Fdn016 term 2 week 4 interview analysis final

1. FDN016 Term 2 Week 4
Analysing Text
CAQDAS
Computer Aided Qualitative Data Analysis Software
NVIVO

2. Grounded Theory
Grounded Theory
Glaser & Strauss 1967

3. What should we do with the data first?
Clean the data
Put texts into one place, and save a back up
Check that the transcript is accurate
Remove the interviewer text from the transcript
Remove junk that is not relevant to the interview

4. Word frequency
• First 3 words are obvious
• But, look at the next 9 words
• What priority of ideas does
this suggest?
• Is time more important than
money? (2019)
• Is breakfast more important
than lunch? (2020)
• Skipping meals still important?
2020 This year 2019 Last year

5. Coding of text data
• Two rounds of coding, first and second level coding
• First level
• Identify key concepts, words, and ideas that appear in the text
• Keep finding and highlighting ideas that are the same or similar across the
whole text until you have reached ‘saturation’- can’t find any more
• All the possible ideas
• Second level
• For each top level code
• Search inside the quotes and paragraphs that contain the code for ideas that
explain or create an explanatory story

6. Water- colour code these quotes too
• Tap water can be harmful especially in inner city area or
in London for example. Bottled water is much safer.”
• “Bottled water does cause pollution but at the same
time tap water isn't exactly clean. I only drink tap water
when I'm diluting juice.
• In my house we have a water filter, it saves money on
buying packs of bottled water every week and our
drinking water is much cleaner. But without the water
filter I would 9/10 be drinking bottled water.”
• I prefer tap water as i think it tastes nicer and is also a
lot easier to get and is a lot cheaper
• I prefer to drink from the tap, would only drink from a
bottle when traveling. I think that it's a scam for the
most part, tap water is free after all.
• Because of the cleanliness. Recently there was a burst
pipe near my house and the water looked dirty and now
I'm more worried about it
• Water is water, I don't care.
• but without thinking sometimes bottled of water
is so easily accessible and is seen as fresher and
cleaner.
• think drinking from the tap water in the UK is
perfectly fine and buying water in plastic bottles
can be a waste at times ad sometimes the prices
of just water bottles can be too expensive.
• I will happily drink water from the tap as long as
it is not cloudy and tastes okay
• I prefer the bottled water, I believe is purer and
healthier than ordinary tap water,
• Bottled water, as it tastes better. Do you ever
drink tap water?No, never. I just can't stand the
taste.
• Bottle water because it tastes better. Do you
think it is fresher? Yeah
• I don’t like the taste from the tap, I feel bottled
water tastes fresh.
• Personally, I prefer how bottled water tastes, but
I normally drink tap water because its more
convenient. I feel like there is not much health
difference between the two though.

7. See the progression of ideas
• I believe.. Is purer
• Tastes fresher
• Tastes nicer
• Not exactly clean
• Dirty
• harmful
Tap water
Bottled water

8. Lessons learned
• Don’t just attempt to ban single use plastic
bottles
• Don’t just replace with multi-use bottles
• Students (users) are
• anxious about cleanliness of tap water
• unaware of drinking water standards
• don’t know what limescale is
• think that bottled water is fresher
• prefer the taste of bottle water
• Cooled water fountains, drawn from existing tap
water
https://iwaponline.com/jwh/article/4/2/271/1581/Bottled-water-versus-tap-water-understanding confirms findings

9. Time- colour code these texts
• “I skip lunch allot of the time as its between my lecture
hours,
• When I’m too tired to cook or don’t have time to.”
• you’re thinking about the little food you have or how
you’re going to split your money between food or travel.
Its distracting for the mind and can take up study time.”
• “I don’t normally have breakfast because of time”
• Usually breakfast because I just don't have the time.
• Not enough time I guess. Either a busy schedule or
laziness to be honest.
• The same reason I barely cook, I am always too tired and
busy when I get home.
• Yeah, I have no time in the morning, only for coffee.
• so I don’t really have the time to sit and eat some toast or
whatever.
• Usually I don’t skip any of my meal. I wake up
every day at 7 I have my breakfast,
• I don’t have time to have a proper lunch,
• take-out meals are less time consuming.
• I may not have enough time to grab lunch
• : Most likely breakfast as I’d rather sleep
longer in the morning than eat breakfast.
between lectures.
• Breakfast, usually because I’m in a rush in the
morning and don’t have the time.
• Breakfast because I’m not usually hungry in
the mornings and I have to rush a lot in the
mornings.
• so I don’t really have the time for lunch
• in generally my first meal is between 12-1,
and after I have my lunch at 3-4
Watch the film to see how I went about coding these

10. Workshop
• Code ALL the interview text with ideas related to ‘time’ and
‘breakfast’
• Don’t get bored, interesting stuff happens after pg20
• Compare your coding with other students
• Collect all the time related quotes together
• Note observations in Journal-
• what is the ‘story’ that accounts for all of the qualitative data?
• What does not fit?

11. What have you noticed in the data?
• Breakfast is seen as an early meal, not as the first meal
• Breakfast is happening at lunchtime
• Don’t have time
• Want more time in bed than breakfast
• Food is less important than sleep
• Breakfast gives energy for the rest of the day
• Cup of warm water, coffee; liquids for breakfast
• Don’t have a schedule for eating

12. What have you noticed in reading the text?
• Don’t have enough time, just forget to eat- not being tune with body,
not associating thirst/hunger with being hungry?
• Breakfast is easier to make
• Breakfast gives energy, most important
• Big breakfast to skip other meal
• Don’t have enough money,
• Students don’t know why breakfast is important, versus some that do
know and explain why

13. 2020 codes
• Skipping breakfast, why?
• Makes them bloated and sick
• At uni
• Rather sleep
• Rather get ready for uni
• Family commitments & travel time
• Bigger meal later or little snacks (cereal bars, coffee, sandwiches)
• Not important enough- breakfast is important??
• Not enough food in the house
• Not enough time, why?
• Oversleeping, want to sleep more
• Travel time
• By choice, sleep or breakfast
• Poor time management

14. Homework
• Keep coding the concepts of ‘skipped breakfast/not enough time’
• Choose 1 idea or concept of your own to code from the interview
questions
• Find the responses to that question in the journal of 10-15 different
students,
• Copy and paste those texts to a word document (or use the ready made text I
have provided)
• Colour code the similar ideas or phrases in each of the separate texts
• Note your observations in your Journal
• what is the ‘story’ that accounts for all of the qualitative data?
• What does not fit?