UC Irvine has implemented a “hub-and-spoke” system of OCW distribution. Search engine optimization is partially accomplished through a network of websites that link back to the original OCW course hosted at UCI. In this webinar, Larry Cooperman, Director of University of California’s OpenCourseWare project will describe this architecture and some surprising results in terms of visibility. The webinar will also briefly review UCI’s model for OCW sustainability.

1. Building Your OCW Universe— Hub-and-Spoke Model for Enhanced Discoverability Larry Cooperman Director, UC Irvine OpenCourseWare Presented to OCWC Community, December 3, 2009

2. Why hub-and-spoke? Search visibility Presence outside university

3. Tracking Your Universe Keyword search Where in the universe is…

4. Video Lectures Show iTunes U (UCI) Show YouTube (Berkeley) Show VideoLectures.net (MIT’s)

7. Social Media Show LinkedIn Show Facebook Show Twitter

10. Using Repositories

13. Blogs

14. MIT Yale Notre Dame UC Berkeley

15. Questions?

16. Or to contact Larry Cooperman Director, UC Irvine Open Courseware ljcooper@uci.edu or 949-824-7613 For More Information about UC Irvine’s OCWhttp://ocw.uci.edu/