The document outlines plans for a new restaurant serving local specialties in Aizu, Fukushima. The restaurant aims to allow customers both from the local area and outside to experience dishes using fresh, homegrown ingredients. The business philosophy is to always serve delicious meals and entertain customers with a smile. Success will require understanding customer needs, maintaining clean facilities, and clear communication.

1. Group D
s1170217 Narumi Watanabe
s1170219 Keiko Igarashi
s1170221 Riho Ito
s1170224 Haruka Otaka

2. Introduction
We're hoping to open a restaurant of local specialties. Purpose that we open the restaurant
is that we want not only the people of Aizu but also people of outside prefecture to eat and
know the local specialties.
We will work in restaurant. The content of work is serving a meal for guest.
Philosophy
Always serve a delicious meal and entertain the customer with in split and a smile.
Target
The customer of the wide generation.
Prospect
In the short term, we need to answer the needs of customers to follow the fashion. On the
other hand, in the long term, we have to make a standard menu, and it is necessary to
strongly impress a customer with a restaurant. Furthermore, it is necessary to develop the
new menu that a customer does not get tired of a conventional menu. The most necessary
thing to change the industry is having the customer requirements and know the
circumstance.
Strengths and core competencies
The important thing to success, we think over we delight a customer than the profit. And,
customers can taste local cooking which we can taste only in the area. That is our greatest
strength. In this company, each person should contribute to our new company. For
example, she can take the smooth correspondence to the customer or the communication.
Because supporting the customer that she trained by a part-time job, the linguistic ability
that I learned so far.

3. Purpose
To eat and know the local specialties for customer.
To make the customer felled pleasure of eating through a meal.
To provide the customer a better space for talking and relaxation,
To eat our meal for many people of Aizu but also people of outside prefecture.
Type of products OR services sold
Restaurant serving country dishes using fresh food which is homegrown.
Examples of how this might benefit professionals / customers
Because we put the private dining room and the counter,
the customer enjoy our meal and conversation freely.
And, customer can taste country dishes using fresh food which is homegrown.
Contact Details and Office Location
Please go pit the platform of Aizu-Wakamatsu station and
go straight the front way of the station.
Next, turn right the second corner.
You will see the restaurant on your right.
Location of our office:
Tyuo,Aizu-Wakamatsu,
Fukushima,956-0037

4. Importance of the documents for launching business
To make the customer felled pleasure of eating through a meal,
we should think over delight of customer than our profit.
To eating our meal to customer as long as possible, we have to
known to customers that they can taste the local cooking which they
can taste only in the area at our restaurant.
To relax to customer, it is important to endeavor not only the menu
but also the store decors.

5. We have to answer the needs of customer to follow the fashion and
make a classic menu.
Because our restaurant handle the food, so, it is important to keep
the restaurant clean.
It is important to communicate with the customer.
Always serve a delicious meal
Always entertain the customer with split
Always smile

6. Logical arrangement
There are some things to prepare.
・Found
・Location
・Worker
・Product management
・Prospect of sales
・Decide the business philosophy

7. Business philosophy
Below is the reason for being mission statement and its guiding
principle.
Clarify own purpose, stance, and managerial approach by showing
corporate principles. By it, to be able to show the own company
original significance of existence different from the other
companies for a customer, a stockholder, a client, society.
Our business philosophy is that “Always serve a delicious meal
and entertain the customer with in split and a smile.”

8. The major headings
・Logical arrangement: Because, it indicate the necessary things for
launching business.
・Business philosophy: Because, it indicate the course for
launching business.
The questions
・What is important business philosophy for launching business?
: Because, it is important for deciding the business philosophy to
decide the course.
・What do it in the restaurant?
: Because, it is important for launching business to indicate the detail
of the business.

9. The key words
・The local specialties
: Because, it is main product.
・The restaurant
: Because, it is medium of business.
・Business philosophy
: Because, it indicate the course for launching business.