Mobile Mex-Media Group provides advertising placements on over 4,000 mobile lunch trucks nationwide that travel busy highways and streets serving customers, generating millions of impressions each day. Their approach maximizes reach by putting advertising in motion on trucks that operate 16-24 hours daily, parking for 45-50 minutes at intersections. Case studies show fleets of 200 trucks over 3 months can generate over 3 million impressions, with surveys finding over 90% of people recall images on vehicles and most develop favorable impressions of companies.

1. IMAGINE YOUR ADVERTISEMENT ON THE MOVE!

2. Tigo Calling Card Campaign

3. National Coverage
Mobile Mex-Media
Group provides
advertising and
executes sales
promotions on over
4,000 mobile Lunch
Trucks nationwide.

4. Wal-Mart-MoneyCard Campaign
THINK OUTSIDE THE TRUCK!

5. Calling Card Campaigns

6. Calling Card Campaigns

7. THE IDEA BEHIND OUR APPROACH IS SIMPLE:
• WE MAXIMIZE REACH BY PUTTING TRADITIONAL ADVERTISING IN MOTION.
• WE MAXIMIZE IMPACT BY CREATIVELY WRAPPING MOBILE LUNCH TRUCKS FOR INCREDIBLE
LOOKING VISUAL.
• WE MAXIMIZE IMPRESSIONS BY RUNNING OUR TRUCKS ON THE BUSIEST HIGHWAYS & STREETS
7 DAYS A WEEK.

8. BENEFITS OF MOBILE LUNCH TRUCK ADS
• MOBILE LUNCH TRUCKS PENETRATE DEEPLY INTO THE HISPANIC AND GENERAL
MARKETS, WHILE SERVING OVER 500-900 CUSTOMERS AND GARNERING 69, 0000
IMPREEIONS DAILY.
• OPERATE 16-24 HOURS PER DAY, 6-7 DAYS PER WEEK
• STOP’S FOR 45-50 MINUTES WHILE SERVING CUSTOMERS, RESULTING IN A
3-SIDED BILLBOARD PARKED ON A BUSY INTERSECTION
• ADVERTISING STAY’S WITHIN THE REGION ORDERED BY ADVERTISER
• ENTER AREAS THAT DO NOT ALLOW BILLBOARDS

9. Advertising
Exterior Vehicle Ads, measuring
27" x 57", will be posted on the
back or serving side.

10. Advertising
Point-of-sale material consisting of an 8" x 8"
Static Cling Window Display (Hot Trucks) or
an 18" x 24" Interior Vehicle Ad (Cold Trucks)
and a Take-One Brochure Box will also be
posted on the vehicles fronting customers at
each stop.

11. EFFECTIVENESS OF
TRANSIT ADVERTISING
AMERICAN TRUCKING ASSOCIATION (ATA) SURVEY
• 91% OF PEOPLE RECALLED WORDS AND PICTURES ON
FLEET VEHICLES.
• 71% REPORTED THAT THEY DEVELOPED A FAVORABLE IMPRESSION OF
THE COMPANY WHEN GRAPHICS WERE USED.
• 60% SAID THEY WOULD BASE A BUYING
DECISION ON THESE IMPRESSIONS.

12. COMPARATIVE ANALYSIS
BILLBOARDS HAVE BECOME MOBILE LUNCH TRUCK ADVERTISING
COMMONPLACE, WITH THE IS A HIGHLY CREATIVE AND
EMERGENCE OF MORE CREATIVE IMPACTFUL WAY TO GENERATE
TYPES OF OUTDOOR ADVERTISING IMPRESSIONS QUICKLY

13. CASE STUDY : 200 TRUCKS + 3 MONTHS= 3 MILLION IMPRESSIONS
TOTAL NUMBER OF IMPRESSIONS:
MONTHS DAYS TRUCKS IMPRESSIONS
3 90 200 3 MILLION
TOTAL NUMBER OF IMPRESSIONS = 3 MILLION

14. JESSE HERNANDEZ
T: 310-341-6731
F: 760-373-2527
jesse@mobilemex-mediagroup.com
8424 Great Circle Dr Suite #100
California City CA, 93505