6. 1. strategy is the set of planned actions managers take to help a
company meet its objectives.
!
2. an organization's plan for success - the collection of intentional
decisions a company makes to give itself the best chance to thrive
and differentiate from competitors. That means every single
decision, if it is made intentionally and consistently, will be part of
overall strategy.
[ S T R AT E G Y ]
( N O U N )
7. 1. strategy is the set of planned actions managers take to help a
company meet its objectives.
!
2. an organization's plan for success - the collection of intentional
decisions a company makes to give itself the best chance to thrive
and differentiate from competitors. That means every single
decision, if it is made intentionally and consistently, will be part of
overall strategy.
How do we differentiate?
[ S T R AT E G Y ]
( N O U N )
13. 1. to picture in the mind; imagine
[ E N V I S I O N ]
( V E R B )
not solve!
14. - NO SECTIONS
- ONLY 1 PRODUCT CALLED DSA*
- SAME AMOUNT OF PEOPLE
- SAME VISION & GOALS
You are all still part of the management team.
Set up a structure to organize, divide work,
meet and run the department!
6 0M I N U T E S
* Dynamic Service App
15. G O A L S
V I S I O N
I D E A S
TA R G E T S
G I V E N
W H AT I S T H E M O S T I M P O RTA N T T H I N G
T O D O T H E N E X T M O N T H F O R T H I S
G R O U P T O S U C C E E D ?
16. U N O R D E R E D O R D E R E D
C O M P L I C AT E DC O M P L E X
S I M P L EC H A O S
Sense > Analyse > Respond
Sense > Categorize > Respond
Probe > Sense > Respond
Act > Sense > Respond
Known causality (obvious)
Predictable
Repeatable
Best practice
Knowledge causality (experts)
Cause & effect not evident
Many solutions
Good practice
Retrospective causality
(experiment)
Unpredictable outcomes
Emergent practice
Fail safe experiments
Incoherent causality (stabilize)
No cause & effect seen
Enter for innovation,
otherwise stabilize
Novel practice
D I S O R D E R
E F F ECTI VENES S
MAT TE RS
E F FI C I EN CY
MAT TE RS
C Y N E F I N
19. Culture = habits of a group that form over
time due to rewards. What do we reward?
50% of initiatives fail -
how will we win?
Who has something to loose? How will they
act? What will others gain in return?
What are we up against - power, budgets,
incentives & rewards, routines, jobs?
Persuasion, negotiation, laws and force - all political methods
to make change happen. Neither is very effective.
20. by
MICHAEL ROZENBERG
For more info please contact me on Twitter on @mrozenberg.
For the facilitators guide accompanying this slide deck please visit
michaelrozenberg.se/media