Tata Motors is an Indian multinational automotive manufacturing company and parent company of Jaguar Land Rover. Jaguar Land Rover is a wholly owned subsidiary of Tata Motors located in the UK. It was formed through the merger of Jaguar Cars and Land Rover, and produces luxury vehicles under the Jaguar and Land Rover brands. One of its subsidiaries is Chery Jaguar Land Rover Automotive, a 50/50 joint venture with Chinese automaker Chery that produces Jaguar and Land Rover vehicles in China.

1. Prof. Supratik G
Submited By:- Pramod Phole
PRN:-16030141012
MNC
An Enterprise operating in several countries but managed from one (home)
country. Generally any company or group that derives a quarter of its revenue
from operations outside of its home country is considered a multinational
corporation.
PARENT COMPANY
∑ Tata Motors Limited (formerly TELCO, short for Tata Engineering
and Locomotive Company) is an Indian multinational
automotive manufacturing company headquartered in Mumbai, India,
and a subsidiary of the Tata Group.
∑ Its products include passenger cars, trucks, vans, coaches, buses,
construction equipment and military vehicles. It is the world's 5th-
largest motor vehicle manufacturing company, fourth-largest truck
manufacturer, and second-largest bus manufacturer by volume.
∑ Tata Motors has auto manufacturing and assembly plants
in Jamshedpur, Pantnagar, Lucknow, Sanand, Dharwad, and Pune in
India, as well as in Argentina, South Africa, Thailand, and the United
Kingdom.

2. ∑ It has research and development centres in Pune, Jamshedpur,
Lucknow, and Dharwad, India and in South Korea, Spain, and the
United Kingdom.
∑ Tata Motors' principal subsidiaries purchased the British premium car
maker Jaguar Land Rover (the maker of Jaguar, Land Rover, and
Range Rover cars) and the South Korean commercial vehicle
manufacturer Tata Daewoo. Tata Motors has a bus-manufacturing joint
venture with Marcopolo S.A. (Tata Marcopolo), a construction-
equipment manufacturing joint venture with Hitachi (Tata Hitachi
Construction Machinery), and a joint venture with Fiat Chrysler which
manufactures automotive components and Fiat Chrysler and Tata
branded vehicles
Head of TATA Motors(CEO)
Guenter Butschek is the current CEO of Tata Motors Worldwide. He took
over on February 15, 2016. Before this he was the COO of Airbus for four
years and previously he worked at Daimler AG for 25 years.
TATA MOTORS
SUBSIDARY JOINT VENTURE
Jaguar Land Rover
Limited
Chery Jaguar Land
Rover Automotive

3. SUBSIDIARY COMPANY
∑ Jaguar Land Rover Limited is a British multinational automotive
company with its headquarters in Whitley, Coventry, United Kingdom,
and a subsidiary of Indian automaker Tata Motors.
∑ Its principal activity is the design, development, manufacture and sale
of vehicles bearing the Jaguar and Land Rover (including Range
Rover) marques.
∑ Jaguar Land Rover has been a wholly owned subsidiary of Tata Motors
since 2008,
Type :- Brand Jaguar Land Rover
Industry:- Automotive
Fate:- 1966: Merged with British motor corporation.
1968: Merged with British Leyland.
1989: Taken Over by FORD.
2008: Sold to Tata Motors.
Founder:- Sir William Lyons and William Walmsley in 1922.
headquarters in Whitley, Coventry,
History: - * The Jaguar Cars and Land Rover businesses were first united
under a single entity by Ford Motor Company in 2002. Ford had acquired
Jaguar Cars in 1989 and Land Rover from BMW in 2000.

4. *In 2006 Ford purchased the Rover brand name and logos from BMW for
around £6 million. This reunited the Rover and Land Rover brands for the
first time since the Rover group was broken up by BMW in 2000, and also
brought Jaguar into the same stable as Rover/Land Rover more than 15 years
after it was spun out from the former British Leyland in 1984.
*In 2008, the Jaguar Land Rover company was established when Tata Motors
acquired the Jaguar and Land Rover businesses from Ford.
Type:-JOINT VENTURE
50% Owner 50% Owner
Chery Jaguar Land Rover Automotive Company headquartered
in Changshu, China.
* A 50:50 joint venture between UK-headquartered Jaguar Land Rover, itself
a subsidiary of Tata Motors of India; and Chinese state owned
automaker Chery, it was formed to allow production of Jaguar Cars and Land
Rover vehicles in mainland China.
* The British luxury car manufacturers entered into a joint venture with the
Chinese company Chery Automobiles. The joint venture company is known
as Chery Jaguar Land Rover Automotive Company.
Chery
Automobiles
Jaguar Land
rover
Chery Jaguar Land
Rover Automotive
Company

5. * The investment will include a new plant in Changshu near Shanghai. Chery
Jaguar Land Rover's first assembly plant is in Changshu, with production
scheduled to commence in October 2014.
* Cars shall be modeled while keeping in view the needs of Chinese
consumers. In a joint statement, the chiefs of JRL and Chery proclaimed, ‘We
will now begin working in close collaboration on our partnership plans to
harness the capabilities of our respective companies to produce relevant,
advanced models for Chinese consumers.
Key Person:- Chery Jaguar Land Rover Board of Directors appointed
∑ Murray Dietsch as President and
∑ Xuefeng Chen as Deputy President of the company.
∑ Chery Jaguar Land Rover Board of Directors has announced Chris
Bryant and Guohua Zhu will complete their terms of office later this
year. Chris will return to the UK to take up a senior position within the
company. Guohua will move to the role of Vice President of Business
Alliance, Chery Automotive.
∑ Meanwhile, Chery Jaguar Land Rover Board of Directors appointed
Murray Dietsch as President and Xuefeng Chen as Deputy President of
the company.
History
Chery and Jaguar Land Rover were first reported to be in discussions about
the possible creation of a Chinese joint venture manufacturing company in
August 2010.
In March 2012, Chery and Jaguar Land Rover announced plans to
invest an initial US$2.78 billion in a new Mainland China-based joint
venture to manufacture Jaguar and Land Rover vehicles and engines, as

6. well as the establishment of a research and development centre and the
creation of a new automobile marque.
The establishment of the joint venture received the formal approval of
the National Development and Reform Commission in November
2012. Construction of Chery Jaguar Land Rover's first assembly plant began
in Changshu in the same month, with a planned completion date of July 2014.
Production
The first model produced by the joint venture was the Range Rover
Evoque which started on the 21st October 2014. The second model produced
was the Land Rover Discovery Sport, and the third model will be a china
only Jaguar XFL
Products