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1Confidential
Presentation
Nhon Ma
CEO & Co-Founder of Rolling.FM
646.228.3394
nhon@tenka
2Confidential
• Pandora?
• Facebook?
Where can Sara discover
NEW MUSIC & meet NEW PEOPLE?
3Confidential
Sara can do this on Rolling.FM
4Confidential
Dance Hall Room Setup
Graffiti/Bathroom Setup
Socially Curated Music Discovery
• 15 million tracks
• Interactive environments
• Social meetups/flirting
• Co-branding opportunities
5Confidential
Social Discovery Platform
• +1 million new friendships
made using music as the common
ground
• +100K registered users since
launch
• Driven by private Video and
Chat features
6Confidential
Enhanced Profile Browser User Profile
Get acquainted with new and current friends. Buy them a drink or add
songs from their playlists
Social Discovery via FB picture browsing, “Virtual
Drinks” and Playlist view
7Confidential
Strategic Partnership with #1 DJ in the World
Exclusive access to Tiesto’s +10 million fan base
&
8Confidential
Team
• Nhon Ma, CEO & Co-Founder
• Google for 4.5 years. Display Strategy & Operations manager, drove Google’s Display
business. Launched Google’s Display Analytics Platform.
• Launched various Google products including Traditional advertising and Social Media
initiatives.
• B.A. Columbia University in Economics and Psychology.
• Tim Zhou, CPO/CTO & Co-Founder
• Google for 2.5 years. Senior Software Engineer, developed Google Display products
• Solely responsible for creating a Video on Demand Ad Serving platform using Display
technology and Google Finance Android App.
• B.S. University of Texas in Computer Science, served in the Armed Forces.
• Thomas Chau, Dir of Eng & Co-Founder
• Software Engineer at Wireless Generation (Acquired by News Corp.)
• Founder of SwankAve.com
• B.S. Columbia University in Computer Science.
9Confidential
Revenue Streams
• Virtual / Branded Goods, Sponsored Rooms
• Music Downloads, Lead gen to all other music sites
• Event Sales / Tickets, Virtual Concerts
• Analytics / Data
10Confidential
Conclusion
• Social discovery is the last big opportunity in social networking
• Engagement through music, video and friends
• Mobile app opportunity (i.e. Instagram for Video, mobile music
streaming, mobile social discovery)
• Distribution strategy with Tiesto Partnership (+10 million likes on
FB)
• Time to market is critical
11Confidential
Appendix
12Confidential
Room Search and Friend
Chat Tabs
Room List
Free 15MM+ Song Music Library with
Simple Drag & Drop Upload Option
Customize/Branded
Outfits
13Confidential
More than just music to discuss. Simple FB Status update from Team
Twilight fills room with Twilight fans to discuss their favorite characters,
movie trivia, etc.
Branded Integration ideas are infinite!
Partnership with the #1 DJ in the World with over +10 million fans

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Rolling.fm

  • 1. 1Confidential Presentation Nhon Ma CEO & Co-Founder of Rolling.FM 646.228.3394 nhon@tenka
  • 2. 2Confidential • Pandora? • Facebook? Where can Sara discover NEW MUSIC & meet NEW PEOPLE?
  • 3. 3Confidential Sara can do this on Rolling.FM
  • 4. 4Confidential Dance Hall Room Setup Graffiti/Bathroom Setup Socially Curated Music Discovery • 15 million tracks • Interactive environments • Social meetups/flirting • Co-branding opportunities
  • 5. 5Confidential Social Discovery Platform • +1 million new friendships made using music as the common ground • +100K registered users since launch • Driven by private Video and Chat features
  • 6. 6Confidential Enhanced Profile Browser User Profile Get acquainted with new and current friends. Buy them a drink or add songs from their playlists Social Discovery via FB picture browsing, “Virtual Drinks” and Playlist view
  • 7. 7Confidential Strategic Partnership with #1 DJ in the World Exclusive access to Tiesto’s +10 million fan base &
  • 8. 8Confidential Team • Nhon Ma, CEO & Co-Founder • Google for 4.5 years. Display Strategy & Operations manager, drove Google’s Display business. Launched Google’s Display Analytics Platform. • Launched various Google products including Traditional advertising and Social Media initiatives. • B.A. Columbia University in Economics and Psychology. • Tim Zhou, CPO/CTO & Co-Founder • Google for 2.5 years. Senior Software Engineer, developed Google Display products • Solely responsible for creating a Video on Demand Ad Serving platform using Display technology and Google Finance Android App. • B.S. University of Texas in Computer Science, served in the Armed Forces. • Thomas Chau, Dir of Eng & Co-Founder • Software Engineer at Wireless Generation (Acquired by News Corp.) • Founder of SwankAve.com • B.S. Columbia University in Computer Science.
  • 9. 9Confidential Revenue Streams • Virtual / Branded Goods, Sponsored Rooms • Music Downloads, Lead gen to all other music sites • Event Sales / Tickets, Virtual Concerts • Analytics / Data
  • 10. 10Confidential Conclusion • Social discovery is the last big opportunity in social networking • Engagement through music, video and friends • Mobile app opportunity (i.e. Instagram for Video, mobile music streaming, mobile social discovery) • Distribution strategy with Tiesto Partnership (+10 million likes on FB) • Time to market is critical
  • 12. 12Confidential Room Search and Friend Chat Tabs Room List Free 15MM+ Song Music Library with Simple Drag & Drop Upload Option Customize/Branded Outfits
  • 13. 13Confidential More than just music to discuss. Simple FB Status update from Team Twilight fills room with Twilight fans to discuss their favorite characters, movie trivia, etc. Branded Integration ideas are infinite! Partnership with the #1 DJ in the World with over +10 million fans