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Merseyside fire incident reduction partnership project update

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Merseyside Fire and Rescue Service – Fire Incident Reduction Partnership Project Update Using Customer Insight to Understand Complex Issues Event 10 th March 2011 John L Curtis – Director, Knowledge and Information Management Emma Higgins – Customer Insight Project Manager
SETTING THE SCENE: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SETTING THE SCENE: Reduction in incidents from 1997 - 2010
THE CHALLENGE… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.geograph.org.uk
FIRE RISK REDUCTION PARTNERSHIP ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
FIRE RISK REDUCTION PARTNERSHIP: AIMS AND OBJECTIVES ,[object Object],[object Object],[object Object],[object Object]
SEGMENTATION ,[object Object],[object Object],[object Object],[object Object],Data Transfer Report through AVCO.   Benefits Data held by Local Councils Partner Name First Transfer Date Last Transfer Date All Transfer Dates Number of Records Liverpool Direct 11/12/2008 13:09 16/02/2011 11:16 11/12/2008 13:09 6951       17/12/2008 08:37 6843       10/11/2010 12:25 662 Wirral Finance 10/11/2010 12:29 14/02/2011 09:52 10/11/2010 12:29 3468       01/12/2010 14:18 3741       01/12/2010 14:19 3605       01/12/2010 14:19 3700 Sefton Council 16/12/2010 13:53 14/02/2011 09:55 16/12/2010 13:53 1645       TOTAL NUMBER 30,615 Please note ISA signed by both Knowsley and St Helens Benefits teams. Awaiting Information to be sent. This data received by MFRS is data held by a Local Council Benefits Team eg Housing Benefit. It is not DWP data.
MERSEYSIDE FIRE AND RESCUE SERVICE ONTOLOGY ,[object Object],[object Object],People © Merseyside Fire and Rescue Service Property Risk
IDENTIFYING DATA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sport England Profiling CUSTOMER INSIGHT Merseyside Fire and Rescue Service NHS Wirral Wirral MBC ,[object Object],[object Object],[object Object],[object Object],[object Object]
VULNERABLE PERSON PROFILING Vulnerable person is likely to be known by other departments or agencies but may live in an area typically defined as low risk – i.e. Not linked to deprivation Living Alone Elderly Known to Social Care Claims Benefits Disability Lone Parents Vulnerable Person
NEXT STEPS... ,[object Object],[object Object],[object Object],[object Object]
OUTCOMES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Any Questions? John L Curtis – [email_address] Emma Higgins – [email_address]

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Merseyside fire incident reduction partnership project update

  • 1. Merseyside Fire and Rescue Service – Fire Incident Reduction Partnership Project Update Using Customer Insight to Understand Complex Issues Event 10 th March 2011 John L Curtis – Director, Knowledge and Information Management Emma Higgins – Customer Insight Project Manager
  • 2.
  • 3. SETTING THE SCENE: Reduction in incidents from 1997 - 2010
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10. VULNERABLE PERSON PROFILING Vulnerable person is likely to be known by other departments or agencies but may live in an area typically defined as low risk – i.e. Not linked to deprivation Living Alone Elderly Known to Social Care Claims Benefits Disability Lone Parents Vulnerable Person
  • 11.
  • 12.
  • 13. Any Questions? John L Curtis – [email_address] Emma Higgins – [email_address]