The Blueprint for turning prospects into customers
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Great webinar with Carlos Hidalgo who is THE thought leader in lead management.
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The Blueprint for turning prospects into customers
- 1. The Blueprint for Turning Prospects into Customers Presented by: Craig Rosenberg @funnelholic Carlos Hidalgo @cahidalgo
- 2. Chat or Q/A #Actonsoftware
- 3. Today’s Presenters Speaker Photo Carlos Hidalgo Craig Rosenberg CEO Funnelholic Annuitas Group @funnelholic @CAhidalgo
- 4. What is lead management? Lead management helps organizations answer the question, “I generated a lead or inquiry, now what?” Carlos Hidalgo #Actonsoftware
- 5. What is lead management? The platform (including people, process, content, technology) to manage leads from lead generation (getting a prospect to raise their hand) to close. Craig Rosenberg #Actonsoftware
- 6. Lead management and demand generation #Actonsoftware
- 7. Lead management frameworkSM #Actonsoftware
- 8. Starting the lead management process 1. Know what you don’t know – Conduct an audit that includes sales 2. Get executive buy-in 3. Prioritize implementation 4. Drive and manage change #Actonsoftware
- 9. Five obstacles to lead management 1. Executive resistance 2. Sales resistance 3. Lack of technology resources 4. Not knowing where to start 5. Trying to do too much too fast #Actonsoftware
- 10. Q/A 1. Ask questions or make comments 2. Follow us on Twitter Carlos - @cahidalgo Craig - @funnelholic #Actonsoftware
- 11. Ready to Learn More? Sign up for a demo: act-on.com blog.actonsoftware.com Can’t Wait? Call our hotline at: 1 (877) 530-1555 Email us: sales@act-on.net
Notes de l'éditeur
- If you do have ???? You may ask them via through Chat or Q/A – while in full screen mode you may move you cursor up to the top of the screen and select the Orange Arrow to expand the menu, click on plus sign to expand | Q & A – and Chat Sections and ask away. We’ll do our best to cover your questions during the Presentation or at the end of the session. Again this is being recorded and a link will be made available approximately 24 hours after the session.{{ let’s get started }}
- Intros.
- Thank you for your time today. I invite you to visit Act-On.com to learn more about how we can help you achieve your marketing goals.