SlideShare a Scribd company logo
1 of 44
Download to read offline
S
      &
M r
          January 4, 2012
T    ,w ’
    b ...
1/ SALES
You need

Sales
You need

Sales GUYS
2/ pricing
Complex pricing
Simple pricing
Unlimited
Keep your Pricing
 Short
   and
 Simple
and one more thing about
        ricing ...
Don’t Do FREE
 even for the best reference in the world
even for the best reference in the universe
3/ Customers
YOU choose your
   customer*

*as much as they choose you
Active
reference
is the best of all marketing
4/ YOURSELF
H w   G   ?
H ww   Cr   r   v   ?
Competition
Medical image Management
                          BigCo              SmallCo




Global Solution   BigCo      Price   Innovation (TTM) Involvement   Integration
Medical image Management
                     BigCo           SmallCo           Telemis




Global Solution   BigCo      Price     Innovation (TTM) Involvement   Integration
Think about how
     unique
    you are
Q   ?
BACKUP slides
A       I’
    v rfr
      f, ...
1 VIDEO to watch
2 BOOKs to read
1 SALES TRAINING to attend
Thinking outside the box
11.
Marketing is not a
line in the budget,
 it’s an innovation

More Related Content

Similar to Brussels Founder Institute: Sales & Marketing

Marketing Trend Report 2012
Marketing Trend Report 2012Marketing Trend Report 2012
Marketing Trend Report 2012
Pim van Geest
 
Pimmarketingtrendrapport2012 31jan-120208010628-phpapp01
Pimmarketingtrendrapport2012 31jan-120208010628-phpapp01Pimmarketingtrendrapport2012 31jan-120208010628-phpapp01
Pimmarketingtrendrapport2012 31jan-120208010628-phpapp01
Jaap Van Oirschot
 
Chap013
Chap013Chap013
Chap013
ftsutton
 
EPSON SEMINAR on Business Mindsetting..pptx
EPSON SEMINAR on Business Mindsetting..pptxEPSON SEMINAR on Business Mindsetting..pptx
EPSON SEMINAR on Business Mindsetting..pptx
SevBlanco
 

Similar to Brussels Founder Institute: Sales & Marketing (20)

Workshop: Tips for the year ahead (Dec 2012)
Workshop: Tips for the year ahead (Dec 2012)Workshop: Tips for the year ahead (Dec 2012)
Workshop: Tips for the year ahead (Dec 2012)
 
The psychology of selling
The psychology of selling The psychology of selling
The psychology of selling
 
Essay On What Is Strategy
Essay On What Is StrategyEssay On What Is Strategy
Essay On What Is Strategy
 
Successful Marketing Plan
Successful Marketing PlanSuccessful Marketing Plan
Successful Marketing Plan
 
IT Marketing
IT MarketingIT Marketing
IT Marketing
 
Marketing Trend Report 2012
Marketing Trend Report 2012Marketing Trend Report 2012
Marketing Trend Report 2012
 
Pim Marketing Trendrapport 2012
Pim Marketing Trendrapport 2012   Pim Marketing Trendrapport 2012
Pim Marketing Trendrapport 2012
 
Pimmarketingtrendrapport2012 31jan-120208010628-phpapp01
Pimmarketingtrendrapport2012 31jan-120208010628-phpapp01Pimmarketingtrendrapport2012 31jan-120208010628-phpapp01
Pimmarketingtrendrapport2012 31jan-120208010628-phpapp01
 
9 Experts on Rethinking Demand Generation: Strategically Target Your Content ...
9 Experts on Rethinking Demand Generation: Strategically Target Your Content ...9 Experts on Rethinking Demand Generation: Strategically Target Your Content ...
9 Experts on Rethinking Demand Generation: Strategically Target Your Content ...
 
Chap013
Chap013Chap013
Chap013
 
Applying Six Sigma to Marketing
Applying Six Sigma to MarketingApplying Six Sigma to Marketing
Applying Six Sigma to Marketing
 
EPSON SEMINAR on Business Mindsetting..pptx
EPSON SEMINAR on Business Mindsetting..pptxEPSON SEMINAR on Business Mindsetting..pptx
EPSON SEMINAR on Business Mindsetting..pptx
 
Marketing for small businesses 2012
Marketing for small businesses 2012Marketing for small businesses 2012
Marketing for small businesses 2012
 
Startup Bootcamp Lean Marketing for Startups
Startup Bootcamp Lean Marketing for StartupsStartup Bootcamp Lean Marketing for Startups
Startup Bootcamp Lean Marketing for Startups
 
Tips&Tricks4
Tips&Tricks4Tips&Tricks4
Tips&Tricks4
 
Marketing | Buzzle.com
Marketing | Buzzle.comMarketing | Buzzle.com
Marketing | Buzzle.com
 
Three lessons in practical marketing, or applying 4 Ps in real-life situation
Three lessons in practical marketing, or applying 4 Ps in real-life situationThree lessons in practical marketing, or applying 4 Ps in real-life situation
Three lessons in practical marketing, or applying 4 Ps in real-life situation
 
Solutions Marketing at IBM - an observation
Solutions Marketing at IBM - an observationSolutions Marketing at IBM - an observation
Solutions Marketing at IBM - an observation
 
Future of consultative selling
Future of consultative sellingFuture of consultative selling
Future of consultative selling
 
Intro tomarketing
Intro tomarketingIntro tomarketing
Intro tomarketing
 

More from Patrice Roulive

More from Patrice Roulive (12)

MBTI en pratique
MBTI en pratiqueMBTI en pratique
MBTI en pratique
 
Passionate People: Lean Startup
Passionate People: Lean StartupPassionate People: Lean Startup
Passionate People: Lean Startup
 
David vs Goliath
David vs GoliathDavid vs Goliath
David vs Goliath
 
Brussels Founder Institute: Cofounders, Values, Hiring
Brussels Founder Institute: Cofounders, Values, Hiring Brussels Founder Institute: Cofounders, Values, Hiring
Brussels Founder Institute: Cofounders, Values, Hiring
 
Passionate People: Manger mieux pour vivre mieux: les vrais/faux de l’aliment...
Passionate People: Manger mieux pour vivre mieux: les vrais/faux de l’aliment...Passionate People: Manger mieux pour vivre mieux: les vrais/faux de l’aliment...
Passionate People: Manger mieux pour vivre mieux: les vrais/faux de l’aliment...
 
Passionate People: Why and How to measure statistics on your website
Passionate People: Why and How to measure statistics on your websitePassionate People: Why and How to measure statistics on your website
Passionate People: Why and How to measure statistics on your website
 
Passionate People: From an IDEA to an APP
Passionate People: From an IDEA to an APPPassionate People: From an IDEA to an APP
Passionate People: From an IDEA to an APP
 
2010 the year of eReading
2010 the year of eReading2010 the year of eReading
2010 the year of eReading
 
Entrepreneuriat: retour d’expĂ©rience
Entrepreneuriat: retour d’expĂ©rienceEntrepreneuriat: retour d’expĂ©rience
Entrepreneuriat: retour d’expĂ©rience
 
La qualité, un choix personnel ou imposé - Passionate People
La qualité, un choix personnel ou imposé - Passionate PeopleLa qualité, un choix personnel ou imposé - Passionate People
La qualité, un choix personnel ou imposé - Passionate People
 
Innovating In Large Organizations (Passionate People)
Innovating In  Large  Organizations  (Passionate People)Innovating In  Large  Organizations  (Passionate People)
Innovating In Large Organizations (Passionate People)
 
Global IT Solutions - Passionate People
Global IT Solutions - Passionate PeopleGlobal IT Solutions - Passionate People
Global IT Solutions - Passionate People
 

Recently uploaded

!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...
!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...
!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...
DUBAI (+971)581248768 BUY ABORTION PILLS IN ABU dhabi...Qatar
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
daisycvs
 
Structuring and Writing DRL Mckinsey (1).pdf
Structuring and Writing DRL Mckinsey (1).pdfStructuring and Writing DRL Mckinsey (1).pdf
Structuring and Writing DRL Mckinsey (1).pdf
laloo_007
 
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan CytotecJual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
ZurliaSoop
 
Mckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for ViewingMckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for Viewing
Nauman Safdar
 

Recently uploaded (20)

Falcon Invoice Discounting: Unlock Your Business Potential
Falcon Invoice Discounting: Unlock Your Business PotentialFalcon Invoice Discounting: Unlock Your Business Potential
Falcon Invoice Discounting: Unlock Your Business Potential
 
!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...
!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...
!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...
 
Rice Manufacturers in India | Shree Krishna Exports
Rice Manufacturers in India | Shree Krishna ExportsRice Manufacturers in India | Shree Krishna Exports
Rice Manufacturers in India | Shree Krishna Exports
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
 
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
 
Phases of Negotiation .pptx
 Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business Growth
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
 
Arti Languages Pre Seed Teaser Deck 2024.pdf
Arti Languages Pre Seed Teaser Deck 2024.pdfArti Languages Pre Seed Teaser Deck 2024.pdf
Arti Languages Pre Seed Teaser Deck 2024.pdf
 
BeMetals Investor Presentation_May 3, 2024.pdf
BeMetals Investor Presentation_May 3, 2024.pdfBeMetals Investor Presentation_May 3, 2024.pdf
BeMetals Investor Presentation_May 3, 2024.pdf
 
Cannabis Legalization World Map: 2024 Updated
Cannabis Legalization World Map: 2024 UpdatedCannabis Legalization World Map: 2024 Updated
Cannabis Legalization World Map: 2024 Updated
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Buy gmail accounts.pdf buy Old Gmail Accounts
Buy gmail accounts.pdf buy Old Gmail AccountsBuy gmail accounts.pdf buy Old Gmail Accounts
Buy gmail accounts.pdf buy Old Gmail Accounts
 
Structuring and Writing DRL Mckinsey (1).pdf
Structuring and Writing DRL Mckinsey (1).pdfStructuring and Writing DRL Mckinsey (1).pdf
Structuring and Writing DRL Mckinsey (1).pdf
 
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan CytotecJual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
 
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
 
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAIGetting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
 
Mckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for ViewingMckinsey foundation level Handbook for Viewing
Mckinsey foundation level Handbook for Viewing
 

Brussels Founder Institute: Sales & Marketing