getting Through the Tough Times “If you don’t help us and we fail, it will be your fault.”
Mission, Message, Marketing:Getting Through the Tough Times “You can’t bore people into buying your product; you can only interest them in buying it.”
Mission, Message, Marketing:Getting Through the Tough Times Ask for enough
Mission, Message, Marketing:Getting Through the Tough Times Email
Mission, Message, Marketing:Getting Through the Tough Times Repeat after me: “An email newsletter is a complete email message that can stand on its own, with links back to your website where readers can get more information or take action.”
Mission, Message, Marketing:Getting Through the Tough Times Fundraising meets social networking: “We” philanthropy? “We” fundraising?
Mission, Message, Marketing:Getting Through the Tough Times Median Gift Through Causes: $25 Median Gift Through More Traditional Means: $50
Mission, Message, Marketing:Getting Through the Tough Times Web 2.0 refers to web development and web design that facilitates interactive information sharing, interoperability, user-centered design and collaboration on the World Wide Web. Examples of Web 2.0 include web-based communities, hosted services, web applications, social-networking sites, video-sharing sites, wikis, blogs, mashups and folksonomies. A Web 2.0 site allows its users to interact with other users or to change website content, in contrast to non-interactive websites where users are… blah, blah, blah…
Mission, Message, Marketing:Getting Through the Tough Times Ask the experts!
Mission, Message, Marketing:Getting Through the Tough Times One more thing…
Mission, Message, Marketing:Getting Through the Tough Times Relationships Relationships Relationships
Mission, Message, Marketing:Getting Through the Tough Times Be creative!
Mission, Message, Marketing:Getting Through the Tough Times got it?

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