2. Target Audience
Using http://bitstrips.com/create/character/
create a character that represents your target
audience.
You can then build a bit strip that outlines the
likes and dislikes, hobbies, career etc. of your
typical audience member.

3. Reflection
Reflect on your audience by outlining the impact
that the target audience will have on your
promotional products.
Think about costume, props, dance routines,
locations etc.

4. Homework
Create a new post titled ‘primary audience
research’.
Ask, at least 6, (video or make notes) members
of your target audience what they like/dislike
about music videos in your genre.
Reflect on your findings and suggest how they
will influence your own work.