1. WHERE TV MEETS THE NET

2. “Give a TV ad a second live using web”- Create extra reach for TV
campaigns (youngsters)- Stimulate interaction with customers- Get
feedback of TV campaigns (ratings, polls)- Link viewers and feedback to
demographic data- Create viral impact and give your spot even a 3rd live
“Give a TV ad a second live using web”- Create extra reach for TV
campaigns (youngsters)- Stimulate interaction with customers- Get
feedback of TV campaigns (ratings, polls)- Link viewers and feedback to
demographic data- Create viral impact and give your spot even a 3rd live
WHERE TV MEETS THE NET

3. “Give a TV ad a second live using web”- Create extra reach for TV
campaigns (youngsters)- Stimulate interaction with customers- Get
feedback of TV campaigns (ratings, polls)- Link viewers and feedback to
demographic data- Create viral impact and give your spot even a 3rd live
“Give a TV ad a second live using web”- Create extra reach for TV
campaigns (youngsters)- Stimulate interaction with customers- Get
feedback of TV campaigns (ratings, polls)- Link viewers and feedback to
demographic data- Create viral impact and give your spot even a 3rd live
WHERE TV MEETS THE NET
is a video advertising product where
- user decides whether he wants to watch or not
- user can indicate whether he likes the spot (rating)
- user can give his opinion (poll)
- brands can do market research/feedback while
advertising (poll)
- brands get insights in who is watching/liking/… their
spot
- TV advertisers can easily extend their campaign online
without extra costs for creation

4. “Give a TV ad a second live using web”- Create extra reach for TV
campaigns (youngsters)- Stimulate interaction with customers- Get
feedback of TV campaigns (ratings, polls)- Link viewers and feedback to
demographic data- Create viral impact and give your spot even a 3rd live
“Give a TV ad a second live using web”- Create extra reach for TV
campaigns (youngsters)- Stimulate interaction with customers- Get
feedback of TV campaigns (ratings, polls)- Link viewers and feedback to
demographic data- Create viral impact and give your spot even a 3rd live
WHERE TV MEETS THE NET
How it works…

5. Bubble : CAP 2Bubble : CAP 2
Close button: On
click no more
Netspots are
shown this day
Close button: On
click no more
Netspots are
shown this day

6. Video: CAP 1Video: CAP 1
Full Screen attentionFull Screen attention
PollPoll
Rate your videoRate your video

7. Demo movie:
http://dl.dropbox.com/u/8164427/Netspot_ASC3.mov
Live online demo on Netlog.com:
http://ar.netlog.com/?forcetoonspot=211848

8. CASES

9. AVERAGE
USER RATINGS
test cases
7,9/10
Users react positively:

10. AVERAGE
CTR BUBLE
test cases
6,1%
GOOD PERFORMANCE:

11. AVERAGE
% viewers who answer poll
test cases
9,2%
GOOD PERFORMANCE:

12. Extra revenues without sales effort
No cannibalization on current ad formats
(no loss of inventory + get budget from TV adspend)
Keep your users on your site
(Action happens on the spot – no clickout)
Very easy implementation
Publisher benefits:

13. JOIN
THE NETSPOT NETWORK
in Romania
www.q2m.ro/netspot