Rock your profiles - Social Recruitment
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What do you need to do when you start looing for a job. social Media - LinkedIn - Twitter - facebook
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Rock your profiles - Social Recruitment
- 1. Mic Adam Social Media activities • Awareness Building • Inventory Services • Policy Creation • Training • Monitoring • Market research
- 2. Why are they using social media? 2 Source of candidates Builds and leverages off networks Employee/employer branding Research tool Complements a company’s careers site (not to be used instead of a corporate careers site)
- 3. What are recruiting people using? 3
- 4. So does how recruitment look from the job seeker 4
- 5. Clean up your social media profiles and use the correct privacy settings 5
- 6. #1 tool for finding a job 6 "It is not what you know but who you know that knows what you do not know"
- 7. How important is ? LinkedIn is the biggest online professional network in the world • 400M worldwide, • 2.7M BE & 93M EU members • 5.7 billion searches in 2012 • +3M company pages • +2M LinkedIn Groups • > 2 new members per second! • LinkedIn shows you how you are connected Source: LinkedIn Corporation
- 9. Usage of LinkedIn Knowledge The definitive professional publishing platform Network We connect the world’s professionals Identity The professional profile of record Source: LinkedIn Corporation
- 10. Your LinkedIn profile is your electronic business card 10
- 11. What kind of first impression are you making 11
- 12. Tips for a professional profile 12 • Pictures • Name • Title • Email • Phone number • Website(s) • Vanity URL • Summary • Work history • Other fields • Add multi media
- 15. Understand Your LinkedIn Network 15
- 17. Engage your network • Network Updates • People • Groups • Companies • Who viewed your profile • LinkedIn Alerts • Keep in Touch 17
- 18. Use Status Updates to interact with your 1st degree network 18
- 19. Where do you find jobs on LinkedIn? • Jobs section • Company pages & Career pages • Groups • Status updates from Contacts 19
- 20. Tip for job hunting on LinkedIn • Have a complete profile • Make your headline count • Tailor your profile to your ideal job (copy the best) • Follow your potential employers company & career pages • Connect with hiring managers (View their profile – join their groups – build relationships) • Do status updates and publish posts • Setup jobs alerts • Start and maintain conversations 20
- 21. Do not forget to use LinkedIn to collect info before interviews 21
- 22. 22
- 23. #2 tool to find a job: Twitter 23
- 24. Start to Tweet Step 1: Optimalize your profile 24
- 25. Start to Tweet Step 2: Find your target audience Companies & Recruiters 25
- 26. Step 3: Use Twitter lists 26
- 27. Start to Tweet Step 4: Listen 27
- 28. Start to Tweet Step 5: Engage 28
- 29. Tips for your Twitter search • Complete profile (bio + good picture) • Choose your Twittername wisely • Tweet what you are looking for • Pin good tweet on profile • Monitor Hashtags • Engage on Twitter (Fav, RT, Reply) 29
- 30. Gather intel on company via Twitter 30
- 31. To be completed with FB 31
Notes de l'éditeur
- Welcome Who am I? 20 years of marketing (product and general marketing) 10 years of international sales Me and social networking Marketing strategy no longer works Move towards face to face networking Move towards social media