This document discusses strategies for success in sales and marketing in the pharmaceutical industry in North India. It defines sales and marketing, outlines the relationship between the two, and lists ideal qualities for salespeople. It also provides information on diabetes medications (anti-diabetics) and the types of diabetes. Finally, it lists major pharmaceutical companies located in North India and references used.
2. 2
Sales of pharmaceutical product
Marketing survey
Pharmaceutical industries in North India
Various drugs of Anti-diabetics
3. 3
A sale is the exchange of
a commodity or money as the price of a good or a
service. Sales is activity related to selling or the
amount of sold goods or services in a given time
period.
4. The relationships between sales
and marketing
4
Marketing and sales differ greatly, but have the
same goal. Selling is the final stage in Marketing,
which also includes Pricing, Promotion, Place and
Product. A marketing department in an
organization has the goals of increasing the
desirability and value to the customer and
increasing the number and engagement of
interactions between potential customers and the
organization.
5. Salesman
5
A man whose job involves selling or promoting
commercial products, either in a shop or visiting
locations to get orders
6. 6
The action or business of promoting and selling
products or services, including market research
and advertising.
7. Ideal Qualities
7
Sound health
Good posture
Pleasant voice
Good appearance
Cheerfulness
Imaginative
Well dressed
Alertness
9. Anti-diabetics
9
Diabetes mellitus, is a chronic disease that
occurs when the pancreas is no longer able to
make insulin, or when the body cannot make
good use of the insulin it produces. Insulin is a
hormone made by the pancreas, that acts like a
key to let glucose from the food we eat pass from
the blood stream into the cells in the body to
produce energy.
