1. Corporate Presence in Cyberspace
IT Pro Pte Ltd
on invitation from: Association of Small and Medium Enterprises (ASME)

2. IT Pro Pte Ltd
IT Pro Pte Ltd
• Infocomm Services Company
• Thrives on an Online Presence
Our Professional Engagements
• Software Development
• Web-based Enterprise Solutions
• Web Application & Portal Development

3. Facebook
Cyberspace “anchor”
• Showcase/Launch New Products & Services
• Support Customer Enquiries
• Garner Customer Feedback
• Customize Support by Region

4. YouTube
Global Sales Pitch
• Present Once, be Watched Everywhere
• Reach out to more Potential Customers
• Excellent Channel for Product/Service
Demonstrations

5. Blogging
Investor Relations
• Report Company Performance
• Explain Management’s Decisions

6. 6 Tips for Effective Online
Presence
Web design for organizational &
corporate online site

7. Outline
• Good First Impression
• Smooth & Clear Navigation
• Mutual Affiliation Links
• Few pop-ups & ads
•Succinct, yet comprehensive
content
• Maximum utilization

8. Good First Impression
Interesting
graphics Good UI Design
Good color
combination/
Limited
palette
http://www.eternalsphere.com/so4/top.html

9. Smooth & Clear Navigation
Easy-to-find
important links
Information
Modularized/
Hyperlinked
Relevantly
http://www.tecmokoei.com.sg/flash/homepage.html

10. Mutual Affiliation Links
http://www.renderosity.com/

11. Few Pop-ups & Ads
• www.cyber12.com: Free Anime Download, but with
annoying ads ! An example of prevalence in “Free
Stuff” site.

12. Download Button

13. Succinct, yet
comprehensive content
• No tl;dr (too long didn’t read)
• Excite people to read more (by
modularity)
• Save viewer’s time
• Effective go through
• Should be used in informative web
page.

14. Government Website
http://mycpf.cpf.gov.sg/Members/Gen-Info/CPF_LIFE/CPF_LIFE.htm

15. Maximum Utilization
• “Please refer to our website for
more information.”
• Online application & payment
• Commonly used by “modern”
university

16. What we have covered
• Good First Impression
• Smooth & Clear Navigation
• Mutual Affiliation Links
• Few pop-ups & ads
•Succinct, yet comprehensive
content
• Maximum utilization

18. Convenience
• Business opens for 24 hours per day
• No time zone barriers
• Reach out to more customers

19. Customers Experience
• Improved Customer Services
• Provision of Frequently asked Questions
• Customers Feedback

20. Conserve Money
• Showcase Latest Products
• Saving money on operating necessities
• Information transfer to branches/affiliates

21. Source of Income
• Earn Revenue from Traffic Generated
• Do not underestimate power of advertisements

22. Any Questions ?