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Social Entrepreneurship in Action. The Conference for Entrepreneurial
Librarians. May 16-17, 2013 / Greensboro, NC
Social Entrepreneurship in Action in Spanish Libraries
José Antonio Merlo Vega, Ph.D. 
USAL. LIS Professor, Library Services Director
UNCG. Visiting Scholar
@merlovega
May 16, 2013. UNC Greensboro
Social entrepreneurship in action 
Social entrepreneurship
Social entrepreneurship in libraries
Economic recession
Economic recession in libraries
Libraries in action: Reaction to the recession
From practice to theory
Social Entrepreneurship
• Business approach
• Social responsibility
• Social management
• Benefits to society
Social Entrepreneurship
in libraries
• Community approach
• Social responsibility
• Social management
• Benefits to society
• Innovation
• ROI (Return on Investment)
Economic recession
¡La economía hace agua!
¡Arrojad a la población al mar!
Image: El Roto http://elpais.com/autor/el_roto/a/
"The economy springs a leak! Throw 
people overboard!" 
Economic recession
in libraries
Image: The Huffington Post http://www.huffingtonpost.com
• Cuts in budgets
• Libraries closed
• Librarians unemployed
• Less wages, more work
• Unpaid invoices
• Identity loss
Entrepreneurship 
or survival?
Lehman Brothers enter into the library
A country in crisis
Spain
Reactions to the recession
Libraries without budget
Library services 
Social responsibility
Entrepreneurship
Martínez, D.; Prats, J.; Serrano, J.; Los hermanos 
Lehman entran en la biblioteca. UPC Commons, 
2011 http://upcommons.upc.edu
A country in crisis
Spain
Unemployment rate
April 2013
Image: El País Economía http://economia.elpais.com
A country in crisis
Spain
Public expenditure
Image: Cinco Días http://cincodias.com
income
expenditure
When libraries pay for the crisis
Spain
Number and types 
of libraries in Spain
INE 2010 http://www.ine.es
Public
libraries
National 
Library
Central/Regional
Libraries
Special
libraries
School and
other libraries
Academic 
Libraries
6608 Libraries
(branches not included)
When libraries pay for the crisis
Spain
Libraries supported with public budgets  INE 2010 (%) 
http://www.ine.es
Local
Government
Regional
Government
Private
National Government
Public
libraries
Academic
libraries
Private
National
Government
Regional
Government
Provincial
Government
Provincial Gov.
Local Gov.
NOTE: In Spain commas are used instead of periods.
When libraries pay for the crisis
Spain
Acquisition
Expenditure 
€ per inhabitant
http://www.mcu.es/bibliotecas/MC/EBP/index.html
Public
libraries
NOTE: In Spain commas are used instead of periods.
2012
Zero budget for 
acquisitions
in many public 
libraries
When libraries pay for the crisis
Spain
Expenditures (€)
http://www.mcu.es/bibliotecas/MC/EBP/index.html
Public
libraries Staff
Acquisitions
Buildings
When libraries pay for the crisis
Spain
Acquisitions expenditures
(€)  REBIUN http://www.rebiun.org
Academic 
and scientific
libraries
decimals are separated with comma
When libraries pay for the crisis
Spain
Acquisitions
expenditure (€) 
REBIUN http://www.rebiun.org
Academic 
and scientific
libraries
NOTE: In Spain commas are used instead of periods.
Reaction to the recession
Libraries in action
From practice to theory
Library experiences
Entrepreneurship,
Imagination,
& Survival
Local experiencies
are global experiences
From Practice to Theory
Methodology
• Bibliographic research
• Main email professional list
• Social media, wide reach 
• Open document shared online
http://j.mp/biblioaccion
Professional
Action
Community
Action
Social
Action
Political
Action
Digital
Action
Heritage
Action
Economic
Action
Ontological
Action
Libraries in 
Action
Professional
Action
Entrepreneurial actions:
Libraries can maintain 
their services with less 
budget.
• Library selects resources and 
patrons buy them.
• Patrons pay for magazine or 
newspaper subscriptions.
• Librarians play different roles, as 
storytellers, trainers,...
• Programming based on old 
collections.
• Libraries support open access to 
resources.
Professional
Action
Actual
• Biblioteca Pública de Guadalajara
• Bibliotecas Públicas de Castilla y 
León
• Biblioteca Central de Cantabria
• Biblioteca Pública de Allo, Navarra
• Biblioteca de Chinchilla, Albacete
• Bibliotecas de Hellín, Albacete
• Biblioteca Pública de Salamanca
• Biblioteca de Orihuela, Alicante
• etc.
Experiences
http://j.mp/biblioaccion
Community
Action
Entrepreneurial actions:
Libraries engage patrons
in library activity.
• Library spaces used for other than 
informational activities.
• Literacy sessions not on 
informational topics.
• Patrons are speakers or teachers in 
library activities.
• Friends of the Library supports 
cultural activities.
• Crowdfunding.
• Sponsorships.
Community
Action
Actual
Experiences
http://j.mp/biblioaccion
• Biblioteca de Huelva
• Biblioteca de Torrejón del Rey, 
Guadalajara
• Biblioteca Regional de Murcia
• Biblioteca de Peñaranda de 
Bracamonte, Salamanca
• Bibliotecas de Hellín, Albacete
• Biblioteca de San Javier, Murcia
• Biblioteca de Villarrubia de los 
Ojos, Ciudad Real
• Biblioteca Pública de Salamanca
• Etc.
Social
Action
Entrepreneurial actions:
Libraries help people with 
economic needs.
• Libraries collect food and school 
supplies, often overdue fines are 
forgiven with donations.
• Library spaces are used as a 
point of social service.
• Libraries provide job search 
services.
• Libraries are a point of exchange 
of books between patrons.
Social
Action
Actual
• Biblioteca UNED Asturias
• Biblioteca Regional de Murcia
• Biblioteca de Peñaranda de 
Bracamonte, Salamanca
• Biblioteca Universidad de La Rioja
• Biblioteca de Noain, Navarra
• Biblioteca de Villanueva del 
Pardillo, Madrid
• Bibliotecas de A Coruña
• Biblioteca Central de Cantabria
Experiences
http://j.mp/biblioaccion
Social
Action
Actual
• Bibliotecas de Santander
• Biblioteca Pública de Allo, Navarra
• Biblioteca Hospital de Málaga
• Biblioteca Universidad de 
Salamanca en Ávila
• Biblioteca de la Universidad de 
Castilla‐La Mancha
• Biblioteca Municipal de Burgos
• Biblioteca de Baiona, Pontevedra
• Biblioteca de Caldas de Reis, 
Pontevedra
• etc.
Experiences
http://j.mp/biblioaccion
Political
Action
Entrepreneurial actions:
Libraries fight against cuts 
and anti‐libraries policies.
• Libraries and patrons protest 
against cuts.
• Libraries and patrons create pro‐
library petitions online.
• Libraries organise campaigns to 
defend library services and funding.
• Librarians support workers strikes 
and protests.
• Library associations advocate for 
favorable legislation.
Political
Action
Actual
Experiences
http://j.mp/biblioaccion
Agolada, Pontevedra; Arroyo de la 
Luz, Cáceres; Ávila; Azuqueca de 
Henares, Guadalajara; Barcelona; 
Cádiz; Castilla‐La Mancha; Granada; 
Madrid; Jérez de la Frontera, Cádiz; 
Muskiz, Bizkaia; Orihuela, Alicante; 
Salamanca, ... Library associations 
and institutions.
• Yellow tide (Spanish libraries 
movement against cuts)
Political
Action
Actual
Digital
Action
Entrepreneurial actions:
Libraries use free 
technologies to offer 
services.
• Reading groups in the cloud.
• Libraries support online learning 
communities.
• Libraries are the community 
managers in their service area.
• Libraries manage social media 
platforms and virtual shared 
spaces.
Digital
Action
Actual • Bibliotecas de Badalona
• Biblioteca de Palafrugell
• Bibliotecas de A Coruña
• Biblioteca Municipal de Burgos
• Biblioteca Central de Cantabria
• Biblioteca de Peñaranda de 
Bracamonte, Salamanca
• Centro Internacional del Libro 
Infantil y Juvenil, Salamanca
• Biblioteca Pública de Salamanca
• Etc.
Experiences
http://j.mp/biblioaccion
Heritage
Action
• Libraries and patrons build digital 
collections on local topics.
• Libraries select local resources 
online.
• Library websites serve as a local 
news source.
• Libraries support open access to 
cultural heritage resources.
• Libraries create online spaces 
shared with patrons on local topics.
Entrepreneurial actions:
Libraries support local 
culture engaging free 
technologies.
Heritage
Action
Actual
• Biblioteca de Peñaranda de 
Bracamonte, Salamanca
• Biblioteca de Ermua, Bizkaia
• Biblioteca de Sant Antoni‐Joan 
Oliver de Barcelona
• Biblioteca de Amara, San Sebastián
• Etc.
Experiences
http://j.mp/biblioaccion
Economic
Action
Entrepreneurial actions:
Libraries adjust and 
redistribute their budgets.
• Libraries re‐negociate licences with 
e‐resource providers.
• Libraries use indicators to cancel 
subscriptions.
• Libraries buy in consortia.
• Libraries modify interlibrary loan 
procedures.
• Libraries support open access to 
scientific papers and resources.
Economic
Action
Actual
• Academic libraries
• Consortia
• National licences
• Collection evaluation in practice
• Open access repositories
• Etc.
Ontologic
Action
Entrepreneurial actions:
Libraries defend their role 
in the information society.
• Libraries campaing defending the 
function of the library.
• Library associations produce and 
disseminate documents promoting 
the role of libraries.
• Libraries in crisis and in a digital 
world are addressed in profesional 
meetings and publications. 
Ontologic
Action
Actual
• Professional arguments: value of 
libraries in a world in crisis
• Murcia Declaration on social and 
educational action of libraries in 
time of crisis
• Twelve reasons to love your Public 
Libraries
• Prospective of a profession in 
constant evolutionExperiences
http://j.mp/biblioaccion
Professional
Community
Social
Political
Digital
HeritageEconomic
Ontological
Libraries
in action
Entrepreneurship in libraries
is today more necessary than 
ever, in order to support their 
communities in diverse ways, 
including informational as well 
as social activities.
The future of the library depends 
of its capacity to adapt the value 
of its past experience to the 
possibilities and opportunities of 
the present .
Libraries are 
not an 
expense,
but an 
investment.
Thank you
José Merlo
merlo@usal.es
jamerlov@uncg.edu
@merlovega
Library and Information Studies
http://exlibris.usal.es
• Undergraduate
• Master LIS
• Doctoral Program
Library Services
http://bibliotecas.usal.es
• Portal: http:// bibliotecas.usal.es
• Repository: http:// gredos.usal.es
• E‐book platform: http://cielo.usal.es
• Apps iOS&Android, Worldcat, Social 
media, Union catalogs, E‐resources, etc.

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