Social Network Marketing for e-Commerce
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Social Network Marketing for e-Commerce
- 1. Social Network Marketing for e-Commerce 06/04/09
- 2. I am Apisilp Trunganont, consultant for online business and online marketing strategies. 06/04/09
- 3. What is Social Network? 06/04/09
- 4. Is it Hi5 or Facebook? 06/04/09
- 5. (From Wikipedia) A social network is a social structure made of nodes that are tied by one or more specific types of interdependency, 06/04/09
- 6. such as values, visions, ideas, financial exchange, friends, trade, web links, sexual relations, disease transmission, or airline routes. 06/04/09
- 7. Social network analysis views social relationships in terms of nodes and ties. 06/04/09
- 8. Nodes are the individual actors within the networks, and ties are the relationships between the actors. 06/04/09
- 9. Social Network Diagram 06/04/09
- 10. So what is Hi5 or Facebook? 06/04/09
- 11. They are called Social Network Service. Then what is Social Network Service? 06/04/09
- 12. (From Wikipedia) A social network service focuses on building online communities of people who share interests and activities, 06/04/09
- 13. or who are interested in exploring the interests and activities of others. 06/04/09
- 14. It means the node in Social Network Diagram represents interests and activities of itself. 06/04/09
- 15. Hi5 node (Profile) represents interests (favorite music, movies, books, etc.), photos, and comments. 06/04/09
- 16. Today there are 1,500,000 Hi5 profiles from Thailand. 06/04/09
- 17. Let’s think about your product or service in just 1% of Hi5 profile. 06/04/09
- 18. What is the most widely appear product or service in Hi5? 06/04/09
- 19. Glitter 06/04/09
- 20. Advertisement in Hi5 Comment 06/04/09
- 21. Then, what about Facebook? 06/04/09
- 22. The funniest thing on Facebook is ‘App’. 06/04/09
- 26. Another interesting model is Social Shopping. 06/04/09
- 27. (From Wikipedia) Social shopping is a method of e-commerce in which consumers shop in a social networking environment. 06/04/09
- 28. Using the wisdom of crowds, users communicate and aggregate information about products, prices, and deals. 06/04/09
- 30. Searching for a product on web site (marketathome.com in this case) 06/04/09
- 31. Click on ‘Add to ThisNext’ and write a recommendation. 06/04/09
- 32. Recommendation on ThisNext.com provides original URL to buy a product. 06/04/09
- 33. Read my articles at www.macroart.net. Thanks. 06/04/09