Communication with different Stakeholders for Solid Waste Management

1. Together We Can Make It
Happen!
“Reduce The Risk To Public Health Through
Better Management of the Wastes We Generate”

2. Communication with different Stakeholders
Generators: Individual Households, Institutions, Commercial, Bulk Generators,
Common Public Places/Spaces.
Collectors: Primary and Secondary Collectors / Conservancy Workers
Government: Municipal officials and staff, State Govt. officials, Worker‟s Unions
etc., Police Department,
Community Leaders: MLA‟s, Mayor, Dy. Mayor, Corporator„ s, local level party
leaders, eminent persons and celebrities
Social Organizations: NGOs, RWAs and SHGs
Traders and Waste Processors: Waste Merchants, Scrap Dealers, Recyclers and
Waste Services.
Media: Print & Electronic

3. Generators: Awareness Campaign
A) Individual – Citizen: Education and awareness through public messages
conveyed via:
1. Pamphlets
2. Posters
3. Newspapers / magazines
4. Radio and television
5. E-mail & social media
6. Public meetings and events
7. Door to door campaign

4. Generators: Awareness Campaign
B) Households: Reach residential colonies, apartment blocks, gated communities,
slums etc., through
1) Meetings
2) Events
3) Workshops with women‟s groups and associations
4) Door to door campaign and meetings organized in collaboration with
Residents Welfare Association (RWAs).

5. Components of Door to Door Campaign:
IEC Material: Pamphlets, Poster/Banner and audio/visual system (optional)
Participants:
1) Participation of residents and women volunteers
2) Executive body members of Residential Welfare Associations (RWAs)
3) NGOs, CBOs, SHGs. Schedule campaign to cover all residential and
commercial areas.
4) Municipal Staff and Workers responsible for upkeep of locality.
5) Endorsement and participation in campaign by eminent and well known
persons of that area.

6. Generators: Awareness Campaign
C) Institutional: Schools, Colleges, Hospitals, Government Departments,
research establishments, etc., Schedule meetings with
stakeholders within institutions such as students, staff,
etc., Hold presentation followed by open house discussion.

7. Generators: Awareness Campaign
D) Commercial: Shops, offices & other commercial establishments.,
Hold meetings in coordination with trade associations of food
outlets, bakeries, restaurants, pan shops, clothing, textiles,
hardware shops, banks etc., Door to door campaign to
formalize waste disposal arrangements with waste generators.

8. Generators: Awareness Campaign
E) Bulk Generators: Large organizations, manufacturing units, hotels,
supermarkets, function halls etc., Formalization of waste
disposal arrangements. Sensitization program of staff,
conservancy workers in consultation with administration.
Partnering in promotion of best practices.

9. Generators: Awareness Campaign
F) Common Public Spaces/ Religious places like Temples/Mosques :
Parks, Roads, Play Ground, Open Plots, coordination with
Street Sweeping (activity under GHMC), market wastes
etc., Instructional Boards/Placards for visitors. Training
Events for conservancy workers responsible for upkeep of
public places/spaces.

10. Collectors: Removal/Collection/Transport:
At Source
Residents, housewives, servants, conservancy workers (for promotion of
segregation and capture of segregated wastes in separate storage facilities
(bins). Covered under Door to Door Campaign.
Collection & Transport
Streamlining of segregated wastes from Source to Secondary Point and from
Secondary Point to Transfer Station. Resource Recovery and Reduction at
each stage of transfer.
Scheduling of Training Camps for Groups of Primary and Secondary
Collectors, Sweepers and Conservancy Workers.

12. Traders and Waste Processors:
Waste Merchants, Scrap Dealers, Recyclers and Waste Services.
•For formal identification of informal businesses,
•Promotion of fair trade practices and acceptable methods of resource
extraction and disposal of rejects.
•Sensitization meetings with Merchants, Dealers, Recyclers and Service
Providers.

13. Government
Municipal Officials, Staff & Workers
Brief on Project under implementation in that area and seek their cooperation and
support for the Project.
Senior level: Commissioner, CMOH, Zonal Commissioner, Deputy Commissioner
Middle & Junior level: AMOH, Sanitary Inspectors and Supervisors, Jawans,
Sweepers and Primary Collectors.
Sensitization meetings, camps and workshops to be conducted with AMOH, SI
and SS for Jawans, Street Sweepers and Primary Collectors.
Municipal Administration, Police Department and other Departments of
Government, Worker‟s Unions etc.,

15. Community Leaders and Elected Representatives
Personal contact to brief them about the Project and solicit their participation in
meetings, events, camps etc., to grace the occasion and endorse the Project:
1. Ministers
2. MPs & MLAs
3. Mayor
4. Dy. Mayor
5. Corporators/local leaders
6. Celebrities and eminent persons

16. Social Organizations: NGOs, CBOs, RWAs and SHGs
Associate and partner with such organizations and groups to promote practices
such as source segregation, subscription to door to door collection service,
avoidance of littering and burning, etc.,
Community volunteers from such non profit groups to oversee the work and
coordinate with collectors to ensure quality in delivery of service.
An human resource pool of community volunteers will be provided with TOT
(Training Of Trainers) to conduct door to door campaigns, meetings, camps,
workshops and other awareness and sensitization events.

17. Media
Identify events & explore media partner relationship‟s with:
1. Newspapers and Magazines – The Hindu, TOI, Eenadu, Sakshi
2. TV Channels – TV 9, ETV 2, TV 5, Zee 24 Gantalu
3. Radio Stations – Big FM
4. Internet Portals – Hyderabad centric
For announcements, reports & awareness programs:
• Hold Press Meets
• Press Releases/Announcements
• Advertisements.

18. Enabling Environment
Facilitate segregation at source and streamlining by equipping collectors with
wheel barrows, tricycles etc.,
Establish infrastructure for sorting near Dumper Bins,
Train personnel and squads in cleaning of areas
Create, promote and enforce alternative environment friendly solutions to
undesirable littering and burning of wastes.

19. THANK YOU