In this live webinar, Director of Product Marketing and Partner Alliances, Sonny Singh, will:
-Discuss current industry trends and telehealth statistics
-Outline what healthcare services can be provided remotely
-Discuss how offering a telehealth option (including telemedicine) will help your practice grow amidst uncertainty
-Address the common pitfalls that you told us you’re experiencing
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Overcoming Telehealth Barriers to Mobilize Your Practice and Maximize Revenue
1. Sonny Singh
Director, Product Marketing and Partner Alliances
Overcoming Telehealth
Barriers to Mobilize Your
Practice and Maximize
Revenue
2. Safe
Harbor
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3. • Welcome & Introductions
• What is Telehealth?
• Telehealth is Going Mainstream
• Common Telehealth Objections
• How Telehealth Can Help Your Practice
Grow
• How Kareo Can Help
• Q&A
5. Supporting Your Professional Development
• PAHCOM has approved 1 CEU credit
• You’ll be asked at the end of the webinar if you
want a CEU certificate
• Certificates will be emailed within the next few
days
• Attendees must be logged into the webinar to
receive credit
• AAPC has approved 1 CEU credit
• If you would like a certificate, please email
webinars@kareo.com
• Certificates will be emailed within the next few
days
• Attendees must be logged into the live webinar
to receive credit
*This program has the prior approval of AAPC for 1 continuing
education hour. Granting of prior approval in no way constitutes
endorsement by AAPC of the program content or the program
sponsor.
6. Sonny Singh
Director, Product Marketing and Partner Alliances
With over 20 years’ experience in the tech industry, Sonny is
passionate about helping medical practices optimize their
workflows by connecting them with the technology solution(s)
that exceed their business needs.
8. Synchronous vs. Asynchronous
Telehealth includes a variety of tools and
platforms that allow clinicians to connect
with one another as well with patients.
Telehealth between patients and
clinicians is either Synchronous or
Asynchronous
Synchronous
Real- time, audio & video communication: connect physician
and patients in different locations, which often defined as
telehealth
Real-time audio & telephone communications
Asynchronous
Store-and-forward technologies: collect images and data to be
transmitted and interpreted later (usually a Specialist)
Remote Patient Monitoring (RPM) tools: examples include
blood pressure monitors, Bluetooth-enabled digital scales, and
other wearable devices that can communicate biometric data for
review
9. Telehealth vs. Telemedicine
Telehealth is different from telemedicine
in that it refers to a broader scope of
remote health care services than
telemedicine. Telemedicine refers
specifically to remote clinical
services, while telehealth can refer to
remote non-clinical services.
Telehealth
Telehealth refers broadly to electronic and
telecommunications technologies and services used to
provide care and services at-a-distance.
Telemedicine
Telemedicine is the practice of medicine using
technology to deliver care at a distance. A physician in
one location uses a telecommunications infrastructure
to deliver care to a patient at a distant site.
11. Quotes That Matter*
“Medicare and Medicaid, last week, already made it clear to Medicare and Medicaid
beneficiaries that coronavirus testing and treatment would be covered. These private
insurance carriers have extended that as well. They’ve also agreed to cover Telehealth so
that anyone, particularly among the vulnerable senior population, would not feel it necessary
to go to a hospital or go to their doctor. They’ll know that Telehealth is covered.”
– Mike Pence, 13MAR
“To put families first last week, the House passed a strong bipartisan $8.3 billion emergency
funding package of entirely new funds. We made a well-funded, evidence-based investment
in public health in developing treatments and a vaccine available to all and prevention
preparedness and response measures in helping state, local, tribal and territorial hospitals
and health systems and and helping families by extending Telehealth services no matter
where they live.”– Nancy Pelosi, 13MAR
*New England Journal of Medicine, MAR 11th 2020
12. Quotes That Matter*
“A central strategy for health care surge control is “forward triage” the sorting of
patients before they arrive in the emergency department (ED). Direct-to-consumer
(or on-demand) Telehealth, a 21st-century approach to forward triage that allows
patients to be efficiently screened, is both patient-centered and conducive to self-
quarantine, and it protects patients, clinicians, and the community from
exposure.”
“Telehealth can allow physicians and patients to communicate 24/7, using smart
phones or web-cam enabled computers. Respiratory symptoms – Which may be
early signs of COVID-19, are among the conditions most commonly evaluated with
this approach.”
“More than 50 U.S. health systems already have such programs. Jefferson Health,
Mount Sinai, Kaiser Permanente, Cleveland Clinic, and Providence, for example,
all leverage Telehealth technology to allow clinicians to see patients who are at
home.”
*New England Journal of Medicine, MAR 11th 2020
13. Telehealth – In The News!
Congress waives telehealth restrictions for
Coronavirus screening!
$8 Billion emergency funding legislation will
expand the toolkits of healthcare professionals
working to combat the COVID-19 outbreak
Telehealth virtual care solutions expand access
to care and enable timely treatment, while
also limiting the risk of person-to-person
spread of the virus
“An outbreak of the coronavirus COVID-19 could change Telehealth adoption. If extreme measures like mass
quarantines come to pass, telehealth could finally have its bittersweet moment in the spotlight, potentially
generating momentum that proponents hope will continue once life returns to normal.” – Time, MAR20
COVID-19
.
.
.
14. Telehealth – Stats That Matter!
76% of patients care
more about easy access
to care than the need
for in-person
interactions with
providers
1 in 3 Americans are unsure about the
safety in doctors’ offices, hospitals and
urgent care centers. 36% of patients
would switch their physician in order to
have access to virtual care
Video consultations are
growing from 19.7M in
2014 to an estimated
158.4M by 2020
96% of patients rated their
overall Telehealth experience
“good” or “excellent”
All major insurance
payers now reimburse
for video visits
Cigna, United Healthcare, Blue
Cross/Blue Shield, Aetna
Among the lesser-known benefits of Telehealth are its abilities to help strengthen a
provider’s billing and payment collections
15. Going Mainstream
With most of the U.S.
under some directive to
stay home, these are
booming times for digital
doctors!
Besides COVID-19, there
are plenty of asthmatics,
diabetics and discoverers
of alarming rashes who
still need prescriptions,
even if they’re not
allowed within two
yardsticks of a live
physician.
Customers have told us
that online care cases
increased 2000% in
March from earlier
months, to about 10K
visits from 500 visits
earlier….
Thanks to pandemic waivers of
the typical rules, 40 million
seniors on traditional Medicare
can dial a doc today with
minimal hassle.
Its hard to imagine that a newly
popular telehealth service will
fall off once the virus recedes
and life returns to normal.
Telehealth will be the new
”norm” for optimizing medical
care.
“I think the genie’s out of the
bottle on this one. It’s fair to say
that the advent of telehealth has
been just completely
accelerated, that it’s taken this
crisis to push us to a new
frontier and there’s absolutely
no going back.”
– Seema Verma, CMS
Telehealth has been around for more than two decades, yet adoption by Americans has been slow.
The Coronavirus pandemic is quickly changing that….
17. Security
Let’s address the elephant in the room… not all telehealth services are equal.
.
.
.
-
Using an application that is not secure and HIPAA-
compliant could allow for sensitive data to be hacked.
Medical data is very sensitive information – that’s
why we have HIPAA and other regulations in place.
Now, with patients needing to share more of their
medical history via technology, it makes the process
more vulnerable in a variety of ways.
There will come a time when video platforms not
originally built to support medical operations, such as
Zoom, Facebook Live, and TikTok, will no longer be
allowed for telehealth visits, nor reimbursable by
insurance companies.
18. What are Your Patients Saying About Telehealth?
1)Not relevant to specialties that require
physician instruction, such as physical
therapy appointments
2)Patients have security concerns about
providing payment information through
telehealth
While majority of patients said that telehealth
is easy and convenient to use, some additional
feedback included:
19. What Superpower Do You Wish Telehealth Had to
Take Your Practice to the Next Level?
1.Pre-appointment instructions on how to use
telehealth
• With 83% of Facebook users and 50% of brand
advocates voting for this option, clearly this is
the top superpower!
2.Automated appointment follow-up for their next
telehealth “visit”
3.Recorded video or transcript that can be used by
both the provider and patient for future use
20. What Do You Think is the Most Common
Misconception About Telehealth?
1. Difficult to set-up
• 100% of Facebook voters
2. Can only access from a desktop
3. Isn’t as effective as an in-person visit
• 71% of LinkedIn voters
• 66.7% of Twitter voters
• Concerns about quality of care
21. How Telehealth Can Help Your Practice Grow
Telehealth is more than just video visits.
22. Mobile Capabilities
• Partner with a cloud-based
solution so you can take your
practice anywhere
• Offer services to patients who
may not be able to travel and/or
are high-risk
• Access practice and patient data
from an iPad, tablet, or smart
phone
24. Telehealth and Mental Health
Telehealth
.
.
.
Telehealth helps alleviate the widespread
shortage of mental healthcare professionals.
Telehealth makes mental health services more
accessible and convenient to patients in need.
Telehealth helps patients avoid stigma and
receive treatment from the privacy of home.
“Most mental healthcare relies solely on the ability for medical providers and patients to connect
emotionally, and to have a conversation. Telehealth makes the addition of a simple, secure video-
chat platform online a revolutionary tool for mental healthcare.” – AMA, 2020
Telehealth is changing the landscape of substance
abuse and addiction treatment.