My slides presented at the 2010 International Symposium on Online Journalism at Austin, TX.

1. The Logic of Journalism Innovation: The Case of the Knight News Challenge Seth Lewis University of Texas at Austin University of Minnesota (fall 2010) sethlewis.org

2. Professional Control vs. Participatory Openness

3. Professional Logic (of gatekeeping control over content) Participatory Logic (of distributed openness and collective control)

4. News subsidy Non-profit/alternative For-profit/corporate Professional Logic Participatory Logic News assembly Q1 Q2 Q3 Q4 Legacy Mdia

5. How do news innovators negotiate this tension?

6. Profession  Practice Occupational ideology  Demystified activity Proprietary control  Open-source sharing

7. Practice Open Tools 3 parts to making the tension unproblematic

8. “ Pulling apart” journalism Preserving best principles … Discarding bad habits

9. “ Ferrying the values” “ important values that we want to save from the old world of journalism and make sure that they make it into the new world that is being born now”

10. Participation as a new ethic That journalism should be participatory

11. Putting faith in the public Individual expertise  Collective intelligence Gatekeeping  Community management ‘ Content’  Connectivity

12. Can these be sustained? Audience and attention Long-term funding models Moving from ‘ideas to institutions’

13. What is the “logic” of news innovation? De-ideological, de-professionalized Bridges old and new values Needs help in “scaling up”

14. Thanks. Seth Lewis sethlewis.org