SEO Training in Chandigarh |Online Seo Training |Seo Update 2017

SEO TRAINING IN CHANDIGARH 2017
CALL US 9316222260
www.eonlineseotraining.com call us +91-9316222260

BENEFITS OF SEO 2017
Long-Term Standings
Once your properly implemented SEO marketing strategy is in place,
you can reap the benefits of the results for a long time. Saving you
money and time as your website delivers you customers day in and
day out without having to continue spending advertising dollars.
Beat Your Competition
Optimized websites are the fastest, easiest way to beat your
competition. Fact: Web users rarely search through pages and pages
of search engine listings to find your business. Most people do not
go past the second or possibly the third page.

EONLINESEOTRAINING 2017
SEO WHY?
Today I will provide you with a good understanding of:
 The benefits of a SEO optimized website
 What SEO is
 Keywords
 Local SEO vs. National SEO
 Facebook Fan Page
 LinkedIn
 Social Bookmarking

TOPICS
1. Benefits of a SEO optimized website
2. Free SEO Tools
3. SEO Basics
4. Understanding Google
5. Local Search Marketing vs. National Search
6. Facebook Fan Pages
7. LinkedIn
8. Social Bookmarking

EONLINESEOTRAINING
Our goal is to Give hands on, step-by-step instructions for
marketers and business people. Explain how to:
 Increase sales and grow your customer list through
effective Branding, SEO and Social Media.
 Obtain top placement on the top of Google search
results.
 How to maximize your social media presence
including Facebook, LinkedIn, Twitter, etc.
 Create effective Branding and Internet Marketing
and Lead Generation strategies online

www.ShoutStand.com ©2010
BENEFITS OF SEO
Higher Sales
It is simple math—the more people who come to your website, the
more potential customers you attract.
Don’t wait another moment to drive more traffic, increase sales,
and improve your visual appearance.
Increase Visibility and Branding
SEO works on both a local and a national scale—dominate your
local market in Google Place, Bing, Yahoo Local or reach customers
across the nation.
Create an effective online brand that customers will recognize and
become loyal too.

BENEFITS OF SEO
Your Own 24-Hour Marketing Team
A properly designed website that has a nice appearance
and with proper SEO is like having a 24/7 sales and
marketing team dedicated to your company.
Cost-Effective Marketing
SEO is one of the most affordable and effective marketing
strategies when properly implemented, when you work
with the right professionals.

UNDERSTANDING GOOGLE
Google Search Results Displayed
• Based on Page Rank/Authority
• Based on relative content & keywords
• Based on geographic location (Local or National)
Google’s goal is to serve up business or websites that are
in the local community. Why?
Because people like to do business with local businesses.

IT’S ALL ABOUT KEYWORDS

SEO KEYWORDS
Search
Queries
Your
Website

KEYWORDS
What are Keywords?
Keywords are part of the information search engines use
when they include your website in their search results.
Keywords can make or break your search engine ranking.
Good ones can improve the ranking. Bad ones (or
overuse) can cause your site to be banned for spamming.
Keywords are the words or phrases in the content of your
website that someone is most likely to use when
searching for your online business or website.

KEYWORDS
Which Keywords do I use?
Where do you start?
• Insurance
• Car Insurance
• Car Insurance Chandigarh, India
• Car Owners Insurance
• Cheap Home Insurance Chandigarh
• Cheap Home Owners Insurance
• Cheap House Insurance Chandigarh,
• Home Insurance Quote
• Find Home Owners Insurance

#1 TOP SEO KEYWORD TOOL
Google's Keyword Tool
https://adwords.google.com/select/KeywordToolExternal

GOOGLE ORGANIC RANKINGS
Google is used by millions of people, your customers and
prospects each day to… 84% of Americans Search before
they Buy a Product or Service.
• Search by keyword / keyword phrases results;
• Browse organic “Free” and paid PPC “AdWords” results;
• Locate products, services, companies or desired
information
Let’s do some basic searches for home
insurance.

GOOGLE ORGANIC FREE RESULTS
Why Google Organic search results are better than paid?
• Free is good; you don't pay
• It’s like having targeted free advertisement 24/7
• They're upfront and center on search results
• They are perceived as more credible than paid ads.
• Builds loyalty and brand 24/7
Getting top placement on Google search can drastically
increase brand loyalty, leads and sales.

TARGET LOCAL OR NATIONAL SEO?
One of the first things you will need to
decide is are you targeting “National
Search Results” or “Local Search Results”
This will depend on that type of company,
product or services you have to offer.
All you need to figure out is “What do my customers
search Google for”? This search terms will become your
keywords.

LOCAL SEARCH MARKETING
If you have a local company like a restaurant, plumbing or salon
where you primarily target potential customers only in your local
market place then you MUST target with “Local” in mind.
In a nutshell, local search is the Internet's
version of the phonebook…Steroids!
The difference is that this phone book, the
Internet version, is far more faster, more
dynamic, and far more intuitive.

THE POWER OF LOCAL SEO

SEO BASICS
As a marketer, business owner, marketing manager or
even consumer’s it’s helpful to understand the basics of
SEO.
• How does SEO work
• How to choose Keywords
• How SEO applies to websites
•Will help you in choosing a SEO consultant
• Will help in evaluating marketing techniques
• SEO is also the foundation to effective
Social Media strategies

SEO GOAL
The goal of SEO is simple:
• Top Placement on the 1st Page of Google Searches
• Increase sales or desired marketing goal
Search Results:
• Page 1, Position 1 (The Very Best)
• Page 1 (Excellent)
• Page 2 (Top of Page 2 Not Bad)
• Page 3 and beyond (Worthless)

ON PAGE SEO
On page optimization deals with the content (contained
within text based characters) on the pages of a website.
All of the keywords that are being used to describe the
website should exist at least once (and often more than
once) somewhere within the text of the website.
There are four areas where keywords can be placed on a
website:
Title Tag Description
Meta Tag Body Text

ON PAGE SEO
• Site Title Tag - the most important tag on any given
page; place the keyword / key phrase that you are
targeting in this tag.
• Meta Description - the meta description tag is typically a
sentence or two of content which describes the content of
the page.
• Meta Tag – the meta tag is typically your keywords.
• Body Text – Text on your website.

OFF PAGE SEO
Off page optimization is the primary “KEY” in the ranking
of a website with regards to a specific keywords.
The best way to describe off page optimization is that it is
like a voting system.
In general, the more websites that link back to the site
being optimized, the higher the search engine result.

OFF PAGE SEO
OFF PAGE

• SEO Training in Chandigarh India
• Marketing experience 10 years
• Online Marketing Experience 5 years
• 90 % Practical Training
• Up-to-date and depth knowledge of all the
technologies.
• Live Project Training
• 100% free course materials, with lots of example.
• 100% Placement Assistance support.

Online Digital Marketing Training Course
Email id– eonlineseotraining@gmail.com
Website– www.eonlineseotraining.com
Call us - 9316222260 WhatsApp 9316222260
Follow us -
www.eonlineseotraining.com & Call 9316222260www.eonlineseotraining.com call us +91-9316222260

SEO Training in Chandigarh |Online Seo Training |Seo Update 2017

Recommandé

Recommandé

Contenu connexe

Tendances

Tendances (20)

En vedette

En vedette (9)

Similaire à SEO Training in Chandigarh |Online Seo Training |Seo Update 2017

Similaire à SEO Training in Chandigarh |Online Seo Training |Seo Update 2017 (20)

Dernier

Dernier (20)

SEO Training in Chandigarh |Online Seo Training |Seo Update 2017