Imagine - HR; are handling the 'bad banter' - Stella Chandler.pdf
BUS 362 Complete Course Guide
1. Complete course guide available here
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This paperwork of BUS 362 Entire Course consists of:
BUS 362 Week 1 DQ 1 EntrepreneurialMotivationand
Rewards.doc
Business - General Business
EntrepreneurialMotivationand Rewards . Discuss the
motivators/rewards that encourage individualsto begin
entrepreneurialcareers. What problems might be anticipated
if an entrepreneur were to become obsessed with one of
these rewards – for example, if he or she had an excessive
desire for independence?Respond to at least two of your
classmates.
Focus Strategy . Provide an example of an entrepreneurial
venture in your community that has successfully
implemented a focus strategy to maintaina competitive
advantagein the marketplace. Describe how you believethe
venture protects its market from competition. Respond to at
least two of yourclassmates.
Business Plan . Having taken an Ashford course on
entrepreneurship, you have been asked by a friend to offer
practical advice on writing a business plan. What advice
would you give your friend? Identify five key pointsyou
would insist be includedin a business plan. Respond to two
of your classmates
Venture Selection. You have alwayswanted to be your own
boss and have your own business. What kind of business
2. venture would you choose – start a new business, buy a
franchise, or buy an existing business? Discuss why you have
made your choice. Identify three advantages to your choice
and three pitfallsyou may encounter? Respond to two of
your classmates.
Identificationof Business Opportunity Project . Submit a one
page overview of your Business Opportunity Project to
includethe business idea (new, franchise, operating
business) and a list of references to use.
Market Analysis. Why do you think entrepreneurs tend to
overestimate market potential?What three steps or
techniques would you recommend a new entrepreneurtake
so that market overestimationdoesn’t occur? Respond to
two of your classmates.
Cost and Demand . Think of a product or service. Discuss the
role of cost and demand factors that shouldbe considered
when pricing that product or service. Respond to two of your
classmates
WindVest . Read Case 4: WindVest Motorcycle Products:
Down the Windy Road in your text on page 666. In a 2-3 page
paper (excluding title and reference pages), provide an
overview of the company and its product. Identify three
recommendationsto improve the domestic marketing
strategy for WindVest’s sales. Support your
recommendationswith a rationalethat would indicate a
competitive advantagefor the company as a result of
implementingyour recommendations. Use APA formatting.
Cash Management. Identify three creative kinds of business
relationships/financingarrangements that can be used to
help manage cash in a small firm. Why are they viable
options? Respond to two of your classmates.
3. Financing. If a new venture had its choice between long-
term debt and equity financing,which would you
recommend? Why? Respond to two of your classmates.
E-Commerce . Identify four factors a consumer might give for
not using an onlinebusiness. What actions might an
entrepreneur take to overcome those factors? Respond to
two of your classmates.
Business Location . What are the key attributesof a good
business location?Which of these would probablybe
important for a retail locationin gaininga competitive
advantage?Why? Respond to two of your classmates.
Focus of the Business OpportunityProject
Select any new business idea;compile a preliminary
assessment of the business opportunityand an outline of an
abbreviatedbusiness plan. The 8-10 page project paper
(excluding title and reference pages) must follow APA
requirements and use five professional resources in addition
to the textbook. The followingdetailsare to be includedin
your plan:
1. OVERVIEW
a. Business idea
b. Business type (new business, franchise, operating
business)
c. Core competency proposed for achievingcompetitive
advantage
2. MANAGEMENTSECTION
a. The legal structure of your business
b. Owners and key members of management team
c. The staffing structure with key positionsidentified
3. MARKETING SECTION
a. An analysisof the environment, identifyingmajor
4. opportunities(and threats) that support the start up.
b. Description and analysisof target market segments and
positioningstrategy
c. Design of communicationand promotionalstrategies
4. FINANCIAL SECTION
a. Financialrequirementsfor start up or purchases
b. Sources of financing
c. Budget projectionsfor one year
Writing the Business OpportunityProject
The Project:
1. Must be eight to ten double-spacedpages in length, and
formatted according to APA style as outlinedin the Ashford
Writing Center.
2. Must includea title page with the following:
a. Title of paper
b. Student’s name
c. Course name and number
d. Instructor’s name
e. Date submitted
3. Must begin with an introductory paragraph that has a
succinct thesis statement.
4. Must address the topic of the paper with critical thought.
5. Must end with a conclusionthat reaffirms your thesis.
6. Must use at least five scholarly sources, includinga
minimum of two from the Ashford Online Library.
7. Must document all sources in APA style, as outlinedin the
Ashford Writing Center.
8. Must includea separate reference page, formatted
according to APA style as outlinedin the Ashford Writing
Center.
5. If you are attendinga college in another state, or if you are
going to live in the dorms, think twice before bring your car.
In crowded areas, it may be tough finding parking for free.
Also, if you have a car on campus, you will have to pay for
regular maintenanceas well as insurance and gas....
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