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Social Media *for the rest of us
Statistics - Age ,[object Object],Unless otherwise noted, all stats courtesy of the Pew Research Center:  http://www.pewinternet.org/topics/Social-Networking.aspx
[object Object],Statistics - Age
Statistics - Race ,[object Object]
Statistics – Frequency of use ,[object Object]
Statistics – Social Ties ,[object Object],and have significantly larger overall networks than But -  Facebook  still has more total users –  750M  active users worldwide compared to  LinkedIn’s 116.7M  and  Twitter’s 100M  users Source: http://www.socialbakers.com/linkedin-statistics
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Why does this matter? 75% of all American adults are active in some kind of voluntary group or organization and internet users are more likely than others to be active:  80% of internet users participate in groups , compared with 56% of non-internet users.  Social media users are even more likely to be active:  82% of social network users and 85% of Twitter users are group participants. Again, my thanks to my favorite data source: Pew Research Center’s Internet & American Life Project:  http://www.pewinternet.org/Reports/2011/The-Social-Side-of-the-Internet/~/media/D72216BDD3024AD88A82E31AE47845E7.jpg?w=504&h=488&as=1 Again, my thanks to my favorite data source: Pew Research Center’s Internet & American Life Project:  http://www.pewinternet.org/Reports/2011/The-Social-Side-of-the-Internet/~/media/D72216BDD3024AD88A82E31AE47845E7.jpg?w=504&h=488&as=1
Statistics – Active Internet Users Can we surmise that if folks use the internet, they will be more active in their groups?  YES!   Is this what you want? Are your meetings filled with folks that tweet?  Is that bad? Are your volunteers organizing online?  Of course!   Are your donors clicking and tithing?  Are you even offering this option?
Statistics ,[object Object]
The 38 year old white female.  Hey, that’s not a bad thing!
Social Media Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Make a Plan ,[object Object],[object Object],[object Object],[object Object],[object Object]
Who implements the plan? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Monitor and Evaluate the plan Courtesy of MonkDev  http://www.monkdevelopment.com/
[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blogging / Websites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Photo sharing ,[object Object],[object Object],[object Object],[object Object]
Thank you all! ,[object Object],[object Object],[object Object],[object Object]

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Social media ppt

  • 1. Social Media *for the rest of us
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8. Statistics – Active Internet Users Can we surmise that if folks use the internet, they will be more active in their groups? YES! Is this what you want? Are your meetings filled with folks that tweet? Is that bad? Are your volunteers organizing online? Of course! Are your donors clicking and tithing? Are you even offering this option?
  • 9.
  • 10. The 38 year old white female. Hey, that’s not a bad thing!
  • 11.
  • 12.
  • 13.
  • 14. Monitor and Evaluate the plan Courtesy of MonkDev http://www.monkdevelopment.com/
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
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  • 22.

Notes de l'éditeur

  1. 68% of all Americans (internet users and non-users alike) said the internet has had a major impact on the ability of groups to communicate with members . 62% of all Americans said the internet has had a major impact on the ability of groups to draw attention to an issue . 60% of all Americans said the internet has had a major impact on the ability of groups to connect with other groups . 59% of all Americans said the internet has had a major impact on the ability of groups to impact society at large . 59% of all Americans said the internet has had a major impact on the ability of groups to organize activities . 52% of all Americans said the internet has had a major impact on the ability of groups to raise money . 51% of all Americans said the internet has had a major impact on the ability of groups to recruit new members . 49% of all Americans said the internet has had a major impact on the ability of groups to impact local communities . 35% of all Americans said the internet has had a major impact on the ability of groups to find people to take leadership roles .