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Media Evaluation Question 5
HOW DID YOU ATTRACT/ADDRESS YOUR
AUDIENCE?
• To attract my audience, I create a poster to
advertise the film that I have made. The
poster showed the name of my film and the
age rating to give a bit of information about
it. I also mentioned that it was based on true
events. Although my main audience is
teenagers, I think there is a secondary
audience of an older generation who are into
their biographical films or are interested in
that the film is about true events that took
place in 1999.
• I felt by doing a poster, it would attract my
audience as posters can be shown
anywhere, and so will reach a broad
audience, even though my film is primarily
targeted at teenagers. It shows a hooded
figure with a gun outside a school, creating a
sense of mystery – which is what people like
to watch.
• To address my audience I used key conventions of a thriller such as an eerie
non-diegetic soundtrack. This drew the audience into my media product and
kept them on the edge of their seat, as they would then expect something
dramatic.
• We slowly showed the audience the characters that featured in our film, but
only showed Dylan, for a bit as we didn’t want to give too much away about
him. We did, however, get him to say some of his thoughts as I felt this would
be a good way to ease the audience into the narrative and storyline of our
media product.
• Our genre is bio-graphical/thriller so we’ve shown that through the language,
costumes and music - which all connote to these genres.

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Q5: how did you attract/address your audience?

  • 1. Media Evaluation Question 5 HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE?
  • 2. • To attract my audience, I create a poster to advertise the film that I have made. The poster showed the name of my film and the age rating to give a bit of information about it. I also mentioned that it was based on true events. Although my main audience is teenagers, I think there is a secondary audience of an older generation who are into their biographical films or are interested in that the film is about true events that took place in 1999. • I felt by doing a poster, it would attract my audience as posters can be shown anywhere, and so will reach a broad audience, even though my film is primarily targeted at teenagers. It shows a hooded figure with a gun outside a school, creating a sense of mystery – which is what people like to watch.
  • 3. • To address my audience I used key conventions of a thriller such as an eerie non-diegetic soundtrack. This drew the audience into my media product and kept them on the edge of their seat, as they would then expect something dramatic. • We slowly showed the audience the characters that featured in our film, but only showed Dylan, for a bit as we didn’t want to give too much away about him. We did, however, get him to say some of his thoughts as I felt this would be a good way to ease the audience into the narrative and storyline of our media product. • Our genre is bio-graphical/thriller so we’ve shown that through the language, costumes and music - which all connote to these genres.