Information on how to be safe on Social Networks.

1. CROSSROADSPTS
TECHNOLOGY
SOCIAL NETWORKING
SURVIVAL GUIDE
June 4, 2011

2. Benefits of Technology
 While one might think of the typical information
technology (IT) worker as employed by a
major software company or systems
developer, the reality is that nine out of ten IT
workers are found in banks, insurance
companies, manufacturing plants or other non-
IT businesses.

3. #1
The first step in
networking is making
connections. So, get
out there and meet
people!
Happening ($1.99)
allows you to find
nearby events and
RSVP from the
comfort of your
iPhone. You can also
browse your friends'
events and view your
own upcoming
events. The app
relies on
Yahoo! Upcoming, a
social events
calendar system, to
supply nearby event
data.

4. Facebook was originally developed for college students to
connect, so it has a more informal, social air than you find on
LinkedIn. Now open to anyone, you will still find that
Facebook is the preferred network for Millenials who see the
encroachment of Boomers and, to a lesser extent, Gen X into
the network as cause for some alarm. Facebook combines
the personal and the professional. Members can play games,
join groups, share photos, and send each other virtual “gifts.”
This is the network where you’re most likely to see both
pictures of someone’s weekend activities, as well as a link to
their online portfolio or professional website. Many companies
are using Facebook as a recruitment tool for Gen Y, while
college and university professors are exploring it’s use for
their classes.

5. #2 Linked In
The free iPhone app
gives you the power
to connect with over
60 million
professionals
worldwide. My
favorite feature is the
ability to connect
instantly with nearby
users by enabling
Bluetooth within the
“In Person” feature.
You can also set
your status, invite
contacts, accept
invitations, read and
respond to
messages and keep
up with your
contacts' updates.

6. #5 Contacts Journal
interactions with
individuals. Over time,
the details of a
relationship can start to
fade. Contacts Journal
allows you to keep
detailed notes on all of
your interactions
(meetings, phone calls,
emails, etc.) with each
contact and to plan for
the future by using the
to-do list to add
upcoming events to
each contact's log. You
can even call, email or
SMS from within the
app.

7. Branding
There are 2 major ways:
 Blogging-share your personal views on a
certain topic with a blog. Where others will
come see what you have to say.
 Video Marketing- Youtube is the most effective
way to video market. You can create your
own channel and talk about whatever you
want. Think outside the box and you will be
handsomely rewarded.

8. Brand Yourself Through Social
Media
 Social Networks-there are obvious benefits of
Facebook and Twitter such as connecting with
others but you can also use these tools to
enhance a business.
 Professional Networking-use LinkedIn to
connect with others and increase your
credibility by creating a professional profile.
There are many groups that could share a
common interest as your business that you
can join in on discussion with.

9. Your JOB
 In 2011 28% of employers are using social
networking sites as part of the evaluation of a
potential candidate.
 9% intend to do so soon and by the end of 2011
an expected 45% of employers will be using this
way of evaluation.
 The major networks these employees are
checking are Facebook and LinkedIn.
 Employers want to understand the candidates
more and look beyond the resume.

10. Social Networking Etiquette
-Remember that once you post information online,
you can’t take it back. Even if you delete the
information from a site, older versions exist on
other people’s computers. Post only information
that you are comfortable with others seeing —
and knowing — about you.
-Many people can see your page, including your
parents, your teachers, the police, the college you
might want to apply to in the next two years

11. Be Smart!
 On an online service like Facebook or Twitter
consider not posting too many photos of
yourself. Photos are easily altered and can be
broadcasted in a way that you may not be
happy about.
 Ask yourself if the picture you post would fit well
in your mother’s living room.

12. Be Smart!
 Be wary if a new facebook friend wants to meet
you in person. Before you decide to meet
someone, do your research: Ask whether any of
your friends know the person, and see what
background you can dig up through online search
engines. If you decide to meet them, be smart
about it: Meet in a public place, during the day,
with friends you trust. Tell an adult or a
responsible sibling where you’re going, and when
you expect to be back.
 Flirting with strangers online could have serious consequences. Because some people lie about who
they really are, you never really know who you’re dealing with.

13.  Trust your gut if you have suspicions. If you
feel threatened by someone or uncomfortable
because of something online, tell an adult you
trust and report it to the police and the social
networking site. You could end up preventing
someone else from becoming a victim.