Social Media Day Nairobi
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Social Media Day Nairobi, the first of its kind ever in East Africa, has been organised by @squaddigital to celebrate the Digital Revolution that is transforming our lives.
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Social Media Day Nairobi
- 1. AGENDA Kenyan Digital Landscape – Squad Google in East Africa – Google Citizen Journalism and its impact on brands – Al Jazeera How Governments can use Social Media platforms to enhance governance – Goodstuph,SM experts from Singapore, How brands are using Social Media in Africa – Squad Effective customer care via Social Media: Safaricom’s success story – Safaricom Q&A session Drinks / Networking Follow Us #SMDayNairobi facebook.com/Squadlab info@squaddigital.com @SquadDigital
- 2. CUSTOMER CARE VIA FB: KENYA’S NO. 2 GLOBALLY Did you know Did you know that Kenya is leading the way in customer service on social platforms and has been named as the second best country in customer service via Facebook?
- 3. KENYA’S GDP IS “GOING DIGITAL” Did you know Kenya’s GDP is “going digital” with a third of it already passing through Mobile Wallets?
- 4. SAFARICOM SHINES, THANKS TO SOCIAL MEDIA Did you know According to Social Bakers, a renowned social media research company, Safaricom is the fourth best telecom brand in the world in customer service on Facebook
- 5. Did you know Kenya is the global pace-setter in mobile money transfer services with the local M-PESA outstripping the global Western Union in transactions?
- 6. HOW AFRICA TWEETS Did you know 57% of all tweets in Africa were sent though a mobile phone? And Kenya is the 2nd top country in terms of volume of tweets sent out.
- 7. DIGITAL WALLETS FOR AFRICA’S UNBANKED Did you know Africa’s unbanked population is reaping big from the digital revolution with 16% of the Sub-Saharan population covered by mobile money transfer services?
- 8. AFRICA LEADS IN MOBILE MONEY TRANSFER Did you know Africa is trailblazing in mobile money transfer services with 51 systems in place?
- 9. IN EVERY THREE KENYANS, ONE IS ONLINE! Did you know about 11.8 million Kenyans – more than a third of Kenya’s population – are connected to the internet, most of them via mobile phones?
- 10. AFRICA NOW WORLD’S NO.2 MOBILE MARKET Did you know Africa has overtaken Latin American to become the second largest mobile market in the world after Asia with 620 million mobile connections?
- 11. MOBILE MONEY TO HIT $171.5 BILLION IN 2012 Did you know in 2012 alone, a staggering $171.5 billion will be transferred via mobile money services with most of the transactions taking place in Africa?
- 12. credits Photos courtesy @truthslinger facebook.com/Squadlab info@squaddigital.com #SMDayNairobi @SquadDigital