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MarkProf 2012 Sales and Marketing Leadership Bootcamp
MarkProf 2012 Sales and Marketing
      Leadership Bootcamp

• About MarkProf

• Our Founders

• Our Alumni

• The Bootcamp
ABOUT MARKPROF
MARKPROF
Established in 2004, MarkProf Foundation provides
talented graduating students a resume-equalizing
  training for students not coming from exclusive
                       schools.
These 25 students go through a FREE 7-week
intensive bootcamp to learn from the best industry
      practitioners and mentors in the fields of
        marketing and sales management.
Finishing the bootcamp is not the end, but the
beginning of the journey to excellence.
OUR FOUNDERS
                  Diosdado Salvador, Jr.
                    First Regional President, J&J ASEAN Consumer Group of Companies
                    Lead Consultant, RGC Group of Companies
                    Board Adviser, Lamoiyan Corporation
                    Member of the Board of Directors, Del Sol Foods Inc.
                    Chairman & President, FoneNet International Corp.
                    Awardee, Asia Pacific Agora Award for Marketing Excellence


Josiah Go
 First and only Filipino to complete the INSEAD Blue Ocean Strategy
  qualification process
 Chair and Chief Marketing Strategist, Mansmith and Fielders, Inc.
 Chair, Noah Ventures, Inc. & Gosingtian Ventures, Inc.
 Awardee, The Outstanding Young Men of the Philippines and Ten
  Outstanding Young Persons of the World for Business Education
 Awardee, Lifetime Achievement Award, Association of Marketing
  Educators
 Agora Awardee, Philippine Marketing Association
OUR ALUMNI
We pride ourselves with 8 batches of brilliant graduates we've produced over the past
years. A few names included in our excellent alumni roster are:


Darlyn Ty - Owner, Belle De Jour Power Planners and the 2010
Young Market Masters Awardee for Entrepreneurial Marketing

Jonathan Joson- Executive Director, Media Contacts and 2011
Young Market Masters Awardee for Digital Marketing

Tina Vaswani – Section Manager, Global Physical Distribution IT
Service Operations, Procter & Gamble

Eugen Soriano- Marketing Manager, Splash Corporation

Jem Perez - Brand Manager, Beach Hut

Reynaldo Gabunada Jr. - Brand Manager, Nestle Malaysia

J-anne Gaurino, Brand Manager, J&J Philippines

Mea Guinhawa - Product Manager, GlaxoSmithKline

AR Polinar - Brand Manager, Adidas
THE BOOTCAMP RECRUITMENT PROCESS
A HOLISTIC APPROACH TO
       SALES AND MARKETING

Consumer InsightingTurnaround Marketing
 Turning your Passion into a Profession
    360 Degree Brand Activation Essence
                  Brand DNA / Brand
Advertising Workshop
                Word of Mouth Marketing
  Customer Development 101
             Creating a Filipino Brand
What do we to teach our trainees?
        •   Advanced marketing and sales knowledge
             – Practical not theoretical
             – Current and forward-looking
        •   Leadership that inspires action
             – Knowing how to lead others in order to make things happen
        •   Relevant Assertiveness
             – Knowing when to speak up
             – Knowing when to shut up
        •   Critical and Evaluative Thinking
             – Clear logical link
             – Breaking ideas apart and creating deeper frameworks
        •   Think Big and Out of the Box thinking
             – See new and varied opportunities
             – Unafraid to challenge norms
        •   Social Skills
             – Sensitivity and respectfulness
             – Working with various personalities
ALUMNI TESTIMONIALS
ALUMNI TESTIMONIALS
ALUMNI TESTIMONIALS
ALUMNI TESTIMONIALS
Unlock your potential.
Jumpstart your career.
Be one of the best in sales and
marketing.
Be one of the Top 25.

    Facebook.com/MarkProfTop25
    www.MarkProf.org

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MarkProf Marketing Leadership Bootcamp 2012

  • 1. MarkProf 2012 Sales and Marketing Leadership Bootcamp
  • 2. MarkProf 2012 Sales and Marketing Leadership Bootcamp • About MarkProf • Our Founders • Our Alumni • The Bootcamp
  • 4. Established in 2004, MarkProf Foundation provides talented graduating students a resume-equalizing training for students not coming from exclusive schools.
  • 5. These 25 students go through a FREE 7-week intensive bootcamp to learn from the best industry practitioners and mentors in the fields of marketing and sales management.
  • 6. Finishing the bootcamp is not the end, but the beginning of the journey to excellence.
  • 7. OUR FOUNDERS Diosdado Salvador, Jr.  First Regional President, J&J ASEAN Consumer Group of Companies  Lead Consultant, RGC Group of Companies  Board Adviser, Lamoiyan Corporation  Member of the Board of Directors, Del Sol Foods Inc.  Chairman & President, FoneNet International Corp.  Awardee, Asia Pacific Agora Award for Marketing Excellence Josiah Go  First and only Filipino to complete the INSEAD Blue Ocean Strategy qualification process  Chair and Chief Marketing Strategist, Mansmith and Fielders, Inc.  Chair, Noah Ventures, Inc. & Gosingtian Ventures, Inc.  Awardee, The Outstanding Young Men of the Philippines and Ten Outstanding Young Persons of the World for Business Education  Awardee, Lifetime Achievement Award, Association of Marketing Educators  Agora Awardee, Philippine Marketing Association
  • 8. OUR ALUMNI We pride ourselves with 8 batches of brilliant graduates we've produced over the past years. A few names included in our excellent alumni roster are: Darlyn Ty - Owner, Belle De Jour Power Planners and the 2010 Young Market Masters Awardee for Entrepreneurial Marketing Jonathan Joson- Executive Director, Media Contacts and 2011 Young Market Masters Awardee for Digital Marketing Tina Vaswani – Section Manager, Global Physical Distribution IT Service Operations, Procter & Gamble Eugen Soriano- Marketing Manager, Splash Corporation Jem Perez - Brand Manager, Beach Hut Reynaldo Gabunada Jr. - Brand Manager, Nestle Malaysia J-anne Gaurino, Brand Manager, J&J Philippines Mea Guinhawa - Product Manager, GlaxoSmithKline AR Polinar - Brand Manager, Adidas
  • 10. A HOLISTIC APPROACH TO SALES AND MARKETING Consumer InsightingTurnaround Marketing Turning your Passion into a Profession 360 Degree Brand Activation Essence Brand DNA / Brand Advertising Workshop Word of Mouth Marketing Customer Development 101 Creating a Filipino Brand
  • 11. What do we to teach our trainees? • Advanced marketing and sales knowledge – Practical not theoretical – Current and forward-looking • Leadership that inspires action – Knowing how to lead others in order to make things happen • Relevant Assertiveness – Knowing when to speak up – Knowing when to shut up • Critical and Evaluative Thinking – Clear logical link – Breaking ideas apart and creating deeper frameworks • Think Big and Out of the Box thinking – See new and varied opportunities – Unafraid to challenge norms • Social Skills – Sensitivity and respectfulness – Working with various personalities
  • 16. Unlock your potential. Jumpstart your career. Be one of the best in sales and marketing. Be one of the Top 25. Facebook.com/MarkProfTop25 www.MarkProf.org

Notes de l'éditeur

  1. (Ferns, we can say that we start from more than 1000 plus submissions trimmed down to the top 200 by first screening phase then down to 100 sa 2 nd screening phase and finally to the top 25 at the end of the whole process. Tapos we can say that these applicants are screened by different industyr leaders and professionals)