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Some corporate culture mistakes that are very common in the business world

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Some corporate culture mistakes that are very common in the business world

  1. 1. + Some corporate culture mistakes that are very common in the business world By David Kiger Image courtesy of Scott Beale at Flickr.com
  2. 2. + Before even starting, let’s take a look at a definition of corporate culture in Investopedia “Corporate culture refers to the beliefs and behaviors that determine how a company's employees and management interact and handle outside business transactions. Often, corporate culture is implied, not expressly defined, and develops organically over time from the cumulative traits of the people the company hires. A company's culture will be reflected in its dress code, business hours, office setup, employee benefits, turnover, hiring decisions, and treatment of clients, client satisfaction and every other aspect of operations” It takes too long to build an accurate corporate culture that survives any change the markets throws at the company. As a matter of fact, corporate culture is the most difficult and delicate aspect a company has, sometimes over their revenues or sales. If there is an effective and healthy corporate culture, the company will always have the best resources and employees that will in turn become assets and knowledge that will impact the return in investment in the long term.
  3. 3. + But what happens when this corporate culture gets interrupted or affected by internal forces? For example, a CEO that doesn’t understand how things work; or a manager that still is on the old days of saving every penny without acknowledging employees or their work. Today, we give you some corporate culture mistakes done by leaders that even though they had good intentions, they failed big time. Image courtesy of Dice.com at Flickr.com
  4. 4. + Mistake 1: hiring staff that doesn’t have the energy or the spark for the company. When companies are looking to hire staff, they often look at the most experienced ones and the ones that can give the company stability and accurate approaches. Often, young candidates are underestimated because they may not have what it takes and have not seen many battles. Big mistake. Sometimes this can have a negative effect on the organization because the new person, with all of his or her experience, pulls in a different direction than the team. Employees with passion and drive for a company´s mission will ultimately be a better long-term fit, even if they have slightly less experience. When staff feels the mission statement as their own, productivity starts to grow in an amazing way and a strong corporate culture starts to takes place.
  5. 5. + Mistake 2: not motivating the staff as the company grows. When companies get bigger, problems and work start to increase, sometimes, staff and their needs are seen as important but secondary. If companies lose employee engagement in the processes, they will lose a big asset. It can be as simple as adapting meetings for the staff so they feel the company is still there for them. It can be as simple as changing the way a meeting is conducted so everyone can have a go at their opinion or can shoot questions to the speakers. A common corporate culture mistake is that as the company grows, management or owners tend to forget about employees lives and only keep track of growth. This can end in people leaving the company or having a bad image for the market
  6. 6. + Mistake 3: forgetting about corporate values and not reminding them to the staff. Corporate values are hanging on the walls of every company that is out there. They are said in training and they are seen in flyers and brochures. But does the staff really know them? Do they actually care? It is not about making the people remember them by heart, but it is more about trying to teach and remind them that values are there to be followed. People have to be reminded about the corporate culture because it is something that doesn’t just happen, or at least good corporate cultures don’t just appear out of the blue. It takes constant attention and ongoing conversations. A clear example of this is the open door policy that many companies try to apply. Saying there’s an open door policy doesn’t mean people will proactively take advantage of that. Multiple channels have to be established for people to give feedback and suggestions and that they feel that there is a company that not only says they care about employees, but that they also demonstrate it by making things easier for them
  7. 7. + We all know and have read about a company’s culture and how it can benefit the company or make it fail if it doesn’t work in harmony. These are just some mistakes that can be seen out there and that eventually can slow down productivity in a company and diminish morale in the staff. These corporate culture mistakes can teach future generations to be careful and to manage staff with the same commitment as they manage the financial and sales department within their companies. Learn more on how to be a great leader here

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