This document summarizes the implementation of an ERP system by IFS for Singer, a large retailer in South Asia. Some key points: - Singer had over 2500 retail locations across multiple countries in South Asia and needed an integrated ERP system. - IFS implemented its retail, distribution, finance and other modules to manage Singer's entire operations. - The implementation was one of the largest such projects in South Asia, integrating Singer's warehouses, shops, financing and more. - The new system provided Singer with improved management of its extensive retail network across the region.

1. www.IFSWORLD.com

2. SINGER
A RETAIL INDUSTRY SUCCESS
STORY
OCT 2013
© 2013 IFS

3. 3
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4. POORNA BANDARA
GENERAL MANAGER/DIRECTOR CONSULTING SOUTH ASIA
PROJECT DIRECTOR/ACCOUNT MANAGER SINGER IMPLEMENTATIONS
poorna.bandara@ifsworld.com
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5. QUESTION:
WHAT WAS THE TALLEST
BUILDING EARLY 1900?

6. As per Wikipedia –
It was the Singer Head Office in New York
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7. NOT ONLY FOR BUILDINGS BUT SEWING MACHINES
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!!!

8. SINGER BRAND 21ST CENTURY
SINGER MOVED CAMPS TO SOUTH ASIA
LARGEST RETAIL NETWORK
IN SOUTH ASIA – 2500 CITIES
“BRAND OF MULTI BRANDS”
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“PEOPLES BRAND” – 7 CONSECUTIVE YEARS
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9. IFS JOURNEY WITH SINGER
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10. SINGER AND IFS HITS HEADLINES IN 2004
LARGEST RETAILER OF SOUTH ASIA
PICKS IFS AS THEIR ERP PARTNER
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11. SCOPE OF THE PROJECT
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12. PROJECT SCOPE
THE ENTIRE RETAIL NETWORK
CONSUMER FINANCING BUSINESS
WAREHOUSES
SERVICE CENTERS
HUMAN RESOURCE MANAGEMENT
PAY ROLL
FINANCE
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13. THE BUSINESS SOLUTION
STANDARD SYSTEM
IFS RETAIL
IFS DISTRIBUTION
IFS SERVICE MANAGEMENT
IFS HUMAN RESOURCE MANAGEMENT
IFS FINANCE
EXTENSIONS
WEB-BASED CONSUMER DURABLE RETAIL
EXTENSION
WEB-BASED CONSUMER FINANCING EXTENSION
WEB-BASED BRANCH MANAGEMENT EXTENSION

14. CHALLENGE - CONQUER SOUTH ASIA
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15. WE NEEDED STRATEGIES
PILOT RUN FOR PERFECTION – ROLL OUT IN
BATCHES
NOT ARM CHAIR BUT REACH THE CITIES – “BUS
STRATEGY”
EXTENSIVE TRAINING AND HAND HOLDING
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16. PILOT RUN
SINGER HAD THE “SEWAGE SYSTEM SYNDROME”
MOST CUSTOMERS VISITED THE SHOP ON
THE LAST DAY OF THE MONTH
MORE THAN A MILLION ERP TRANSACTIONS
ON A PEAK DAY
MASSIVE ORACLE TUNING
“PERFECT SYSTEM” BEFORE ROLL OUT
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17. TRAINING ERP WITH A DIFFERENCE
MASSIVE EXERCISE
USE REGIONAL RESOURCES SUCH AS SCHOOLS
RECRUITED TEMPORARY STAFF
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18. IFS AND SINGER CONQUERED SOUTH ASIA
STORY OF 5 DOTS TO 3500 DOTS
2005
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2007
SOUTH ASIA’S LARGEST ERP
IMPLEMENTATION
© 2013 IFS

19. COMPLETION OF BACK END
STANDARD SYSTEM
IFS RETAIL
IFS DISTRIBUTION
IFS SERVICE MANAGEMENT
IFS HUMAN RESOURCE MANAGEMENT
IFS FINANCE
EXTENSIONS
CONSUMER DURABLE RETAIL EXTENSION
CONSUMER FINANCING EXTENSION
BRANCH MANAGEMENT EXTENSION

20. AND FINALLY …ULTIMATE DREAM OF EVERY CEO
Thailand
200 Retail Shops
477 Distributors in
Pakistan
160 Retail Shops
235 Distributors
381 Shops
662 Distributors in Sri
Lanka
338 Retail Shops
263 Distributors
POWERE BY
IFS BUSINESS PERFORMANCE

21. KEY BENEFITS
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22. THANUJA SENEVIRATNE
SENIOR IT MANAGER
SINGER SRI LANKA PLC
thanujas@singersl.com
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23. ONE VIRTUAL WAREHOUSE FOR REGION
ALL PRODUCTS TO ALL SHOPS
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24. VERSATILE RETAIL NETWORK MANAGEMENT SYSTEM
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25. IT WAS AND END TO END SOLUTION
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26. OPERATIONAL EXCELLENCE TO INNOVATIONS
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27. ENTERPRISE ECO SYSTEM
IFS BUILT ECO SYSTEM WITH INTEGRATIONS TO
BANKS – CUSTOMERS CAN DO BANKING
TELECOM COMPANIES – PAY BILLS
UTILITY COMPANIES – PAY UTILITY BILLS
WHY ENTERPRISE CONNECTIVITY
INCREASED CUTOMER FOOT PRINT
INCREASED CASH FLOW

28. MULTI MODE CUSTOMER REACH
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29. PROJECT COMPLETION
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30. PRESS CONFERENCE
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31. COCKTAIL PARTY
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32. SUCCESS MADE OFFICIAL
IFS BECOMES THE 6TH BUSINESS STRATEGY
Page 36
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33. THE JOINT VIDEO
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34. Q&A
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35. BARCELONA QUIZ
QUESTION :
WHAT IS TALLEST
DEMOLISHED STRUCTURE
IN THE WORLD?
THE WINNER WALKS AWAY
WITH A VALUABLE GIFT

36. IFS
www.IFSWORLD.com
THIS DOCUMENT MAY CONTAIN STATEMENTS OF POSSIBLE FUTURE FUNCTIONALITY FOR IFS’S SOFTWARE PRODUCTS AND
TECHNOLOGY. SUCH STATEMENTS OF FUTURE FUNCTIONALITY ARE FOR INFORMATION PURPOSES ONLY AND SHOULD NOT BE
INTERPRETED AS ANY COMMITMENT OR REPRESENTATION. IFS AND ALL IFS PRODUCT NAMES ARE TRADEMARKS OF IFS. THE
NAMES OF ACTUAL COMPANIES AND PRODUCTS MENTIONED HEREIN MAY BE THE TRADEMARKS OF THEIR RESPECTIVE OWNERS.
© 2013 IFS