2. PROBLEM
Patients are paying more out-of-pocket for health
care, but their options are hidden.
Medical service providers have excess capacity.
Providers want to serve more patients but face
fierce competition.
3. PROBLEM
No easy way exists for people to compare options
for medical services.
No easy way exists for providers to capture more
patients and offer competitive rates.
4. SAVE
MONEY
for patients
MAKE
MONEY
by filling capacity
NEW
PATIENTS
by leveraging new
marketing channel
SOLUTION
A web platform where medical service providers
can fill their excess capacity:
9. SALES STRATEGY
FOCUS ON LARGE CITIES
PATIENT/PHYSICIAN AWARENESS
• Large number of imaging facilities
• Prominent price variation
• Help referring physicians save time
• Use platform at point-of-referral
12. COMPETITIVE ADVANTAGE
REFERRING PHYSICIANS SAVE TIME
SHARED RISK MODEL
PATIENT/PROVIDER/PAYER INCENTIVES
• Platform developed with feedback from referring physicians
• Imaging facilities won’t spend money unless we fill their time
slots
• Increase patient volume for imaging facilities
• Imaging facilities expand outreach and save on marketing expense
• Reduce costs for patients and payers
13. Jonathan Shih
Nathanael Rosidi
TEAM
• PhD; Biomedical Engineering @UCSF
• Python/Django developer
• Healthcare IT sales & marketing experience
• PhD; Biomedical Engineering; @Cornell
• Data scientist @Booz Allen Hamilton
• Healthcare IT sales & marketing experience
14. Steven Cheung, MD
UCSF
.
Aradhana Ghosh, MD
Kaiser Permanente, McKesson
Bernard Chang, MD PHD
Columbia University Medical Center
Joshua Stern, MD
Montefiore Medical Center
Joshua Dines, MD
Hospital for Special Surgery
Howard Landa, MD
Alameda Health System
Chief Medical Information Officer
MEDICAL ADVISORS