1. Mr. Noel S. Ortega
School Paper Adviser
The Central Point/Centreglipiks
Carmona Elementary School
2. Layout is the arrangement of the display
elements on a printed page: nameplate,
headlines, body texts, illustrations, photos, white
spaces and rule or column lines
4. The personality of a newspaper is its make-
up. By all means, a newspaper should be
carefully laid out for the following reasons:
1. to
introduce
the
publication
to the
readers
5. 2. to attract the readers and lead them to read the
contents
25. Principles of effective layout
1. Harmony and Unity – to create an overall effect of coherence and
order (arrangement of texts/photos/types of headline). The content
of every page and of every double page should blend into a
harmonious unit. No one part of the page should overshadow
another.
26.
27. Principles of effective layout
2. Balance – sense of equilibrium (symmetry in texts,
photos, graphics in horizontal or vertical direction)
29. Principles of effective layout
4. Proportion – the picture
must be sized
properly to keep up
with other shapes on
the pages. Square
cuts are desirable.
The length of the story
may ruin the
proportion of the
page.
31. Planning the pages
The standard format for a 12 x 18 tabloid is
six column. However, computerization has
enabled newspaper to vary the column
width considerably. A newspaper set in five
column is also good.
32. Planning the pages
For a 9 x 12 or 8 ½ x 13 size, a four column
format is preferred.
33. The following hints for designing page 1
can be helpful.
1. Do not design a
page first and then
force the news to
fit in it. That will
destroy or distort
the news value of
the stories and
undermine one of
the prime
purposes of
design – to help
grade the news.
34. 2. Put the most important story or display
items at the top of the page.
35. 3. Avoid tombstoning
headlines. Use
display devices
such as pictures,
boxes, graphics,
even white space
to separate
heads, especially
if the heads are
the same size.
37. 4. Place at least one
multicolumn
headline in each
quarter of the
page and the
center, if
possible.
38. 5. Use pictures
generously. If a
picture looks good
as a two-column, it
will look even
better as a three-
column most of the
time. Crop pictures
artfully. Do not
waste space.
39. 6. Put big pictures toward the top of the page, but do
not be afraid to use a big picture at the bottom as
well. Just make certain that the one at the top is
larger.
40. 7. Use multicolumn headlines at the bottom of the page,
even a banner. Be certain the banner’s type size is
not larger than of the main headline at the top of
the page.
41. 8. Do not be afraid to float the flag to give some variety
in make up, but always keep it close to the top of
the page.
42. 9. Don’t let subject in photograph based in
outside columns look-off the page, which
destroy unity.
43. 10. Run stories horizontally rather than
vertically whenever possible.
47. 14. Use a variety of headline sizes to give the
page contrast.
48. 15. Do not
let the
story run
out from
under the
headline.
49. 16. Vary your page design from page
to page.
17. Try a few surprises by ignoring
these hints from time to time.
50. Newspage Face
Treat the facing page (page 2 and 3) as
only one page. Arrange or lay it out not a
separate page. Follow the procedures in
front page make up.
51.
52. Editorial Page Face
These pages should have a dignified,
distinctive and formal appearance. The
masthead or editorial box which should be
relatively small, maybe anchored in any
corner of the page. Editorial proper has
larger font. Heads or titles of editorials,
just like the headline of news story should
be of masculine appearance not the italic
or the script type.
53.
54. Literary and Feature Page Face
These pages must have a literary and
feminine appearance. The column are
often wider.
55.
56. Sports Page Face
This page has a bolder but more lively
appearance than other pages. Its make up
should suggest its content, action, speed
and color. Large bold heads even
streamers are used. Action pictures are
used.
57.
58. Always remember
Page make up is a matter of personal
taste. There are no absolute criteria for
laying out the page or pages of a
newspaper, therefore the layout artist may
experiment freely on page make up until
he gets the pattern that is acceptable to
him.
59. Always remember
There are many forms of front page make
up. Its good to know them, but this does
not mean that the staff can’t devise its
own.