2. About Ruckus
Markets Carrier Wi-Fi, Enterprise WLANs
Customers 12,000+
APs Shipped 3 million
Patents 43 granted, 76 pending
Capital Raised $76m
Employees 430+, 24+ countries
Sample Customers
43%
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3. Ruckus growth
$110m
Q2, 2010 to Q2, 2011 Growth Rate Revenue
Top 5 WLAN Vendors by Quarterly Revenue Core ZoneFlex Business
Ruckus 82.4%
Motorola 52.7%
HP 57.4%
Cisco 37.7% Source:
Aruba 43.7% Sept. 2011
2008 2009 2010 2011
Channel Partners Worldwide 4,200 Customers Worldwide 11,600
2008 2009 2010 2011 2008 2009 2010 2011
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4. Industry’s biggest portfolio
• CPE • wall switch • indoor APs • outdoor APs • strand mount • smart
meshing • PtP/PtMP backhaul • single & dual band 802.11b/g/n • 360°
and 120° coverage • standalone and controller mode • POE switch •
scalable EMS • wireless services gateway • BeamFlex adaptive antennas •
l
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5. Full range of carrier Wi-Fi apps
Wi-Fi Zone (3G Offload) — Operator Infrastructure — Wireless Broadband Access
NOC
Managed Enterprise
WLAN Services
SMB Healthcare Hospitality Retail Education Venues
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6. Why Wi-Fi.
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7. New world of mobile networks
▪ Exponential traffic growth
▪ Linear capacity improvements —
AND not OR
▪ Wi-Fi now a peer to LTE in most
operators’ minds
▪ Subscribers now expect Wi-Fi
▪ Extensive mobile device support
▪ Wi-Fi infrastructure costs a small
fraction of incremental 3G or 4G
RAN
▪ Integrated multi-function devices are
a natural evolution
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8. Does more. Costs less.
Small-cell Infrastructure Capex, US$/Mbps/km2 and Availability
0 1,000 2,000 3,000
HSPA Now
LTE 2012?
802.11n Now
802.11ac Year-end 2012
Source: operator and TEM benchmarking, Ruckus back-of-the-envelope analysis.
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9. Key carrier Wi-Fi requirements
▪ Great connectivity in challenging
environments
(high client density, pervasive
interference, NLoS)
▪ Seamless subscriber experience
(authentication first, session continuity
later)
▪ Clean, efficient integration into
existing mobile core entities / data
plans / marketing
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11. Clarity
▪ Radio performance matters more than ever
(high density, interference, ubiquity)
▪ Conventional approach (70-90% of the market):
off-the-shelf Wi-Fi chipset
+ reference design implementation
+ nice marketing about channel changing
▪ Result: Pervasive view that Wi-Fi is flaky and mediocre
(50% of Cisco’s customers report dissatisfaction
with radio performance. The other 50% don’t know
what they’re missing.)
▪ It doesn’t have to be like that
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12. Radio performance innovation
BeamFlex™ Off-the-shelf Digital switch Large number (n) of small, Optimized packet-by-packet
optimization engine 802.11 chipset inexpensive antenna elements selection from 2n patterns
Patented BeamFlex Adaptive Antenna Technology
▪ Ample customer experience
Them
shows...
▪ 2x better range, capacity,
Us reliability, and self-adapting
autonomy
▪ 1/2 the capex and
operating costs
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13. Proof (1)
Non Line of Sight Beating Interference
Ruckus Ruckus
Meraki Meraki
HP HP
Cisco Cisco
1 client, 100’ 1 client, 70’
Aruba 2.4 GHz Aruba 5 GHz
Apple No interference Apple Line of sight
0 20 40 60 80 0 20 40 60 80
Downlink Mbps Uplink Mbps
60 Clients, Bi-Directional 60 Clients, Uplink
Ruckus Ruckus
HP HP
Aruba Aruba
Cisco Cisco
5 GHz
Meraki Failed to Finish 75% downlink Meraki
Apple Failed to Finish 25% uplink Apple 5 GHz
0 20 40 60 80 100 0 20 40 60 80 100
Aggregate Bi-Directional Mbps Aggregate Uplink Mbps
AP models:
Ruckus 7363, Cisco 3500, Aruba 125,
HP 460, Meraki 24, Apple Extreme. WIRELESS PROPRIETARY AND CONFIDENTIAL
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14. Proof (2)
50% Lower cash costs 80% Less technical staff time
Conventional Conventional
Alternative Alternative
~50% less capex
and ongoing cash ~80% reduction in
maintenance costs technical staff time
required for WLAN
installation &
maintenance
Ruckus
Annual (3x)
Ruckus
Maintain
1x Capex Troubleshoot
Deploy
Representative Hospital Case Study Average results from sample of 40
(Midwest Surgical) Ruckus case studies
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15. Seamless.
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16. Wi-Fi / cellular integration model
Wi-Fi Radio Access and Key ▪ Packet data offloaded to best-efforts network (voice,
Smart Mesh Backhaul Network Features: SMS stay on licensed spectrum)
▪ Automatic authentication with cellular credentials,
802.11u (HS 2.0) support
▪ Integration with existing mobile core for authentication,
policy definition/enforcement, and billing
▪ WLAN control & management for 10,000 nodes per 2U
chassis
Mobile Operator’s Core Network
Metro
Network EMS
Example Integration
(Approaches Vary) PDG/PCEF
Packet Data
HLR/HSS AAA PCRF
Wireless Services
Gateway (WSG)
Charging
Voice,
SMS/MMS RNC/S-GW SGSN, GGSN/PDSN, P-GW
3G/4G RAN
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17. Proof (3).
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18. Unprecedented deployments
~10,000 APs in Hong Kong since 2007
IPTV over Wi-Fi; 20% average, 80% peak offload
45,000 APs in 38 cities
pioneering wireless
broadband access in India
Designing The Future Self-build 3GO
120,000 APs in Tokyo (part 1 of 3)
WiMAX backhaul
Wholesale 3GO from
4,000 points of presence
in top 10 US cities
Retail/wholesale 3GO in London
30,000+ APs upgrade for >20 Mbps service
Project underway to
cover 30 million people
+
in Chongqing province
Many more coming soon...
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21. ...but not necessarily everywhere
Capital cost of deployment, US$/Mbps/km²
16,000
HSPA
14,000
12,000
10,000
8,000
LTE
6,000
4,000 802.11n
2,000
0
Dense Urban Urban Suburban Rural
Source: operator and TEM benchmarking conversations, Ruckus back-of-the-envelope analysis.
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22. Industry roadmap
2011 2012 2013
Offloading what packet data, via (UE work happens selective offload with
“hard offload” here) more operator control
Authentication 802.1x (EAP-modes) more 802.1x, some
widely available now, I-WLAN
but limited use
Inter-RAT handoff not a priority discussing implementation via
architectures xMIP or GTP
Back-end limited; WLANs 802.1x-based more sophisticated
integration usually still separate (primarily), fitting into functionality for HS2.0
existing mobile core support etc.
Hotspot 2.0 802.11u plugfests, 802.11u WFA certs rolling out into hotspot
marketing attending to higher networks and UEs in
layers and operator the market
control
MNO focus thinking, budgeting, getting started more large-scale
RFIs (with notable deployments,
more-aggressive integration with LTE
exceptions) hetnets
Wholesaler focus land grab for sites establishing multi-
MNO integrations
Wi-Fi 3-stream APs 802.11ac
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24. WSG architecture options
Mobile Core
UEs New APs Legacy APs Gateway GGSN AAA or HLR Internet
EAP-SIM + IKEv2 TTG
I-WLAN TTG
Modes IPsec
GTP
EAP-SIM + IKEv2 PDG
PDG
IPsec
Notes: Gateway
EAP-SIM + 802.1x
TTG interfaces to
802.1x TTG PCRF/PCEF vary by
Modes operator
GRE AES/DTLS GTP implementation and
AES are omitted here for
See
EAP-SIM + 802.1x Note PDG clarity of the primary
PDG control and data
integration architecture
GRE AES/DTLS options. Legacy APs
AES can be used for these
802.1x offload
EAP-SIM + 802.1x
See Wi-Fi Gateway scenarios if they
Wi-Fi Gateway Note support 802.1x,
EAP-SIM, GRE, and
(Edge Breakout) appropriate QoS
AES mechanisms as
required by mode.
Control
24
Data
RUCKUS WIRELESS PROPRIETARY AND CONFIDENTIAL
25. Introducing the Ruckus WSG
The Industry’s First Mobile Wi-Fi Gateway
■ Massively scalable
■ 10k APs, 100k clients, 2/20/40Gbps
throughput per gateway
■ N+1 A/A clustering (distributed database)
for linear scalability
■ Mobile Internet gateway
■ 3GPP WLAN Access Gateway (WAG), with integrated TTG/PDG option
■ AAA Proxy, northbound datapath gateway and NMS/OSS API
■ Flexible forwarding (local breakout or tunneling)
■ Mobility/caching services
■ WLAN controller/service gateway
■ Wi-Fi EMS (capacity management, SLA monitoring and troubleshooting)
■ Controller services (RF, meshing, client load-balancing, …)
■ Auto-provisioning of SIM and non-SIM clients
■ Captive portal (local or WISPr)
■ HotSpot 2.0 / 802.11u
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26. What’s the Difference?
Feature/ WLAN Mobile Access Mobile WiFi
Function Controller Gateway Gateway
Wi-Fi EMS Separate No
Wi-Fi controller No
WAG No
Wi-Fi/cellular
backhaul No No
optimization
Scale 100s-1000s APs 100s macro Hundreds of
1000s of clients base stations, thousands of
100Ks clients APs, millions of
clients
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27. Wholesale Wi-Fi model
MNO 1’s Core Network
Wi-Fi Radio Access
MNO1 View
and Smart Mesh Hotspot Model
Backhaul Network Wholesaler’s NOC (WISPr 1.0/2.0)
Policy
SSIDs FlexMaster EMS
Master View Subscriber
Gateway
MNO 1 GRX/IPX Provider
and Financial RADIUS Captive Accounting
MNO 2 Clearinghouse Server Portal & Billing
MNO n and/or...
Mobile Network PDG/GGSN/PCEF
Integration Model
Retailer
Partner HLR/HSS AAA OCF PCRF
Metro Network or Wireless Services
3rd-Party Backhaul Gateway (WSG)
MNO 2’s Core Network (as above)
Control
Data
MNO n’s Core Network
Local Breakout
Integration with Hot Spot 2.0/802.11u capabilities
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28. Key wholesale-model WSG features
Multiple SSIDs per AP Each AP advertises multiple SSIDs
(WLANs), including provisions for retailer
partners
per-SSID rate limiting Enables radio resource partitioning per MNO
Multi-tenancy Allows multiple, simultaneous, and protected
administration access to configuration, settings, status
Multi-tenancy policy Apply policy specific to administration
settings zone/realm
Flexible forwarding Support local breakout or tunneling to
architectures GGSN/TTG/PDG/PCEF as each operator
requires
Billing and accounting Per SSID level CDR filters (flexible billing
support resolution)
Authentication, Support for Radius protocol
Authorization
WISPr protocol support Offers conventional hotspot captive portal
for multiple captive option for each operator
portals
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29. A word on Hotspot 2.0
▪ WBA operators angling for better control and
seamless user experience with Wi-Fi + cellular
▪ Recognition that Wi-Fi Alliance is the best place to
get handset & infrastructure changes made
▪ Hotspot 2.0 initiative launched in 2010
▪ First, most straightforward step is implementation
of 802.11u, enabling AP to client communication
about available services
▪ Next steps will be more challenging:
▪ common framework for policy definition and provisioning
— where does this get worked out?
▪ UE hand-off behavior within Wi-Fi networks (what the
Wi-Fi community calls “roaming”)
▪ operator control over UE hardware
▪ application-specific selective offload
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30. How HS 2.0 Works
1. 802.11u-capable AP beacons
with HS2.0 support
1
Provider SSIDs
2. Device probes with HS2.0 2
support
3. Device selects AP and 3
performs ANQP request to 802.11u 4 802.11u
determine what providers are HS2.0 -
capable
5 HS2.0 -
capable
supported, capabilities of the device
Association and authentication
AP
AP, etc.
4. AP responds to ANQP query RADIUS Proxy
with requested information SP Network
Roaming
5. Device compiles provisioned Hubs
profile information against
HS2.0 data from APs and HLRs (Subscriber Info)
associates to the best BSSID
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31. Ruckus and 802.11u
Wi-Fi Alliance and
WFA HotSpot 2.0
Wireless Broadband Alliance
certification
interop and plugfests
July, 2012
Sept.-Dec, 2011
First HS2.0 demo HotSpot 2.0
with operator and support on APs
device/chip and controllers
supplier 1H, 2012
July, 2011
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32. Roadmap
▪ 3-stream 802.11n + BeamFlex (including Tx
beamforming where it’s beneficial)
▪ 802.11ac with module upgrade
▪ Small cell backhaul for NLoS situations, with resilient
mesh connections, Wi-Fi optimized for low latency/jitter
▪ Multi-function small cell devices (LTE + Wi-Fi)
▪ More advanced mobile core integration models and
subscriber management functionality
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33. The distributed intelligence imperative
Bandwidth
Mobile per node
As aggregate mobile Internet bandwidth
Core demands skyrocket, and RAN capacity is 1 Tbps
2015 expanded rapidly to keep pace...
100 Gbps
2012 ...wire-speed processing for policy
enforcement, location-based services,
and
caching will need to move to 10 Gbps
intelligent
devices at the edge to scale
2010 1 Gbps
LTE Macro LTE Small
2008 100 Mbps
802.11ac
3.5 G
802.11n 10 Mbps
2.5 G
1 10 100 1k 10k 100k
Infrastructure nodes per metro area
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