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STEEL SECTOR



               PRESENTED BY:
               Swagata sengupta
               Priyanka goswami
               Rupesh pradhan
               Shashank shekher singh

STEEL SECTOR                        1
INTRODUCTION
 Steel is crucial to the development of any modern
  economy and is considered to be the backbone of
  human civilisation.
 It is a product of a large and technologically complex
  industry having strong forward and backward linkages
  in terms of material flows and income generation.




              STEEL SECTOR                            2
Segments of steel




        STEEL SECTOR   3
HISTORY




  Source: IISI


          Stages in Global Production of Steel
                 STEEL SECTOR                    4
Crude steel production
  (in million tonnes)

                     RUSSIA, 68.7
   INDIA, 72.2



  UNITED
STATES, 86.2


  JAPAN, 107.6

                                    CHINA, 683.2




      STEEL SECTOR                                 5
OUTLOOK
 Indian Steel Co. acquiring stakes in the foreign firms to become global
    leaders.
   Target to achieve an export ratio of around 25% of total production.
   Target of 110mT by 2020.
   Demand in automobile and infrastructure will lead to growth in steel
    industry
    Per capita consumption is 40 kg compare to 150kg globally, which has
    potential ahead.
   Shortage of Cocking coal will be huge challenge.
    World steel demand to double in next 25 years, a huge opportunities
    for the steel industry.
   Upcoming Budget certainly will have great impact on steel industry
    future.




                        STEEL SECTOR                                        6
Steel production in india
 Indian steel industry is poised for rapid growth.


 Rapid rise in production has resulted in India becoming the
  4th largest producer of crude steel and the largest producer
  of DRI in the world

 Total crude steel production in India for 2010-11 was around
  69 million tonnes and it’s expected to increase to nearly 110
  million tonnes by 2012-13. Further, if the proposed expansion
  plans are implemented, India may become the second largest
  crude steel producer in the world by 2015-16.

                  STEEL SECTOR                               7
BASED ON OWNERSHIP

PUBLIC                          PRIVATE
                                 TATA-CORUS
 SAIL                           ESSAR
 VISAKHAPATNAM STEEL            ISPAT
    PLANT
                                 JSW STEEL LIMITED
   FERRO SCRAP NIGAM
    LIMITED                      MUKAND LIMITED
   BIRD GROUP OF COMPANIES
   SPONGE IRON INDIA LIMITED
   MECON LIMITED
   BHARAT REFRACTORIES
    LIMITED




                STEEL SECTOR                          8
TOP 5 STEEL PRODUCING COMPANIES
          (GLOBAL) 2011

         97.2
 100
  80
  60                  44.4         43.3         39.1     37.7
  40
  20
   0
       Arcelor   Hebei group    Baosteel   POSCO       Wuhan
       Mittal                    group                 group


                          (IN MILLION TONNES)
                 STEEL SECTOR                                   9
STEEL PRODUCTION (DOMESTIC)
           2011


                    23.5
     13.5


                                      3             7.15

SAIL (mmt)
             TATA steel(mt)
                              Rashtriya Ispat
                                 Nigam          JSW STEELS
                                                   (mt)



              STEEL SECTOR                                   10
Global Scenario
 In 2011 the world crude steel production reached
  1518 million tonnes (mt) and showed a growth of
  6.2% over 2010.

 China remained the world’s largest crude steel
  producer in 2011 (684 mt) followed by Japan (108
  mt), the USA (86.4 mt) and India (72.2 mt; prov)
  at the 4th position (72.2 mt).

 Per capita finished steel consumption in 2011 is
  estimated at 215 kg for world and 460 kg for China.
              STEEL SECTOR                              11
Issues and concerns




  STEEL SECTOR        12
Job opportunities in steel sector

 General Managers           1. Support Managers:
 Plant Managers              Human Resources
 Production Managers         Purchasing
 Production Control          Finance
 Sales Managers              Information
 Sales Representatives         Technology
 Technical Support
 Marketing managers
 A/c managers
              STEEL SECTOR                          13
CHALLENGES FOR THE MANAGERS
                        SUPPLY

                       DEMAND

                      BARRIERS TO ENTRY
                       COMPETITION

                      BARGAINING POWER
                      OF THE CUSTOMERS


       STEEL SECTOR                   14
Growth Drivers
 Key Growth Drivers:
  Construction, Automobiles, Infrastructure, Consume
 r durable, oil and Gas.

 Huge source iron ore, Cheap Labour, quality man
  power.

 Mostly Steel plants are located near the Raw material
  Sources.

 Reduction in custom duty in respect of non-alloy
  steel production. STEEL SECTOR                      15
 222 Memorandum of Understandings (MOU) have
  been signed with various states for planned
  capacity of around 276 million tonnes by 2019-20.

 Increase in the demand of steel in India is
  expected to be 14% against the global average of 5-
  6% due to its strong domestic economy, massive
  infrastructure needs and expansion of industrial
  production.

 Infrastructure projects (like Golden Quadrilateral
  and Dedicated Freight Corridor) will give boost to
  the demand in the steel sector in near future.

              STEEL SECTOR                              16
SWOT ANALYSIS
Strengths                              Weaknesses

1. Availability of iron ore and coal   1. Unscientific mining
2. Low labour wage rates               2. Coking coal import dependence
3. Abundance of quality manpower       3. Low R&D investment
4. Mature production base              4. Inadequate infrastructure



Opportunities                          Threats

1. Unexplored rural market             1. China becoming net exporter
2. Growing domestic demand             2. Protectionism in the West
3. Exports                             3. Dumping by competitors
4. Consolidation                       4. Global economic slowdown



                    STEEL SECTOR                                          17
• Investment in infrastructure is crucial to step up demand for
  steel.


• Supply may have to be rationalized in line with the demand
 (Dom + exports).

 • Integrated Mills would hold the key in future growth of
   Indian Steel supplies.

• New technologies to use indigenous natural resources would
  have to be developed.

                 STEEL SECTOR                                14
•   WSA(world steel authority)
•   Ministry of steel
•   http://www.steelpeople.com/special.html
•   http://en.wikipedia.org/wiki/Steel
•   Economic times


              STEEL SECTOR                    19
THANK YOU

  ANY QUESTIONS




STEEL SECTOR      20

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Steel copy

  • 1. STEEL SECTOR PRESENTED BY: Swagata sengupta Priyanka goswami Rupesh pradhan Shashank shekher singh STEEL SECTOR 1
  • 2. INTRODUCTION  Steel is crucial to the development of any modern economy and is considered to be the backbone of human civilisation.  It is a product of a large and technologically complex industry having strong forward and backward linkages in terms of material flows and income generation. STEEL SECTOR 2
  • 3. Segments of steel STEEL SECTOR 3
  • 4. HISTORY Source: IISI Stages in Global Production of Steel STEEL SECTOR 4
  • 5. Crude steel production (in million tonnes) RUSSIA, 68.7 INDIA, 72.2 UNITED STATES, 86.2 JAPAN, 107.6 CHINA, 683.2 STEEL SECTOR 5
  • 6. OUTLOOK  Indian Steel Co. acquiring stakes in the foreign firms to become global leaders.  Target to achieve an export ratio of around 25% of total production.  Target of 110mT by 2020.  Demand in automobile and infrastructure will lead to growth in steel industry  Per capita consumption is 40 kg compare to 150kg globally, which has potential ahead.  Shortage of Cocking coal will be huge challenge.  World steel demand to double in next 25 years, a huge opportunities for the steel industry.  Upcoming Budget certainly will have great impact on steel industry future. STEEL SECTOR 6
  • 7. Steel production in india  Indian steel industry is poised for rapid growth.  Rapid rise in production has resulted in India becoming the 4th largest producer of crude steel and the largest producer of DRI in the world  Total crude steel production in India for 2010-11 was around 69 million tonnes and it’s expected to increase to nearly 110 million tonnes by 2012-13. Further, if the proposed expansion plans are implemented, India may become the second largest crude steel producer in the world by 2015-16. STEEL SECTOR 7
  • 8. BASED ON OWNERSHIP PUBLIC PRIVATE  TATA-CORUS  SAIL  ESSAR  VISAKHAPATNAM STEEL  ISPAT PLANT  JSW STEEL LIMITED  FERRO SCRAP NIGAM LIMITED  MUKAND LIMITED  BIRD GROUP OF COMPANIES  SPONGE IRON INDIA LIMITED  MECON LIMITED  BHARAT REFRACTORIES LIMITED STEEL SECTOR 8
  • 9. TOP 5 STEEL PRODUCING COMPANIES (GLOBAL) 2011 97.2 100 80 60 44.4 43.3 39.1 37.7 40 20 0 Arcelor Hebei group Baosteel POSCO Wuhan Mittal group group (IN MILLION TONNES) STEEL SECTOR 9
  • 10. STEEL PRODUCTION (DOMESTIC) 2011 23.5 13.5 3 7.15 SAIL (mmt) TATA steel(mt) Rashtriya Ispat Nigam JSW STEELS (mt) STEEL SECTOR 10
  • 11. Global Scenario  In 2011 the world crude steel production reached 1518 million tonnes (mt) and showed a growth of 6.2% over 2010.  China remained the world’s largest crude steel producer in 2011 (684 mt) followed by Japan (108 mt), the USA (86.4 mt) and India (72.2 mt; prov) at the 4th position (72.2 mt).  Per capita finished steel consumption in 2011 is estimated at 215 kg for world and 460 kg for China. STEEL SECTOR 11
  • 12. Issues and concerns STEEL SECTOR 12
  • 13. Job opportunities in steel sector  General Managers 1. Support Managers:  Plant Managers  Human Resources  Production Managers  Purchasing  Production Control  Finance  Sales Managers  Information  Sales Representatives Technology  Technical Support  Marketing managers  A/c managers STEEL SECTOR 13
  • 14. CHALLENGES FOR THE MANAGERS SUPPLY DEMAND BARRIERS TO ENTRY COMPETITION BARGAINING POWER OF THE CUSTOMERS STEEL SECTOR 14
  • 15. Growth Drivers  Key Growth Drivers: Construction, Automobiles, Infrastructure, Consume r durable, oil and Gas.  Huge source iron ore, Cheap Labour, quality man power.  Mostly Steel plants are located near the Raw material Sources.  Reduction in custom duty in respect of non-alloy steel production. STEEL SECTOR 15
  • 16.  222 Memorandum of Understandings (MOU) have been signed with various states for planned capacity of around 276 million tonnes by 2019-20.  Increase in the demand of steel in India is expected to be 14% against the global average of 5- 6% due to its strong domestic economy, massive infrastructure needs and expansion of industrial production.  Infrastructure projects (like Golden Quadrilateral and Dedicated Freight Corridor) will give boost to the demand in the steel sector in near future. STEEL SECTOR 16
  • 17. SWOT ANALYSIS Strengths Weaknesses 1. Availability of iron ore and coal 1. Unscientific mining 2. Low labour wage rates 2. Coking coal import dependence 3. Abundance of quality manpower 3. Low R&D investment 4. Mature production base 4. Inadequate infrastructure Opportunities Threats 1. Unexplored rural market 1. China becoming net exporter 2. Growing domestic demand 2. Protectionism in the West 3. Exports 3. Dumping by competitors 4. Consolidation 4. Global economic slowdown STEEL SECTOR 17
  • 18. • Investment in infrastructure is crucial to step up demand for steel. • Supply may have to be rationalized in line with the demand (Dom + exports). • Integrated Mills would hold the key in future growth of Indian Steel supplies. • New technologies to use indigenous natural resources would have to be developed. STEEL SECTOR 14
  • 19. WSA(world steel authority) • Ministry of steel • http://www.steelpeople.com/special.html • http://en.wikipedia.org/wiki/Steel • Economic times STEEL SECTOR 19
  • 20. THANK YOU ANY QUESTIONS STEEL SECTOR 20