SlideShare une entreprise Scribd logo
1  sur  67
Harcourt Brace & Company
THE COSTS OFTHE COSTS OF
PRODUCTIONPRODUCTION
Dr. Ram Kumar Phuyal
Nepal College of Management,
Kathmandu University
Harcourt Brace & Company
The Costs of Production
The Law of Supply
Firms are willing to produce and sell a
greater quantity of a good when the price
of the good is high.
This results in a supply curve that slopes
upward.
Harcourt Brace & Company
The Firm’s Objective
The economic goal of the firm is to
maximize profits.
Harcourt Brace & Company
A Firm’s Total Revenue and
Total Cost
Total Revenue
The amount that the firm receives for the
sale of its product.
Total Cost
The amount that the firm pays to buy
inputs.
Harcourt Brace & Company
A Firm’s Profit
Profit is often referred to as producer
surplus.
It is the amount a seller is paid minus
costs.
Profit = Total revenue - Total cost
Harcourt Brace & Company
Costs as Opportunity Costs
A firm’s costs of production include
all the opportunity costs of making its
output of goods and services.
Harcourt Brace & Company
Explicit and Implicit Costs
A firm’s cost of production include
explicit costs and implicit costs.
Explicit costs involve a direct money
outlay for factors of production.
Implicit costs do not involve a direct
money outlay.
Harcourt Brace & Company
Economic Profit versus
Accounting Profit
Economists include all opportunity
costs when measuring costs.
Accountants measure the explicit costs
but often ignore the implicit costs.
Harcourt Brace & Company
Economic Profit versus
Accounting Profit
When total revenue exceeds both
explicit and implicit costs, the firm
earns economic profit.
Economic profit is smaller than
accounting profit.
Harcourt Brace & Company
Economic Profit versus
Accounting Profit
Revenue
Total
opportunity
costs
How an Economist
Views a Firm
Explicit
costs
Economic
profit
Implicit
costs
Harcourt Brace & Company
Economic Profit versus
Accounting Profit
Revenue
Total
opportunity
costs
How an Economist
Views a Firm
Explicit
costs
Economic
profit
Implicit
costs
Explicit
costs
Accounting
profit
How an Accountant
Views a Firm
Revenue
Harcourt Brace & Company
Production and Costs
A firm’s costs reflect its production
process.
Harcourt Brace & Company
The Production Function
The production function shows the
relationship between quantity of
inputs used to make a good and the
quantity of output of that good.
Harcourt Brace & Company
Marginal Product
The marginal product of any input
into production is the increase in the
quantity of output obtained from an
additional unit of that input.
Harcourt Brace & Company
Marginal Product
The marginal product of any input
into production is the increase in the
quantity of output obtained from an
additional unit of that input.
Marginal product =
Additional output
Additional input
Harcourt Brace & Company
Diminishing Marginal
Product
Diminishing marginal product is the
property whereby the marginal
product of an input declines as the
quantity of the input increases.
Example: As more and more workers are
hired at a firm, each additional worker
contributes less and less to production
because the firm has a limited amount of
equipment.
Harcourt Brace & Company
Diminishing Marginal
Product
The slope of the production function
measures the marginal product of an
input, such as a worker.
When the marginal product declines,
the production function becomes
flatter.
A Production Function
Quantity of
Output
(cookies
per hour)
150
140
130
120
110
100
90
80
70
60
50
40
30
20
10
Number of Workers Hired0 1 2 3 4 5
Production function
Harcourt Brace & Company
Production Function and
Total Costs
The relationship between the quantity
a firm can produce and its costs
determines its pricing decisions.
The total-cost curve shows this
relationship graphically.
Harcourt Brace & Company
A Production Function and
Total Cost
Number of
Workers
Output
(Quantity)
Marginal
Product of
Labor
Cost of
Factory
Cost of
Workers
Total Cost
of Inputs
0 0 $30 $0 $30
1 50 50 30 10 40
2 90 40 30 20 50
3 120 30 30 30 60
4 140 20 30 40 70
5 150 10 30 50 80
Total-Cost Curve
Total
Cost
$80
70
60
50
40
30
20
10
Quantity of Output
(cookies per hour)
0 20 40 1401201008060
Total-cost
curve
Harcourt Brace & Company
The Various Measures of Cost
Costs of production may be divided
into fixed costs and variable costs.
Harcourt Brace & Company
The Various Measures of Cost
Fixed costs are those costs that do not
vary with the quantity of output
produced.
Harcourt Brace & Company
The Various Measures of Cost
Variable costs are those costs that do
vary with the quantity of output
produced.
Harcourt Brace & Company
Family of Total Costs
Total Fixed Costs (TFC)
Total Variable Costs (TVC)
Total Costs (TC)
TC = TFC + TVCTC = TFC + TVC
Family of Total Costs
Quantity Total Cost Fixed Cost Variable Cost
0 $ 3.00 $3.00 $ 0.00
1 3.30 3.00 0.30
2 3.80 3.00 0.80
3 4.50 3.00 1.50
4 5.40 3.00 2.40
5 6.50 3.00 3.50
6 7.80 3.00 4.80
7 9.30 3.00 6.30
8 11.00 3.00 8.00
9 12.90 3.00 9.90
10 15.00 3.00 12.00
Harcourt Brace & Company
Average Costs
Average costs can be determined by
dividing the firm’s costs by the
quantity of output produced.
The average cost is the typical cost of
each unit of product.
Harcourt Brace & Company
Family of Average Costs
Average Fixed Costs (AFC)
Average Variable Costs (AVC)
Average Total Costs (ATC)
Harcourt Brace & Company
Family of Average Costs
Harcourt Brace & Company
Table 3 Various Measures of Cost
Quantity of
Bagels/hour Fixed Cost
Variable
Cost Total Cost AFC AVC ATC
Marginal
Cost
0 $2.00 $0.00 $2.00 -- -- -- --
1 2.00 1.00 3.00 $2.00 $1.00 $3.00 $1.00
2 2.00 1.80 3.80 1.00 0.90 1.90 0.80
3 2.00 2.40 4.40 0.67 0.80 1.47 0.60
4 2.00 2.80 4.80 0.50 0.70 1.30 0.40
5 2.00 3.20 5.20 0.40 0.64 1.04 0.40
6 2.00 3.80 5.80 0.33 0.63 0.96 0.60
7 2.00 4.60 6.60 0.29 0.66 0.95 0.80
8 2.00 5.60 7.60 0.25 0.70 0.95 1.00
9 2.00 6.80 8.80 0.22 0.76 0.98 1.20
10 2.00 8.20 10.20 0.20 0.82 1.02 1.40
11 2.00 9.80 11.80 0.18 0.89 1.07 1.60
12 2.00 11.60 13.60 0.17 0.97 1.14 1.80
13 2.00 13.60 15.60 0.15 1.05 1.20 2.00
14 2.00 15.80 17.80 0.14 1.13 1.27 2.20
Family of Average Costs
Quantity AFC AVC ATC
0 — — —
1 $3.00 $0.30 $3.30
2 1.50 0.40 1.90
3 1.00 0.50 1.50
4 0.75 0.60 1.35
5 0.60 0.70 1.30
6 0.50 0.80 1.30
7 0.43 0.90 1.33
8 0.38 1.00 1.38
9 0.33 1.10 1.43
10 0.30 1.20 1.50
Harcourt Brace & Company
Marginal Cost
Marginal cost (MC) measures the
increase in total cost that arises from
an extra unit of production.
Marginal cost helps answer the
following question:
How much does it cost to produce an
additional unit of output?
Harcourt Brace & Company
Marginal Cost
MC =
Change in total cost
Change in quantity
= TC
Q
∆
∆
MC =
Change in total cost
Change in quantity
= TC
Q
∆
∆
Harcourt Brace & Company
Marginal Cost
Quantity TotalCost MarginalCost Quantity Total Cost Marginal Cost
0 $3.00 —
1 3.30 $0.30 6 $7.80 $1.30
2 3.80 0.50 7 9.30 1.50
3 4.50 0.70 8 11.00 1.70
4 5.40 0.90 9 12.90 1.90
5 6.50 1.10 10 15.00 2.10
Harcourt Brace & Company
Quick Quiz!
Ford’s total cost of producing 4 cars is
$225,000 and its total cost of producing
5 cars is $250,000.
Harcourt Brace & Company
Quick Quiz!
What is the average total cost and
marginal cost of producing the fifth
car?
Harcourt Brace & Company
Cost Curves and Their
Shapes
Marginal cost rises with the amount of
output produced.
At low levels of output, an increase in
production will occur at a relatively small
cost.
Increasing output is more costly when the
amount being produced is already high.
Cost Curves and Their
Shapes
Quantity of Output
(bagels per hour)
Costs
$3.00
2.75
2.50
2.25
2.00
1.75
1.50
1.25
1.00
0.75
0.50
0.25
0 1 432 765 98 1413121110
Cost Curves and Their
Shapes
Quantity of Output
(bagels per hour)
Costs
$3.00
2.75
2.50
2.25
2.00
1.75
1.50
1.25
1.00
0.75
0.50
0.25
0 1 432 765 98 1413121110
MC
Harcourt Brace & Company
Cost Curves and Their
Shapes
The average total-cost curve is U-
shaped.
At very low levels of output average total
cost is high because fixed cost is spread
over only a few units.
Average total cost declines as output
increases.
Average total cost starts rising because
average variable cost rises substantially.
Harcourt Brace & Company
Cost Curves and Their
Shapes
Quantity of Output
(bagels per hour)
Costs
$3.00
2.75
2.50
2.25
2.00
1.75
1.50
1.25
1.00
0.75
0.50
0.25
0 1 432 765 98 1413121110
Harcourt Brace & Company
Cost Curves and Their
Shapes
Quantity of Output
(bagels per hour)
Costs
$3.00
2.75
2.50
2.25
2.00
1.75
1.50
1.25
1.00
0.75
0.50
0.25
0 1 432 765 98 1413121110
ATC
AVC
AFC
Harcourt Brace & Company
Relationship Between Marginal
Cost and Average Total Cost
Whenever marginal cost is less than average
total cost, average total cost is falling.
Whenever marginal cost is greater than
average total cost, average total cost is rising.
Harcourt Brace & Company
Relationship Between Marginal
Cost and Average Total Cost
The marginal-cost curve crosses the
average-total-cost curve at the efficient
scale.
Efficient scale is the quantity that
minimizes average total cost.
Harcourt Brace & Company
Relationship Between Marginal
Cost and Average Total Cost
Quantity of Output
(bagels per hour)
Costs
$3.00
2.75
2.50
2.25
2.00
1.75
1.50
1.25
1.00
0.75
0.50
0.25
0 1 432 765 98 1413121110
Harcourt Brace & Company
Relationship Between Marginal
Cost and Average Total Cost
Quantity of Output
(bagels per hour)
Costs
$3.00
2.75
2.50
2.25
2.00
1.75
1.50
1.25
1.00
0.75
0.50
0.25
0 1 432 765 98 1413121110
ATC
Harcourt Brace & Company
Relationship Between Marginal
Cost and Average Total Cost
Quantity of Output
(bagels per hour)
Costs
$3.00
2.75
2.50
2.25
2.00
1.75
1.50
1.25
1.00
0.75
0.50
0.25
0 1 432 765 98 1413121110
MC
ATC
Harcourt Brace & Company
Costs in the Long Run
For many firms, the division of total
costs between fixed and variable costs
depends on the time horizon being
considered.
In the short run some costs are fixed.
In the long run fixed costs become
variable costs.
Harcourt Brace & Company
Costs in the Long Run
Because many costs are fixed in the
short run but variable in the long run,
a firm’s long-run cost curves differ
from its short-run cost curves.
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Economies of scale occur when long-
run average total cost falls as the
quantity of output increases.
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Diseconomies of scale occur when
long-run average total cost rises as the
quantity of output increases.
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Constant returns to scale occur when
long-run average total cost stays the
same as the quantity of output
increases.
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Quantity of
Cars per Day
0
Average
Total
Cost
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Quantity of
Cars per Day
0
Average
Total
Cost
ATC in short
run with
small factory
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Quantity of
Cars per Day
0
Average
Total
Cost
ATC in short
run with
small factory
ATC in short
run with
medium factory
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Quantity of
Cars per Day
0
Average
Total
Cost
ATC in short
run with
small factory
ATC in short
run with
medium factory
ATC in short
run with
large factory
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Quantity of
Cars per Day
0
Average
Total
Cost
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Quantity of
Cars per Day
0
Average
Total
Cost
ATC in long run
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Quantity of
Cars per Day
0
Average
Total
Cost
Economies
of scale
ATC in long run
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Quantity of
Cars per Day
0
Average
Total
Cost
Economies
of scale
ATC in long run
Constant
returns to
scale
Harcourt Brace & Company
U-Shaped Long-Run
Average Total Cost
Quantity of
Cars per Day
0
Average
Total
Cost
Economies
of scale
ATC in long run
Diseconomies
of scale
Constant
returns to
scale
Harcourt Brace & Company
Quick Quiz!
When Boeing produces 9 jets per
month, its long-run total cost is $9.0
million per month.
Harcourt Brace & Company
Quick Quiz!
When Boeing produces 10 jets per
month, its long-run total cost is $9.5
million per month.
Harcourt Brace & Company
Quick Quiz!
Does Boeing exhibit economies or
diseconomies of scale?
Harcourt Brace & Company
Conclusion
The goal of firms is to maximize
profit, which equals total revenue
minus total cost.
Some costs are explicit. Other costs,
such as opportunity costs, are implicit.
A firm has fixed and variable costs.
Fixed costs don’t vary with quantities
produced; variable costs do.
Harcourt Brace & Company
Conclusion
Average total cost is total cost divided
by the quantity of output.
Marginal cost is the amount total cost
rises if output is increased by one unit.
Marginal cost generally rises with the
quantity of output; average total cost
first falls as output increases and then
eventually rises with further output.
Harcourt Brace & Company
Conclusion
A firm’s costs often depend on the
time horizon being considered.
Many costs are fixed in the short run
but variable in the long run.
When the level of production changes,
average total cost may rise more in the
short run than in the long run.

Contenu connexe

Tendances

Tendances (20)

Introduction to microeconomics
Introduction to microeconomicsIntroduction to microeconomics
Introduction to microeconomics
 
PPF PowerPoint
PPF PowerPointPPF PowerPoint
PPF PowerPoint
 
monopoly
monopolymonopoly
monopoly
 
Wages and Employment in Perfect Competition
Wages and Employment in Perfect CompetitionWages and Employment in Perfect Competition
Wages and Employment in Perfect Competition
 
Market Structure
Market Structure Market Structure
Market Structure
 
Cost theory
Cost theoryCost theory
Cost theory
 
Perfect Competitive Market
Perfect Competitive Market Perfect Competitive Market
Perfect Competitive Market
 
Economies & Diseconomies of Scale
Economies & Diseconomies of ScaleEconomies & Diseconomies of Scale
Economies & Diseconomies of Scale
 
Perfect competition
Perfect competitionPerfect competition
Perfect competition
 
theory of cost
theory of costtheory of cost
theory of cost
 
Shift in supply curve
Shift in supply curveShift in supply curve
Shift in supply curve
 
The Theory of Consumer Choice
The Theory of Consumer ChoiceThe Theory of Consumer Choice
The Theory of Consumer Choice
 
Theory of cost
Theory of costTheory of cost
Theory of cost
 
Theory of Production
Theory of Production Theory of Production
Theory of Production
 
Managerial Economics Market Structures PPT
Managerial Economics Market Structures PPTManagerial Economics Market Structures PPT
Managerial Economics Market Structures PPT
 
Cost function
Cost functionCost function
Cost function
 
Theory of Production
Theory of ProductionTheory of Production
Theory of Production
 
Perfect Competition
Perfect CompetitionPerfect Competition
Perfect Competition
 
Oligopoly
OligopolyOligopoly
Oligopoly
 
Short run and long run
Short run and long runShort run and long run
Short run and long run
 

En vedette

Implementing innovation and commercialisation - Stuart Abbott, Zoë Prytherch ...
Implementing innovation and commercialisation - Stuart Abbott, Zoë Prytherch ...Implementing innovation and commercialisation - Stuart Abbott, Zoë Prytherch ...
Implementing innovation and commercialisation - Stuart Abbott, Zoë Prytherch ...HEA_AH
 
exchang server 2007
exchang server 2007exchang server 2007
exchang server 2007mrzape
 
從台灣輸入公民軟體的香港經驗
從台灣輸入公民軟體的香港經驗從台灣輸入公民軟體的香港經驗
從台灣輸入公民軟體的香港經驗CODE4HK
 
Lição 35 o cuidado com a língua
Lição 35   o cuidado com a línguaLição 35   o cuidado com a língua
Lição 35 o cuidado com a línguaWander Sousa
 
Lição 24 Desafios de um Casamento
Lição 24   Desafios de um CasamentoLição 24   Desafios de um Casamento
Lição 24 Desafios de um CasamentoWander Sousa
 
Biodiesel presentation1
Biodiesel presentation1Biodiesel presentation1
Biodiesel presentation1Bharat Pandey
 
Introduction to Creating Websites
Introduction to Creating WebsitesIntroduction to Creating Websites
Introduction to Creating WebsitesJustin Clune
 
Кружок "Рукодельница"
Кружок "Рукодельница"Кружок "Рукодельница"
Кружок "Рукодельница"Nelli-RNV
 
New Housing New York: Built Project South Bronx (Bloomberg + EPA + AIA Propos...
New Housing New York: Built Project South Bronx (Bloomberg + EPA + AIA Propos...New Housing New York: Built Project South Bronx (Bloomberg + EPA + AIA Propos...
New Housing New York: Built Project South Bronx (Bloomberg + EPA + AIA Propos...Makrand Bhoot
 
Analisis Kebijakan Internasional
Analisis Kebijakan InternasionalAnalisis Kebijakan Internasional
Analisis Kebijakan InternasionalNovia Anwar
 
Prorocanstva i tajne
Prorocanstva i tajneProrocanstva i tajne
Prorocanstva i tajnesrbenda
 
Lição 5 Os Dons Espirituais
Lição 5   Os Dons EspirituaisLição 5   Os Dons Espirituais
Lição 5 Os Dons EspirituaisWander Sousa
 

En vedette (20)

Implementing innovation and commercialisation - Stuart Abbott, Zoë Prytherch ...
Implementing innovation and commercialisation - Stuart Abbott, Zoë Prytherch ...Implementing innovation and commercialisation - Stuart Abbott, Zoë Prytherch ...
Implementing innovation and commercialisation - Stuart Abbott, Zoë Prytherch ...
 
exchang server 2007
exchang server 2007exchang server 2007
exchang server 2007
 
從台灣輸入公民軟體的香港經驗
從台灣輸入公民軟體的香港經驗從台灣輸入公民軟體的香港經驗
從台灣輸入公民軟體的香港經驗
 
Lição 35 o cuidado com a língua
Lição 35   o cuidado com a línguaLição 35   o cuidado com a língua
Lição 35 o cuidado com a língua
 
Thanksgiving
ThanksgivingThanksgiving
Thanksgiving
 
Lição 24 Desafios de um Casamento
Lição 24   Desafios de um CasamentoLição 24   Desafios de um Casamento
Lição 24 Desafios de um Casamento
 
Work3-50
Work3-50Work3-50
Work3-50
 
Biodiesel presentation1
Biodiesel presentation1Biodiesel presentation1
Biodiesel presentation1
 
Introduction to Creating Websites
Introduction to Creating WebsitesIntroduction to Creating Websites
Introduction to Creating Websites
 
Кружок "Рукодельница"
Кружок "Рукодельница"Кружок "Рукодельница"
Кружок "Рукодельница"
 
S4 tarea4 golom
S4 tarea4 golomS4 tarea4 golom
S4 tarea4 golom
 
Resep Bintang 7
Resep Bintang 7Resep Bintang 7
Resep Bintang 7
 
New Housing New York: Built Project South Bronx (Bloomberg + EPA + AIA Propos...
New Housing New York: Built Project South Bronx (Bloomberg + EPA + AIA Propos...New Housing New York: Built Project South Bronx (Bloomberg + EPA + AIA Propos...
New Housing New York: Built Project South Bronx (Bloomberg + EPA + AIA Propos...
 
7th april map discussion
7th april map discussion7th april map discussion
7th april map discussion
 
Production and cost
Production and costProduction and cost
Production and cost
 
Analisis Kebijakan Internasional
Analisis Kebijakan InternasionalAnalisis Kebijakan Internasional
Analisis Kebijakan Internasional
 
Prorocanstva i tajne
Prorocanstva i tajneProrocanstva i tajne
Prorocanstva i tajne
 
report_present
report_presentreport_present
report_present
 
S4 tarea4 golom
S4 tarea4 golomS4 tarea4 golom
S4 tarea4 golom
 
Lição 5 Os Dons Espirituais
Lição 5   Os Dons EspirituaisLição 5   Os Dons Espirituais
Lição 5 Os Dons Espirituais
 

Similaire à The cost of production

cost of production.pptx
cost of production.pptxcost of production.pptx
cost of production.pptxsadiqfarhan2
 
Revision Webinar - Business Costs
Revision Webinar - Business CostsRevision Webinar - Business Costs
Revision Webinar - Business Coststutor2u
 
The Costs of Production
The Costs of ProductionThe Costs of Production
The Costs of ProductionTuul Tuul
 
Economics presentation
Economics presentationEconomics presentation
Economics presentationshaikhaalm
 
Intro to cost economy HS Industrial economy.pptx
Intro to cost economy HS Industrial economy.pptxIntro to cost economy HS Industrial economy.pptx
Intro to cost economy HS Industrial economy.pptxnickthakur2
 
The Production And Cost C M A
The  Production And  Cost   C M AThe  Production And  Cost   C M A
The Production And Cost C M AZoha Qureshi
 
Principles of economics c13
Principles of economics   c13Principles of economics   c13
Principles of economics c13Khriztel NaTsu
 
04 theory of production and costs - 4.ppt
04 theory of production and costs - 4.ppt04 theory of production and costs - 4.ppt
04 theory of production and costs - 4.pptDipto Biswas
 
Microeconomics: Production and Cost
Microeconomics: Production and Cost Microeconomics: Production and Cost
Microeconomics: Production and Cost Ivan Bendiola
 
Theory of costs, micro economics
Theory of costs, micro economicsTheory of costs, micro economics
Theory of costs, micro economicsRanita De
 
1-Theory of Cost microeconomics econ .pptx
1-Theory of Cost microeconomics econ .pptx1-Theory of Cost microeconomics econ .pptx
1-Theory of Cost microeconomics econ .pptxsaanviarora8
 
2. Centri di Costo
2. Centri di Costo2. Centri di Costo
2. Centri di CostoManager.it
 

Similaire à The cost of production (20)

cost of production.pptx
cost of production.pptxcost of production.pptx
cost of production.pptx
 
13
1313
13
 
13
1313
13
 
Revision Webinar - Business Costs
Revision Webinar - Business CostsRevision Webinar - Business Costs
Revision Webinar - Business Costs
 
The Costs of Production
The Costs of ProductionThe Costs of Production
The Costs of Production
 
Economics presentation
Economics presentationEconomics presentation
Economics presentation
 
Intro to cost economy HS Industrial economy.pptx
Intro to cost economy HS Industrial economy.pptxIntro to cost economy HS Industrial economy.pptx
Intro to cost economy HS Industrial economy.pptx
 
The Production And Cost C M A
The  Production And  Cost   C M AThe  Production And  Cost   C M A
The Production And Cost C M A
 
Principles of economics c13
Principles of economics   c13Principles of economics   c13
Principles of economics c13
 
04 theory of production and costs - 4.ppt
04 theory of production and costs - 4.ppt04 theory of production and costs - 4.ppt
04 theory of production and costs - 4.ppt
 
Microeconomics: Production and Cost
Microeconomics: Production and Cost Microeconomics: Production and Cost
Microeconomics: Production and Cost
 
theory of MC.ppt
theory of MC.ppttheory of MC.ppt
theory of MC.ppt
 
Firms
FirmsFirms
Firms
 
Theory of costs, micro economics
Theory of costs, micro economicsTheory of costs, micro economics
Theory of costs, micro economics
 
Managerial Economics
Managerial EconomicsManagerial Economics
Managerial Economics
 
1-Theory of Cost microeconomics econ .pptx
1-Theory of Cost microeconomics econ .pptx1-Theory of Cost microeconomics econ .pptx
1-Theory of Cost microeconomics econ .pptx
 
Chap4
Chap4Chap4
Chap4
 
Chap4
Chap4Chap4
Chap4
 
2. Centri di Costo
2. Centri di Costo2. Centri di Costo
2. Centri di Costo
 
Ch07
Ch07Ch07
Ch07
 

Plus de Rossan Niraula

Apply managerial process for effective performance
Apply managerial process for effective performanceApply managerial process for effective performance
Apply managerial process for effective performanceRossan Niraula
 
Themostdangerousgamenew 140324111327-phpapp01
Themostdangerousgamenew 140324111327-phpapp01Themostdangerousgamenew 140324111327-phpapp01
Themostdangerousgamenew 140324111327-phpapp01Rossan Niraula
 
Firms in competitive markets
Firms in competitive marketsFirms in competitive markets
Firms in competitive marketsRossan Niraula
 
Monopolistic competition
Monopolistic competitionMonopolistic competition
Monopolistic competitionRossan Niraula
 

Plus de Rossan Niraula (8)

Apply managerial process for effective performance
Apply managerial process for effective performanceApply managerial process for effective performance
Apply managerial process for effective performance
 
Applying
Applying Applying
Applying
 
Themostdangerousgamenew 140324111327-phpapp01
Themostdangerousgamenew 140324111327-phpapp01Themostdangerousgamenew 140324111327-phpapp01
Themostdangerousgamenew 140324111327-phpapp01
 
Theory of production
Theory of productionTheory of production
Theory of production
 
Oligopoly
OligopolyOligopoly
Oligopoly
 
Monopoly
MonopolyMonopoly
Monopoly
 
Firms in competitive markets
Firms in competitive marketsFirms in competitive markets
Firms in competitive markets
 
Monopolistic competition
Monopolistic competitionMonopolistic competition
Monopolistic competition
 

Dernier

social pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajansocial pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajanpragatimahajan3
 
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions  for the students and aspirants of Chemistry12th.pptxOrganic Name Reactions  for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxVS Mahajan Coaching Centre
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsTechSoup
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationnomboosow
 
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Sapana Sha
 
Russian Call Girls in Andheri Airport Mumbai WhatsApp 9167673311 💞 Full Nigh...
Russian Call Girls in Andheri Airport Mumbai WhatsApp  9167673311 💞 Full Nigh...Russian Call Girls in Andheri Airport Mumbai WhatsApp  9167673311 💞 Full Nigh...
Russian Call Girls in Andheri Airport Mumbai WhatsApp 9167673311 💞 Full Nigh...Pooja Nehwal
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionSafetyChain Software
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactPECB
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxheathfieldcps1
 
Separation of Lanthanides/ Lanthanides and Actinides
Separation of Lanthanides/ Lanthanides and ActinidesSeparation of Lanthanides/ Lanthanides and Actinides
Separation of Lanthanides/ Lanthanides and ActinidesFatimaKhan178732
 
JAPAN: ORGANISATION OF PMDA, PHARMACEUTICAL LAWS & REGULATIONS, TYPES OF REGI...
JAPAN: ORGANISATION OF PMDA, PHARMACEUTICAL LAWS & REGULATIONS, TYPES OF REGI...JAPAN: ORGANISATION OF PMDA, PHARMACEUTICAL LAWS & REGULATIONS, TYPES OF REGI...
JAPAN: ORGANISATION OF PMDA, PHARMACEUTICAL LAWS & REGULATIONS, TYPES OF REGI...anjaliyadav012327
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfchloefrazer622
 
Measures of Dispersion and Variability: Range, QD, AD and SD
Measures of Dispersion and Variability: Range, QD, AD and SDMeasures of Dispersion and Variability: Range, QD, AD and SD
Measures of Dispersion and Variability: Range, QD, AD and SDThiyagu K
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactdawncurless
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdfQucHHunhnh
 
APM Welcome, APM North West Network Conference, Synergies Across Sectors
APM Welcome, APM North West Network Conference, Synergies Across SectorsAPM Welcome, APM North West Network Conference, Synergies Across Sectors
APM Welcome, APM North West Network Conference, Synergies Across SectorsAssociation for Project Management
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introductionMaksud Ahmed
 
The byproduct of sericulture in different industries.pptx
The byproduct of sericulture in different industries.pptxThe byproduct of sericulture in different industries.pptx
The byproduct of sericulture in different industries.pptxShobhayan Kirtania
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphThiyagu K
 

Dernier (20)

social pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajansocial pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajan
 
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions  for the students and aspirants of Chemistry12th.pptxOrganic Name Reactions  for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The Basics
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communication
 
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
 
Russian Call Girls in Andheri Airport Mumbai WhatsApp 9167673311 💞 Full Nigh...
Russian Call Girls in Andheri Airport Mumbai WhatsApp  9167673311 💞 Full Nigh...Russian Call Girls in Andheri Airport Mumbai WhatsApp  9167673311 💞 Full Nigh...
Russian Call Girls in Andheri Airport Mumbai WhatsApp 9167673311 💞 Full Nigh...
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory Inspection
 
Beyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global ImpactBeyond the EU: DORA and NIS 2 Directive's Global Impact
Beyond the EU: DORA and NIS 2 Directive's Global Impact
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptx
 
Separation of Lanthanides/ Lanthanides and Actinides
Separation of Lanthanides/ Lanthanides and ActinidesSeparation of Lanthanides/ Lanthanides and Actinides
Separation of Lanthanides/ Lanthanides and Actinides
 
JAPAN: ORGANISATION OF PMDA, PHARMACEUTICAL LAWS & REGULATIONS, TYPES OF REGI...
JAPAN: ORGANISATION OF PMDA, PHARMACEUTICAL LAWS & REGULATIONS, TYPES OF REGI...JAPAN: ORGANISATION OF PMDA, PHARMACEUTICAL LAWS & REGULATIONS, TYPES OF REGI...
JAPAN: ORGANISATION OF PMDA, PHARMACEUTICAL LAWS & REGULATIONS, TYPES OF REGI...
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdf
 
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
 
Measures of Dispersion and Variability: Range, QD, AD and SD
Measures of Dispersion and Variability: Range, QD, AD and SDMeasures of Dispersion and Variability: Range, QD, AD and SD
Measures of Dispersion and Variability: Range, QD, AD and SD
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impact
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdf
 
APM Welcome, APM North West Network Conference, Synergies Across Sectors
APM Welcome, APM North West Network Conference, Synergies Across SectorsAPM Welcome, APM North West Network Conference, Synergies Across Sectors
APM Welcome, APM North West Network Conference, Synergies Across Sectors
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introduction
 
The byproduct of sericulture in different industries.pptx
The byproduct of sericulture in different industries.pptxThe byproduct of sericulture in different industries.pptx
The byproduct of sericulture in different industries.pptx
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot Graph
 

The cost of production

  • 1. Harcourt Brace & Company THE COSTS OFTHE COSTS OF PRODUCTIONPRODUCTION Dr. Ram Kumar Phuyal Nepal College of Management, Kathmandu University
  • 2. Harcourt Brace & Company The Costs of Production The Law of Supply Firms are willing to produce and sell a greater quantity of a good when the price of the good is high. This results in a supply curve that slopes upward.
  • 3. Harcourt Brace & Company The Firm’s Objective The economic goal of the firm is to maximize profits.
  • 4. Harcourt Brace & Company A Firm’s Total Revenue and Total Cost Total Revenue The amount that the firm receives for the sale of its product. Total Cost The amount that the firm pays to buy inputs.
  • 5. Harcourt Brace & Company A Firm’s Profit Profit is often referred to as producer surplus. It is the amount a seller is paid minus costs. Profit = Total revenue - Total cost
  • 6. Harcourt Brace & Company Costs as Opportunity Costs A firm’s costs of production include all the opportunity costs of making its output of goods and services.
  • 7. Harcourt Brace & Company Explicit and Implicit Costs A firm’s cost of production include explicit costs and implicit costs. Explicit costs involve a direct money outlay for factors of production. Implicit costs do not involve a direct money outlay.
  • 8. Harcourt Brace & Company Economic Profit versus Accounting Profit Economists include all opportunity costs when measuring costs. Accountants measure the explicit costs but often ignore the implicit costs.
  • 9. Harcourt Brace & Company Economic Profit versus Accounting Profit When total revenue exceeds both explicit and implicit costs, the firm earns economic profit. Economic profit is smaller than accounting profit.
  • 10. Harcourt Brace & Company Economic Profit versus Accounting Profit Revenue Total opportunity costs How an Economist Views a Firm Explicit costs Economic profit Implicit costs
  • 11. Harcourt Brace & Company Economic Profit versus Accounting Profit Revenue Total opportunity costs How an Economist Views a Firm Explicit costs Economic profit Implicit costs Explicit costs Accounting profit How an Accountant Views a Firm Revenue
  • 12. Harcourt Brace & Company Production and Costs A firm’s costs reflect its production process.
  • 13. Harcourt Brace & Company The Production Function The production function shows the relationship between quantity of inputs used to make a good and the quantity of output of that good.
  • 14. Harcourt Brace & Company Marginal Product The marginal product of any input into production is the increase in the quantity of output obtained from an additional unit of that input.
  • 15. Harcourt Brace & Company Marginal Product The marginal product of any input into production is the increase in the quantity of output obtained from an additional unit of that input. Marginal product = Additional output Additional input
  • 16. Harcourt Brace & Company Diminishing Marginal Product Diminishing marginal product is the property whereby the marginal product of an input declines as the quantity of the input increases. Example: As more and more workers are hired at a firm, each additional worker contributes less and less to production because the firm has a limited amount of equipment.
  • 17. Harcourt Brace & Company Diminishing Marginal Product The slope of the production function measures the marginal product of an input, such as a worker. When the marginal product declines, the production function becomes flatter.
  • 18. A Production Function Quantity of Output (cookies per hour) 150 140 130 120 110 100 90 80 70 60 50 40 30 20 10 Number of Workers Hired0 1 2 3 4 5 Production function
  • 19. Harcourt Brace & Company Production Function and Total Costs The relationship between the quantity a firm can produce and its costs determines its pricing decisions. The total-cost curve shows this relationship graphically.
  • 20. Harcourt Brace & Company A Production Function and Total Cost Number of Workers Output (Quantity) Marginal Product of Labor Cost of Factory Cost of Workers Total Cost of Inputs 0 0 $30 $0 $30 1 50 50 30 10 40 2 90 40 30 20 50 3 120 30 30 30 60 4 140 20 30 40 70 5 150 10 30 50 80
  • 21. Total-Cost Curve Total Cost $80 70 60 50 40 30 20 10 Quantity of Output (cookies per hour) 0 20 40 1401201008060 Total-cost curve
  • 22. Harcourt Brace & Company The Various Measures of Cost Costs of production may be divided into fixed costs and variable costs.
  • 23. Harcourt Brace & Company The Various Measures of Cost Fixed costs are those costs that do not vary with the quantity of output produced.
  • 24. Harcourt Brace & Company The Various Measures of Cost Variable costs are those costs that do vary with the quantity of output produced.
  • 25. Harcourt Brace & Company Family of Total Costs Total Fixed Costs (TFC) Total Variable Costs (TVC) Total Costs (TC) TC = TFC + TVCTC = TFC + TVC
  • 26. Family of Total Costs Quantity Total Cost Fixed Cost Variable Cost 0 $ 3.00 $3.00 $ 0.00 1 3.30 3.00 0.30 2 3.80 3.00 0.80 3 4.50 3.00 1.50 4 5.40 3.00 2.40 5 6.50 3.00 3.50 6 7.80 3.00 4.80 7 9.30 3.00 6.30 8 11.00 3.00 8.00 9 12.90 3.00 9.90 10 15.00 3.00 12.00
  • 27. Harcourt Brace & Company Average Costs Average costs can be determined by dividing the firm’s costs by the quantity of output produced. The average cost is the typical cost of each unit of product.
  • 28. Harcourt Brace & Company Family of Average Costs Average Fixed Costs (AFC) Average Variable Costs (AVC) Average Total Costs (ATC)
  • 29. Harcourt Brace & Company Family of Average Costs
  • 30. Harcourt Brace & Company Table 3 Various Measures of Cost Quantity of Bagels/hour Fixed Cost Variable Cost Total Cost AFC AVC ATC Marginal Cost 0 $2.00 $0.00 $2.00 -- -- -- -- 1 2.00 1.00 3.00 $2.00 $1.00 $3.00 $1.00 2 2.00 1.80 3.80 1.00 0.90 1.90 0.80 3 2.00 2.40 4.40 0.67 0.80 1.47 0.60 4 2.00 2.80 4.80 0.50 0.70 1.30 0.40 5 2.00 3.20 5.20 0.40 0.64 1.04 0.40 6 2.00 3.80 5.80 0.33 0.63 0.96 0.60 7 2.00 4.60 6.60 0.29 0.66 0.95 0.80 8 2.00 5.60 7.60 0.25 0.70 0.95 1.00 9 2.00 6.80 8.80 0.22 0.76 0.98 1.20 10 2.00 8.20 10.20 0.20 0.82 1.02 1.40 11 2.00 9.80 11.80 0.18 0.89 1.07 1.60 12 2.00 11.60 13.60 0.17 0.97 1.14 1.80 13 2.00 13.60 15.60 0.15 1.05 1.20 2.00 14 2.00 15.80 17.80 0.14 1.13 1.27 2.20
  • 31. Family of Average Costs Quantity AFC AVC ATC 0 — — — 1 $3.00 $0.30 $3.30 2 1.50 0.40 1.90 3 1.00 0.50 1.50 4 0.75 0.60 1.35 5 0.60 0.70 1.30 6 0.50 0.80 1.30 7 0.43 0.90 1.33 8 0.38 1.00 1.38 9 0.33 1.10 1.43 10 0.30 1.20 1.50
  • 32. Harcourt Brace & Company Marginal Cost Marginal cost (MC) measures the increase in total cost that arises from an extra unit of production. Marginal cost helps answer the following question: How much does it cost to produce an additional unit of output?
  • 33. Harcourt Brace & Company Marginal Cost MC = Change in total cost Change in quantity = TC Q ∆ ∆ MC = Change in total cost Change in quantity = TC Q ∆ ∆
  • 34. Harcourt Brace & Company Marginal Cost Quantity TotalCost MarginalCost Quantity Total Cost Marginal Cost 0 $3.00 — 1 3.30 $0.30 6 $7.80 $1.30 2 3.80 0.50 7 9.30 1.50 3 4.50 0.70 8 11.00 1.70 4 5.40 0.90 9 12.90 1.90 5 6.50 1.10 10 15.00 2.10
  • 35. Harcourt Brace & Company Quick Quiz! Ford’s total cost of producing 4 cars is $225,000 and its total cost of producing 5 cars is $250,000.
  • 36. Harcourt Brace & Company Quick Quiz! What is the average total cost and marginal cost of producing the fifth car?
  • 37. Harcourt Brace & Company Cost Curves and Their Shapes Marginal cost rises with the amount of output produced. At low levels of output, an increase in production will occur at a relatively small cost. Increasing output is more costly when the amount being produced is already high.
  • 38. Cost Curves and Their Shapes Quantity of Output (bagels per hour) Costs $3.00 2.75 2.50 2.25 2.00 1.75 1.50 1.25 1.00 0.75 0.50 0.25 0 1 432 765 98 1413121110
  • 39. Cost Curves and Their Shapes Quantity of Output (bagels per hour) Costs $3.00 2.75 2.50 2.25 2.00 1.75 1.50 1.25 1.00 0.75 0.50 0.25 0 1 432 765 98 1413121110 MC
  • 40. Harcourt Brace & Company Cost Curves and Their Shapes The average total-cost curve is U- shaped. At very low levels of output average total cost is high because fixed cost is spread over only a few units. Average total cost declines as output increases. Average total cost starts rising because average variable cost rises substantially.
  • 41. Harcourt Brace & Company Cost Curves and Their Shapes Quantity of Output (bagels per hour) Costs $3.00 2.75 2.50 2.25 2.00 1.75 1.50 1.25 1.00 0.75 0.50 0.25 0 1 432 765 98 1413121110
  • 42. Harcourt Brace & Company Cost Curves and Their Shapes Quantity of Output (bagels per hour) Costs $3.00 2.75 2.50 2.25 2.00 1.75 1.50 1.25 1.00 0.75 0.50 0.25 0 1 432 765 98 1413121110 ATC AVC AFC
  • 43. Harcourt Brace & Company Relationship Between Marginal Cost and Average Total Cost Whenever marginal cost is less than average total cost, average total cost is falling. Whenever marginal cost is greater than average total cost, average total cost is rising.
  • 44. Harcourt Brace & Company Relationship Between Marginal Cost and Average Total Cost The marginal-cost curve crosses the average-total-cost curve at the efficient scale. Efficient scale is the quantity that minimizes average total cost.
  • 45. Harcourt Brace & Company Relationship Between Marginal Cost and Average Total Cost Quantity of Output (bagels per hour) Costs $3.00 2.75 2.50 2.25 2.00 1.75 1.50 1.25 1.00 0.75 0.50 0.25 0 1 432 765 98 1413121110
  • 46. Harcourt Brace & Company Relationship Between Marginal Cost and Average Total Cost Quantity of Output (bagels per hour) Costs $3.00 2.75 2.50 2.25 2.00 1.75 1.50 1.25 1.00 0.75 0.50 0.25 0 1 432 765 98 1413121110 ATC
  • 47. Harcourt Brace & Company Relationship Between Marginal Cost and Average Total Cost Quantity of Output (bagels per hour) Costs $3.00 2.75 2.50 2.25 2.00 1.75 1.50 1.25 1.00 0.75 0.50 0.25 0 1 432 765 98 1413121110 MC ATC
  • 48. Harcourt Brace & Company Costs in the Long Run For many firms, the division of total costs between fixed and variable costs depends on the time horizon being considered. In the short run some costs are fixed. In the long run fixed costs become variable costs.
  • 49. Harcourt Brace & Company Costs in the Long Run Because many costs are fixed in the short run but variable in the long run, a firm’s long-run cost curves differ from its short-run cost curves.
  • 50. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Economies of scale occur when long- run average total cost falls as the quantity of output increases.
  • 51. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Diseconomies of scale occur when long-run average total cost rises as the quantity of output increases.
  • 52. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Constant returns to scale occur when long-run average total cost stays the same as the quantity of output increases.
  • 53. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Quantity of Cars per Day 0 Average Total Cost
  • 54. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Quantity of Cars per Day 0 Average Total Cost ATC in short run with small factory
  • 55. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Quantity of Cars per Day 0 Average Total Cost ATC in short run with small factory ATC in short run with medium factory
  • 56. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Quantity of Cars per Day 0 Average Total Cost ATC in short run with small factory ATC in short run with medium factory ATC in short run with large factory
  • 57. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Quantity of Cars per Day 0 Average Total Cost
  • 58. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Quantity of Cars per Day 0 Average Total Cost ATC in long run
  • 59. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Quantity of Cars per Day 0 Average Total Cost Economies of scale ATC in long run
  • 60. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Quantity of Cars per Day 0 Average Total Cost Economies of scale ATC in long run Constant returns to scale
  • 61. Harcourt Brace & Company U-Shaped Long-Run Average Total Cost Quantity of Cars per Day 0 Average Total Cost Economies of scale ATC in long run Diseconomies of scale Constant returns to scale
  • 62. Harcourt Brace & Company Quick Quiz! When Boeing produces 9 jets per month, its long-run total cost is $9.0 million per month.
  • 63. Harcourt Brace & Company Quick Quiz! When Boeing produces 10 jets per month, its long-run total cost is $9.5 million per month.
  • 64. Harcourt Brace & Company Quick Quiz! Does Boeing exhibit economies or diseconomies of scale?
  • 65. Harcourt Brace & Company Conclusion The goal of firms is to maximize profit, which equals total revenue minus total cost. Some costs are explicit. Other costs, such as opportunity costs, are implicit. A firm has fixed and variable costs. Fixed costs don’t vary with quantities produced; variable costs do.
  • 66. Harcourt Brace & Company Conclusion Average total cost is total cost divided by the quantity of output. Marginal cost is the amount total cost rises if output is increased by one unit. Marginal cost generally rises with the quantity of output; average total cost first falls as output increases and then eventually rises with further output.
  • 67. Harcourt Brace & Company Conclusion A firm’s costs often depend on the time horizon being considered. Many costs are fixed in the short run but variable in the long run. When the level of production changes, average total cost may rise more in the short run than in the long run.