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Persuasion, Influence,
    Innovation
      (despite barriers)


    Internet Librarian 2009
•   Rebecca Jones
    Partner, Dysart & Associates



•   Nicole Hennig
    Web Manager & Usability Specialist
    MIT Libraries
Preview slides
        full slides available
           after the talk

slideshare.net/nic221/presentations
Want to innovate?
But having
trouble with
 naysayers?
This talk is for you.
You
•   smart

•   forward-
    thinking

•   creative
Your situation

 •   bureaucracy

 •   shrinking budgets

 •   staff who resist
     change

 •   micro-managers
For research-based tips...

  • organizational
    psychology

  • social research
  • brain research
And inspiring true stories....

•   how MIT Libraries
    started its “betas”
    program and why it
    works
Come to our talk!
Inspired by
full slides available
           after the talk

slideshare.net/nic221/presentations
Image credits
•   Tag cloud made with wordle.net
    - Nicole Hennig

•   skeptical mannequin, Flickr:
    http://www.flickr.com/photos/jeremybrooks/3575446260/

•   2.0, Flickr:
    http://www.flickr.com/photos/dasistdasende/3302462199/

•   Dilbert sunflower, Flickr:
    http://www.flickr.com/photos/smallbox/778670401/

•   Getting Real by 37 signals: http://gettingreal.37signals.com/

•   MIT Libraries betas:   http://libraries.mit.edu/betas

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Persuasion, Influence, Innovation (despite barriers)

  • 1. Persuasion, Influence, Innovation (despite barriers) Internet Librarian 2009
  • 2. Rebecca Jones Partner, Dysart & Associates • Nicole Hennig Web Manager & Usability Specialist MIT Libraries
  • 3. Preview slides full slides available after the talk slideshare.net/nic221/presentations
  • 6. This talk is for you.
  • 7. You • smart • forward- thinking • creative
  • 8. Your situation • bureaucracy • shrinking budgets • staff who resist change • micro-managers
  • 9. For research-based tips... • organizational psychology • social research • brain research
  • 10. And inspiring true stories.... • how MIT Libraries started its “betas” program and why it works
  • 11. Come to our talk!
  • 13. full slides available after the talk slideshare.net/nic221/presentations
  • 14. Image credits • Tag cloud made with wordle.net - Nicole Hennig • skeptical mannequin, Flickr: http://www.flickr.com/photos/jeremybrooks/3575446260/ • 2.0, Flickr: http://www.flickr.com/photos/dasistdasende/3302462199/ • Dilbert sunflower, Flickr: http://www.flickr.com/photos/smallbox/778670401/ • Getting Real by 37 signals: http://gettingreal.37signals.com/ • MIT Libraries betas: http://libraries.mit.edu/betas