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PEPSI. Дай мечте волю!

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Dmitry Chigirin
Dmitry Chigirin

Концепция рекламной кампании Pepsi по брифу конкурса молодых креаторов Red Apple 2010

Design
1  sur  40
 
ЦЕЛЬ И ЗАДАЧА ,[object Object],[object Object],[object Object],[object Object]
КОНЦЕПЦИЯ ,[object Object],[object Object]
КОНЦЕПЦИЯ ,[object Object],[object Object]
РЕКЛАМНЫЕ ПЕРСОНАЖИ. Брэйви ,[object Object],[object Object]
РЕКЛАМНЫЕ ПЕРСОНАЖИ. Крео ,[object Object],[object Object]
РЕКЛАМНЫЕ ПЕРСОНАЖИ. Романтида ,[object Object],[object Object]
КОНЦЕПЦИЯ ,[object Object],[object Object]
ПЕЧАТНАЯ РЕКЛАМА. Брэйви
ПЕЧАТНАЯ РЕКЛАМА. Крео
ПЕЧАТНАЯ РЕКЛАМА. Романтида
СОЦИАЛЬНЫЕ СЕТИ ,[object Object],[object Object],[object Object]
СОЦИАЛЬНЫЕ СЕТИ. Брэйви ,[object Object],www.twitter.com/Bravy_ эккаунт реально существует, перейдите по ссылке, чтобы почитать твиты
СОЦИАЛЬНЫЕ СЕТИ. Крео ,[object Object],www.twitter.com/Creo__ эккаунт реально существует, перейдите по ссылке, чтобы почитать твиты
СОЦИАЛЬНЫЕ СЕТИ. Романтида ,[object Object],www.twitter.com/Romantida эккаунт реально существует, перейдите по ссылке, чтобы почитать твиты
ABMIENT И ПРОМО ,[object Object],[object Object],[object Object]
ABMIENT И ПРОМО. Механика ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ABMIENT . Задание от Брэйви
ABMIENT . Задание от Крео
ABMIENT . Задание от Романтиды
ABMIENT . Плакаты
BTL . Футболки
DIGITAL . Стратегия ,[object Object],[object Object]
DIGITAL . Сценарий. Этап 1 ,[object Object],[object Object]
DIGITAL . Сценарий. Этап 1
DIGITAL . Сценарий. Этап 2 ,[object Object],[object Object]
DIGITAL . Сценарий. Этап 2
DIGITAL . Сценарий. Этап 3 ,[object Object],[object Object]
DIGITAL . Сценарий. Этап 3
DIGITAL . Сценарий. Этап 4 ,[object Object],[object Object]
DIGITAL . Сценарий. Этап 4
DIGITAL . Сценарий. Этап 5 ,[object Object],[object Object]
DIGITAL . Сценарий. Этап 5
DIGITAL . Сценарий. Этап 6 ,[object Object],[object Object]
DIGITAL . Сценарий. Этап 7 ,[object Object],[object Object]
DIGITAL . Сценарий. Этап 7
DIGITAL . Сценарий. Этап 8 ,[object Object],[object Object]
DIGITAL . Сценарий. Этап 8
DIGITAL . Карта новость сайт стритрейсера запрет милиции помощь ArtGrant инвайты прыжок фото на сайте Pepsi заголовок на сайте ArtGrant PEPSI дает волю мечте, помогает мечте сбыться
ТВОРЧЕСКАЯ ГРУППА ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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PEPSI. Дай мечте волю!