On the invitation of Orange at the Women's Forum 2011 (Deauville), Caroline Ghosn and Minter Dial delivered this presentation on how to boost your online reputation or "eReputation." This presentation includes WHY it's important to proactively manage one's online presence, what are the key steps to take and how to track your progress.

1. Muscling up
your
eReputation
with Caroline Ghosn &
Minter Dial
All Rights Reserved - The Myndset Company
Friday, October 14, 2011

2. Caroline Minter
GHOSN DIAL
@carolineghosn @mdial
@levoleague @mdialFR
All rights reserved - The Myndset Company
Friday, October 14, 2011

3. who
has...?
All rights reserved - The Myndset Company
Friday, October 14, 2011

4. What is eReputation?
All rights reserved - The Myndset Company
Friday, October 14, 2011

5. What is eReputation?
The perception
of a specific digital identity
with the available digital data
attached to this identity.
All rights reserved - The Myndset Company
Friday, October 14, 2011

6. Why should you care?
All rights reserved - The Myndset Company
Friday, October 14, 2011

7. (1) A new client?
(2) A new supplier?
(3) Recruit top talent?
(4) Your future career...
Why should you care?
All rights reserved - The Myndset Company
Friday, October 14, 2011

8. d
All rights reserved - The Myndset Company
Friday, October 14, 2011

9. 3 risks
All rights reserved - The Myndset Company
Friday, October 14, 2011

10. Risk #1
All Rights Reserved - The Myndset Company
Friday, October 14, 2011

11. Risk #2
your name
All Rights Reserved - The Myndset Company
Friday, October 14, 2011

12. Risk #3
your name
All Rights Reserved - The Myndset Company
Friday, October 14, 2011

13. and for women?
All Rights Reserved - The Myndset Company
Friday, October 14, 2011

14. Your objective(s) ?
All rights reserved - The Myndset Company
Friday, October 14, 2011

15. =
offline = online
All rights reserved - The Myndset Company
Friday, October 14, 2011

16. Your objective(s) ?
TEXT VIDEO
IMAGE
All rights reserved - The Myndset Company
Friday, October 14, 2011

17. Your objective(s) ?
TEXT
Top 3 results
All rights reserved - The Myndset Company
Friday, October 14, 2011

18. Text Best Practices Check List
Do you have an up-to-date LinkedIN account?
Have you set up an about.me account with
your elevator pitch?
All rights reserved - The Myndset Company
Friday, October 14, 2011

19. Your objective(s) ?
YOU,
Consistent & Right
IMAGE
All rights reserved - The Myndset Company
Friday, October 14, 2011

20. Images Best Practices Check List
Do you have your Facebook images under
control - are personal images private?
Do you have a flickr or photobucket
account with photos of yourself tagged to
your name for Google Images to pull?
All rights reserved - The Myndset Company
Friday, October 14, 2011

21. Your objective(s) ?
Top 3 results
VIDEO
All rights reserved - The Myndset Company
Friday, October 14, 2011

22. Video Best Practices Check List
Do you have Vimeo or Youtube videos of
yourself stating your perspective on an
important topic you value or documenting your
contributions to the causes you are passionate
about?
All rights reserved - The Myndset Company
Friday, October 14, 2011

23. BE PROACTIVE
All rights reserved - The Myndset Company
Friday, October 14, 2011

24. 3 keys
Do yourself justice
Be genuine
Keep the right mindset
All rights reserved - The Myndset Company
Friday, October 14, 2011

25. eMUSCLE TOOLS
All rights reserved - The Myndset Company
Friday, October 14, 2011

26. eMUSCLE TOOLS
ALERT! MUSCLE!
MEASURE!
All rights reserved - The Myndset Company
Friday, October 14, 2011

27. All rights reserved - The Myndset Company
Friday, October 14, 2011

28. eMUSCLE TOOLS
To measure your influence
All rights reserved - The Myndset Company
Friday, October 14, 2011

29. average
10 20 30 40 50 60 70 80 90 100
All rights reserved - The Myndset Company
Friday, October 14, 2011

30. YOUR NAME
Text
All rights reserved - The Myndset Company
Friday, October 14, 2011

31. All rights reserved - The Myndset Company
Friday, October 14, 2011

32. All rights reserved - The Myndset Company
Friday, October 14, 2011

33. your identity is a
marque
All rights reserved - The Myndset Company
Friday, October 14, 2011

34. objectives work
multi-media
All rights reserved - The Myndset Company
Friday, October 14, 2011

35. elective?
your eReputation
is not an elective
All rights reserved - The Myndset Company
Friday, October 14, 2011

36. All rights reserved - The Myndset Company
Friday, October 14, 2011

37. www.levoleague.com
Twitter : @levoleague
caroline@levoleague.com
Twitter : @carolineghosn
3
The Levo League
All rights reserved - The Myndset Company
Friday, October 14, 2011

38. themyndset.com minterdial.fr
@mdial @mdialFR
minter@themyndset.com
+33 6 23 65 76 61
All rights reserved - The Myndset Company
Friday, October 14, 2011