The document discusses the development of Agilys' shopping assistant app. It was created by a team of 7 people over 6 months and is available on iOS, Windows Phone 7, and Android. The app aims to be useful, easy, fast, and convenient for shoppers. It launched on March 8, 2011 and reached the top 4 of apps within a week. The document provides an overview of smartphone OS market shares and technologies used to build the shopping assistant.

1. Smart
applica+ons
for
smart
shoppers
Pasionnate
People
24.3.11
Confiden'al

2. Introducing
Agilys
CREATION
:
6
MONTHS
AGO
TEAM
:
7
PEOPLE
TECHNOLOGIES
:
IOS,
WINDOWS
PHONE
7,
ANDROID
PRODUCT
:
SHOPPING
ASSISTANT
Confiden'al

3. The
Shopping
Assistant
Modules

4. The
Story
of
myShopi
¨

5. A
mul8tude
of
exis8ng
apps
Intermarché
Carrefour
Leclerc
Auchan
Sainsbury
Casino
Waitrose
Asda
Albert
Hein
Migros
Grocery
IQ
Groceries
ShoppingList
Tesco
Shopper
Shopshop
Confiden'al
Sources:
Team
analysis
Agilys,
nov
2010
(21
Apps)

6. Primary
objec8ves
USEFUL
EASY
FAST
CONVENIENT
-­‐>
An
APP
we
really
use.

7. Prototype
on
paper

8. Development
–
4
x
ALPHA
Confiden'al

9. Development
–
BETA
Confiden'al

10. Launch
:
8
March
2011
Confiden'al

11. TOP
4
:
17
March
2011
Confiden'al

12. Smartphone
OS
iPhone
Androïd
Windows
BlackBerry
Tablet
Web
App
Confiden'al

13. Android
Confiden'al

14. Windows
Phone
7.0
Confiden'al

15. Technologies
for
smart
assistant
1.
User
Interface
2.
Major
Smartphone
OS
&
Tablet
OS
3.
Products
Database
4.
Very
Fast
Engine,
Sync
Engine
5.
Promo'ons,
Recipes,
Shops,
Allergies
Confiden'al

16. Renaud
Gryspeerdt
–
CTO
renaud@agilys.com
0495/24.75.08
Stay
tuned
on
www.myShopi.be
Confiden'al

17. Overview
of
smartphone
usage
Apple
leads
the
path
Smartphone OS market share by request in Belgium
3%
4%
4%
iPhone
17%
Symbian
Windows Mobile
Android
RIM
72%
“The
average
iPhone
user
browses
10x
more
on
internet
sites
than
any
other
smartphone
user.”
Telecom
Execu've
Sources:
The
House
Of
Marke'ng

18. Professional
proto
:
MockApp
hfp://mockApp.com