Building a High Performance Community Team
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Jennifer Sable Lopez shares how she built her community team at Moz, and shares insights for how we can scale community management teams at small and large companies. Talk is from CMX Summit West 2015.
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Building a High Performance Community Team
- 1. Building a High Performance Community Team Jennifer Sable Lopez Director of Community at Moz @jennita
- 5. 2011
- 6. 2011 2012
- 10. Start with YOU
- 11. Understand your goals @jennita #CMXSummit
- 12. Focus on your strengths @jennita #CMXSummit http://mz.cm/1LlTfB3
- 13. Gallup StrengthFinder @jennita #CMXSummit https://www.gallupstrengthscenter.com/
- 14. Gallup StrengthFinder @jennita #CMXSummit What? But you’re a community manager!
- 15. Break up tasks by type @jennita #CMXSummit
- 16. Create a calendar @jennita #CMXSummit
- 17. Create backups & train @jennita #CMXSummit
- 18. Use this template @jennita #CMXSummit http://mz.cm/personaltasks
- 20. Use this process with the team
- 22. Learn each person’s tasks @jennita #CMXSummit Painful process caused this “hate”
- 23. Learn each person’s tasks @jennita #CMXSummit We found tasks that weren’t needed!
- 25. Discover openings @jennita #CMXSummit Someone out there who *loves* this?
- 26. Break down team tasks @jennita #CMXSummit
- 27. Backups for EVERY task @jennita #CMXSummit
- 28. Download this template @jennita #CMXSummit http://mz.cm/teambackup
- 29. Get your job done AND have a life
- 30. Now you can GROW the team
- 31. No budget? Find someone internal!
- 32. What skillsets are needed? @jennita #CMXSummit
- 33. Too task focused? @jennita #CMXSummit
- 34. Too task focused? @jennita #CMXSummit
- 35. Continuous Process @jennita #CMXSummit Take all these tasks Check in each quarter Make necessary changes Do it all again
- 36. Know yourself
- 37. Know yourself Know the team
- 38. Know yourself Know the team Grow the team
- 40. Build your high performing Community team
- 41. Personal Task Worksheet http://mz.cm/personaltasks Team Backup Worksheet http://mz.cm/teambackup Gallup StrengthFinder Test https://www.gallupstrengthscenter.com/ Resources
- 42. Jennifer Sable Lopez Director of Community at Moz @jennita Thank You