The document summarizes a stakeholder luncheon about using social media for business. It discusses how most Americans believe companies should have a social media presence and how social media can benefit businesses in many ways such as brand awareness, sales leads, recruiting, reputation management, and customer service. It then provides tips for creating a social media plan including goals, resources, content ideas, roles, and an evaluation strategy. Finally, it discusses popular social media channels like LinkedIn, Facebook, and Twitter and their characteristics as well as examples of how some organizations are using social media.

1. September Stakeholder Luncheon September 8, 2009 11:30 a.m. – 1:30 p.m.

2. Panel Sponsor: Wares Table Sponsors: Thanks to Renier Construction for the Audio-Visual Equipment.

3. Principal & Social Media Strategist

4. Sandy Blanquera Is Social Media Good for Business?

5. Join the race to use Social Media for business.

16. Founder

18. Watch, Listen, Learn http://www.pyzam.com/funnypictures

19. Experiment

20. Focus on Relationships http://www.innocentenglish.com/funny-amazing-pictures-videos/cute-kitten-puppy-animal-pics/cute-animals-2.html

21. Begin with the individual. Do business with this guy? Or with this guy?

22. Be Genuine

23. Set goals

24. Integrate http://www.guzer.com/photo/animals_technology.php

25. Getting Help Option A Target specific projects Option B

26. Ohio Farm Bureau & Social Media

27. National Meningitis Association on Facebook

28. MORPC on Twitter

29. Manager of the Applications and Development Group

31. Questions?

32. Thank you for attending Drive safely!

33. Thanks again to the sponsors of the luncheon