3. In 2023 A.D., what will
technology be like?
-Will we literally have eyes in the back of our
heads?
-Will we be able to watch television with
glasses?
-Will we be able to control our homes with voice
commands?
-Will be able to use the Internet without an
electric device?
-Will we be able to use our voices to command our
everyday activities?
….but first, let’s take a walk down memory lane.
4. Let’s reminisce the past communication
technologies….
It’s amazing to see how
far communication
technology really has
come. In the next 10
years, our technology
will be very different
from what it was 10 years
ago and have major
changes to what it is
today.
5. -
-
-
With new technology, the entire world will
benefit from its newest forms.
Businesses will be able to run smoother and
more efficiently.
Students will have faster access to information
and gain better knowledge during their
research.
6. Roger’s Diffusion of Innovations explains how an innovation is
communicated over time through 4 theories:
1. Innovation- Some technology is perceived as new: relative
advantage, compatibility, complexity, trialability, and
observability.
2. Decision-Making Process- 5-step process that a potential user goes
through before adopting an innovation:
knowledge, persuasion, accept or
reject, implementation, confirmation.
3. Reinvention- Process by which a person who adopts a technology
begins to use it for purposes other than those intended by the
original inventor.
4. Adopters- Categorized into groups: innovators, early adopters, the
early majority, and the late majority.
7. Roger’s Diffusion of Innovations is relatable to the past
telephone technology and for the future as well. Telephone “innovation”
has come a very long way; we still use them for the same concept, except
we now are able to use our phones to do so much more. When choosing
a new telephone technology, we all go through the “decision-making
process”; we must do our research and decide if the new technology fits
with our lifestyles and being happy our decisions. Due to the ability to
use our new telephone technology for many things, most of us have
“reinvented” our telephones for email, searching the Internet, making
appointments, using social media applications, listening to
music, playing games, alarm clocks, and so much more. Lastly, we all
make the decision to “adopt” these new telephone technologies by either
taking a risk, showing respect to the new technology, and making a
decision based off of our opinions regardless if we are skeptics or not.
The future of telephones will enable us to control our entire lives by
using one integrated technology. The possibilities are endless when it
comes to the future of telephones, by giving us the ability to
communicate faster, control everyday functions and whole life
automation.
8. Even Zach Morris used Roger’s
Diffusion of Innovations and became an
early adopter!
9. Uses and gratifications gives insight into what
people do with technology and focuses on:
1. Social and psychological origins
2. Needs
3. Expectations
4. Mass media or other sources
5. Differential patterns of media exposure
6. Gratifications
7. Unintended consequences
10. The Uses and Gratification Theory and television go hand in hand with
one another. Television technology has come a long way and very fast.
Most of us use our televisions just for the purpose of watching a
show, movie, or animated production. However, when uses and
gratifications comes into play, we want more, and we want our needs to
be fulfilled. Our “social and psychological” needs come about when we
aren’t being satisfied with the television technology we have. We expect
our television technology to fulfill those “needs” by living up to social
“expectations “ that are placed in our everyday lives. The uses and
gratifications theory allows us to use our television technology to satisfy
our daily lives by relaxing, passing time, using emotions, and being
sociable. The future of television technology will continue to follow the
uses and gratifications theory by giving more. The future of the television
will become more of an experience by being able to immerse our self into
the experience. Television technology will take on a 4-D life and become
a more intimate setting for those using this new technology.
11.
12. Social Information Processing is another way to see
how and why people choose to use a technology. This
theory is based off of a few models:
1.
Social Presence Theory-Based on a continuum of how
the media “facilitates awareness of the other person
and interpersonal relationships during the
interaction.”
2.
Information Richness Theory- Media are arranged on
a continuum of richness: speed of feedback, types of
channels employed, personalness of source, and
richness of language carried.
-Social influence is also strongest in ambiguous situations.
13. Social Information Processing helps influence the way we
choose a technology and why. This theory allows us to
make better decisions when making purchases or adopting a
new technology, especially with cars. The “Social Presence
Theory” allows us to facilitate with others so our decisionmaking process is much easier and we are happy with the
end result. The “Information Richness Theory” is more
face-to-face communication where we can talk with
peers, coworkers, and friends and receive honest opinions to
ensure we make the right decision that fits our desires and
needs. Cars are evolving at a rapid pace and adopting
newer and faster technology. The future technology of cars
will give us hands free driving, hydrogen engines and
greener technologies, the possibility of flight, and safer
equipment to ensure a more valuable driving experience.
14.
15.
16. Only time will tell us how technology will
evolve into the future. But we do know that it
is moving and changing at a rapid pace to keep
up with our society’s demands. Future
technology will give us faster and clearer
communication, more efficient way to run our
everyday lives, give us the possibilities to
making life more fun and enjoyable, making
work more productive, and making our overall
living experiences much richer.
17. http://www.library.thinkquest.com.org/26471/main.htm
Barry, Keith. (2010). “The Future of In-Car Technology.” Retrieved
from http://www.caranddriver.com/features/the-future-of-incar-technology.
Blecher, Joni. (2013). CES 2013: “Blending the Future of Mobile
Phones.” Retrieved from http://www.real.com/resources/cesfuture-mobile-phones/.
Levine, Rob. (2011). “The Future of Television.” Retrieved from
http://blogs.wsj.com/ideas-market/2011/10/18/the-future-oftelevison.