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CSR in India Trends & Challenges Stockholm December 9th ,2010
Overview • India • Responsible business in the Indian context • Variances in approach and in focus • Trends
The non linear walk of the Indian Elephant…!!
Ground Realities for CSR • Inequity and Poverty a driver for CSR • Business challenged by Inadequate Infrastructure • Reactive; not Proactive CSR • Good Legislation but Poor Implementation • Corruption • Variance in governance • CSR not trickled down to SME sector
To complete the Puzzle… Social Impact Assessment Global Issues Health and Safety Community Employee Development Ethics hand Engagement Corporate Governance
Variance in Approach - Size and Ownership • MNC’s - Driven by global standards • SME’s – Work under pressure of global markets for compliance • Corporate – Sometimes pushed by FI’s/Global Markets – Focus on stakeholder engagement and business linked CSR • PSU’s – Mandatory allocation of 2-5% of profits – Progressed from donations towards work in core business areas
Variance in Approach – Industry Sectors • IT: Employee engagement • Transport: Environment & climate change • Manufacturing: Environment & labor • Extractive Sector: Environment & communities • Service Sector: Raising human development index
Emerging Trends in Responsible Business • Regular discussions on ‘Responsible Business’ in business forums • CSR embedded in organisational structure • Demand for measuring and reporting • Incorporating best global practices • Proactive government – Guidelines & directives • Media participation • Partnerships between government, corporate & civil society • CSR & Sustainability are becoming criteria for performance evaluation for public sector companies
Opportunities for business • The stage is set in India for taking CSR to next level • Openness in Indian Companies to understand CSR • State’s unfulfilled roles - opportunity for in nation building and inclusive development • Be an active part of Emerging India • Appropriate CSR leading to reputation building
Points to ponder.. • What do we incorporate into Indian operations from our global best practices to raise the bar? • Who are the major stakeholders to engage with in India? • What will we need to do to increase our reputation in India?
Tack

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CSR-trends in India

  • 1. CSR in India Trends & Challenges Stockholm December 9th ,2010
  • 2. Overview • India • Responsible business in the Indian context • Variances in approach and in focus • Trends
  • 3.
  • 4. The non linear walk of the Indian Elephant…!!
  • 5.
  • 6. Ground Realities for CSR • Inequity and Poverty a driver for CSR • Business challenged by Inadequate Infrastructure • Reactive; not Proactive CSR • Good Legislation but Poor Implementation • Corruption • Variance in governance • CSR not trickled down to SME sector
  • 7. To complete the Puzzle… Social Impact Assessment Global Issues Health and Safety Community Employee Development Ethics hand Engagement Corporate Governance
  • 8. Variance in Approach - Size and Ownership • MNC’s - Driven by global standards • SME’s – Work under pressure of global markets for compliance • Corporate – Sometimes pushed by FI’s/Global Markets – Focus on stakeholder engagement and business linked CSR • PSU’s – Mandatory allocation of 2-5% of profits – Progressed from donations towards work in core business areas
  • 9. Variance in Approach – Industry Sectors • IT: Employee engagement • Transport: Environment & climate change • Manufacturing: Environment & labor • Extractive Sector: Environment & communities • Service Sector: Raising human development index
  • 10. Emerging Trends in Responsible Business • Regular discussions on ‘Responsible Business’ in business forums • CSR embedded in organisational structure • Demand for measuring and reporting • Incorporating best global practices • Proactive government – Guidelines & directives • Media participation • Partnerships between government, corporate & civil society • CSR & Sustainability are becoming criteria for performance evaluation for public sector companies
  • 11. Opportunities for business • The stage is set in India for taking CSR to next level • Openness in Indian Companies to understand CSR • State’s unfulfilled roles - opportunity for in nation building and inclusive development • Be an active part of Emerging India • Appropriate CSR leading to reputation building
  • 12. Points to ponder.. • What do we incorporate into Indian operations from our global best practices to raise the bar? • Who are the major stakeholders to engage with in India? • What will we need to do to increase our reputation in India?
  • 13. Tack