analysis of my questionnaire

2.  From this pie
graph it is obvious
that most of the
people that
answered my
questionnaire were
females. However
some males also
took part which
meant that I have
obtained
information on
what the different
genders like from
teaser trailers and
also their movie
going habits.

3.  This graph highlights that
the age range that will be
most interested in my
teaser trailer is between
sixteen and eighteen
years old. This tells me
that the movie my trailer
is promoting will be able
to have a fifteen
classification or eighteen
classification. This age
group lets me do a wide
range of things in my
teaser trailer such as
violence and horror.

4.  After collecting these
results, it is clear that
my target audience is
most interested in
horror and action
movies. This
information will allow
me to understand my
target audience better
and highlights what
they expect from a
movie trailer and what
type of movies these
prefer.

5.  Asking my target
audience what attracts
them most to a movie
will indicate to me what
characteristics of a
teaser trailer I need to
develop in my trailer.
From collating my
results it is obvious that
the majority of my
audience is drawn to
the plot of the movie,
highlighting that I
should focus on the
plot in the teaser trailer.
Actors/actresses are
also the most popular
which indicates that I
should cast
recognisable people in
my movie and focus on
who stars in it.

6.  After collating my results
it was obvious that most
of my target audience are
made aware of new
releases through the
television and internet.
This indicates that teaser
trailers are shown on the
television and across
social media that incites
the viewer and urges them
to see the movie. The
second most popular
choice was
magazines/newspapers
indicating that the movie
posters are advertised in
these which encourage
people to go watch the
new release.

7.  From my
questionnaire I can
see that the
majority of my
target audience
watch movies from
Netflix which is
online. This
indicates to me
that I should post
my teaser trailer
online onto a
movie site such as
Netflix as it is the
most popular with
my target group.

8.  My target audience has
indicated to me that they
usually attend the cinema
annually or once every
month. This is probably
due to the rise in online
streaming and apps that
allow you to watch movies
from home. I think people
only go to the cinema
when there is something
specific they want to see
and don’t go on routinely
visits. The time I release
my teaser trailer is crucial
and it should be done
when there is a popular
movie out in the cinema
so lots of people will see
it. It is now my goal to
capture these individuals
and encourage them to
see my movie in the
cinema.

9.  This pie chart indicates that
the majority of my target
audience enjoy watching
teaser trailers. This could be
because they are intriguing
and excite the audience.
However one person
indicated that they did not
like watching teaser trailers,
this could be because they
give too much of the movie
away and only show the
good parts. This is a
challenge to me to not give
too much of the movie plot
away during my trailer. Also
I want to get all of my target
audience anticipating the
release of my trailer.

10.  This question highlighted to
me the most important
characteristics of a movie
trailer based on the views of
my target audience. After
collating my results I
discovered that my audience
believe that the plot of my
movie should shine through
my teaser trailer. I should
follow this advice as it will
encourage others to see my
movie. The next most popular
answers were the
actors/actresses. Throughout
my teaser trailer I should
introduce my audience to the
different characters. This
would intrigue them into
watching my teaser trailer
because they believe these are
the most important aspects to
get across